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TK’Blue Customer Survey Results: Why Reducing The Environmental Impact Of Goods Transportation Pays Off

Catherine Ryall - 12-sept.-2018 15:36:36
TK’Blue   is an accreditation and rating agency which specialises in goods transportation. Its service platform measures the environmental performance of the carriers, shippers and freight forwarders in a company’s supply chain. It covers all modes of transport: road, rail, sea, river and air. TK’Blue conducted a survey of 50 of its customers on the effectiveness of its platform in mid-2018. The results revealed: • Almost a third of respondents have lowered their transport costs as a result of using TK’Blue’s platform • A fifth of respondents have reduced their social and environmental footprint: CO2, pollution, etc. • 15% have improved their compliance with transport regulations Why does TK’Blue have over 1000 users? • 70% of shippers and freight forwarders’ main requirement is to measure CO 2 /GHG emissions and then reduce them. • Shippers’ require a reliable third party to take detailed measurements of emissions produced by freight transportation. This is because initial studies are usually carried out internally, relying on national averages and estimated ratios, not providing shippers with enough concrete information for change. • Shippers also use TK’Blue’s findings to choose more efficient vehicles, change modes of transport, and control the transport cost per ton-km. TK’Blue provide key information for decision makers The survey demonstrates the value of sustainability efforts undertaken by shippers which are communicated to transport providers (57%), to their top managers and in CSR reports (28%). What role do the respondents play in the supply chain? • 86% shippers, 14% freight forwarders • Decision makers: Transport Directors (31%), CSR Directors (23%), Logistics Managers (15%), QHSE Managers (8%), Supply Chain Vice-Presidents (23%). Shippers and freight forwarders use a range of tools from TK’Blue’s platform: • CO2/GHG report (26%) • analysis via the monitoring on-line dashboard (21%) • annual rating report (28%) • monthly activity reports (25%). The TK’Blue team will be able to demonstrate the benefits of using the platform at upcoming conferences: •  eWorld Procurement & Supply , London, 3rd October, 3pm: Chris Hinfray, Vice President of TK’Blue, will lead a 40-minute workshop on ’Sustainable Transport: a pain or a gain’, during which a TK’Blue client will share their experience of using the platform and the benefits the solution has brought to their company. •  Responsible Supply Chain Summit Europe , London, 10th-11th October: Christine Roucher, UK Director of TK’Blue Agency, will take part in a panel discussion on ’delivering smart, clean, agile delivery systems’. About TK’Blue TK’Blue is a transport accreditation and rating agency operating as a service platform. It measures, rates, and values the environmental performance of each carrier, shipper and freight forwarder in compliance with legislative and regulatory requirements regarding CO2 emissions and CSR at a European level. Its European governance, composed of more than 70 representatives in the supply chain guarantees in the long-term, legitimacy, credibility, development and independence. The platform is available on the cloud as SaaS and is free for carriers of any transport mode. TK’Blue has over 1,000 users, including major enterprises such as Michelin, Samsung, Procter & Gamble, Carrefour, XPO Logistics, Metro, Galeries Lafayette, Saint-Gobain Glass Logistics. All enjoy significant benefits in Transport, Compliance, CSR and Brand Image. To find out more, watch this   video   or visit   TK’Blue’s website For more information, or to arrange a meeting with the TK’Blue teams at  eWorld Procurement & Supply  & Responsible Supply Chain Summit , contact: Marcia Assuncao, Head of Communications & Marketing marcia.assuncao@ tkblueagency. com + 33 (0) 1 71 39 80 71 / + 33 (0) 6 30 04 97 60

A high-quality and varied French offering on show at Oceanology International 2016

Fran Lambert - 01-févr.-2016 17:54:49
Sixteen innovative French companies will be showcasing products, technologies and innovations across a 180m 2 area on the Business France pavilion (stands J200, K200 and K300) at the Oceanology International 2016 trade show, ExCeL London on 15-17 March. Business France, the national agency promoting internationalisation of the French economy, will be organising the pavilion in partnership with the Méditerranée and Bretagne Atlantique “Pôle Mer” innovation clusters. Oceanology International is Europe’s only event targeting marine exploitation, research, the offshore industry (oil, gas and renewable energies), instrumentation, geophysics and all sectors applicable to the marine environment. As such, it represents an ideal opportunity for French suppliers keen to meet with key decision-makers, find a partner or introduce their products and technologies to foreign professionals in the sector. According to the Pôle Mer clusters, France’s maritime economy currently represents revenue of €53 billion and employs 300,000 people. The world’s second largest exclusive economic zone (EEZ), with a maritime surface area of 11 million km 2 , France definitely has a strong hand to play when it comes to capturing a significant share of these expanding markets. New activities, which did not exist ten years ago, are now worth almost $190 billion. Between now and 2020, emerging markets such as extraction of marine minerals, marine energy, algae-based biofuels and aquaculture should generate global sales of almost $450 billion a year. Come and see the full range of French expertise at stands J200, K200 and K300 on the Business France pavilion , where the following companies will be exhibiting: CADDEN SARL : supplies sensors and systems for positioning, guidance, oceanography and navigation – www.cadenn.fr CISCREA : cameras and subsea lighting, subsea junction boxes and switches – www.ciscrea.fr COMEX SA : the global leader in human and robotic subsea engineering, technology and intervention – www.comex.fr FIT ESIC : an engineering company specialising in high-precision surveys and measurement – www.fit-esic.fr FLUIDION SAS : autonomous sampling and measurement systems for environmental monitoring – www.fluidion.com HYDROPTIC SARL : measurement and control devices and meteorological equipment – www.hydroptic.com IFREMER : marine exploitation research institute – www.ifremer.fr LAPP MULLER : custom cabling systems for maritime and subsea work – www.lappgroup.com OPEN OCEAN SAS : online decision support solutions for the marine industry (on-demand metocean studies) – www.openocean.fr OSEAN SAS : subsea lighting and electronic systems for subsea intervention – www.osean.fr POLE MER BRETAGNE ATLANTIQUE and POLE MER MEDITERRANNEE : innovation clusters with a global reach; development of the maritime and coastal economy – www.pole-mer.fr SATT OUEST VALORISATION : offers businesses attractive innovation resources resulting from public research – www.ouest-valorisation.fr SIG FRANCE : marine seismic equipment, sparker and boomer sources, acoustic sources and electrodes (the multi-strand model of which is well known on ships) – www.marine-seismic-equipments.com SUBSEA TECH : subsea cameras, subsea intervention and inspection, and surface drones – www.subsea-tech.com TECHNICAP : a full range of products and measurement instruments for the marine industry – www.technicap.com A full list of French exhibitors on the Business France pavilion at Oceanology International 2016 can be found here: www.oceanologyinternational.com/     About Business France   Business France is the national agency promoting internationalisation of the French economy. It is responsible for fostering international expansion and export growth among French companies, as well as seeking out and facilitating international investment in France. It promotes the attractiveness and economic image of France, its companies and its regions. It manages and develops the International Company Volunteering (V.I.E.) scheme.   Established on 1 January 2015, Business France was formed by merging Ubifrance and the Invest in France Agency. Business France has 1,500 employees in France and 70 other countries. It is supported by a network of public and private sector partners.   For more information on Business France, visit www.businessfrance.fr or contact:   Claude Ménard, Project Manager Business France Tel: +33 (0)1 40 73 30 97 E-mail: claude.menard@businessfrance.fr Website: www.businessfrance.fr   For more information on this press release, contact:   Fran Lambert, Communications & Marketing Adviser Business France – The French Trade Commission in the UK Tel: +44 (0)20 7024 3613 Email:  fran.lambert@businessfrance.fr View other press releases at: www.youbuyfrance.com/uk/

A new era for video consumption: Adways Studio showcases interactive videos on the French Tech Pavilion at Web Summit 2015 in Dublin

Fran Lambert - 25-sept.-2015 11:51:57
Adways will showcase its innovative and intuitive SaaS cloud-based platform Adways Studio at Web Summit 2015 on the French Tech Pavilion, which has been set up in partnership with French Tech by Business France, the French export-support agency. Exhibiting on Wednesday 4 November in the main hall next to French Tech (T802), Adways was selected by a jury of French and Irish experts based on the disruptive innovation of its product and the relevance of its business plan. Come and experience how Adways’ user-friendly technology, developed to make any video interactive in a matter of minutes, enables users to share information more easily, engage with their audience and generate revenue. With a simple drag-and-drop action, users can add hotspots to the video and link it to additional content. This HTML5 technology is multi-device compatible and can be integrated with the leading video players on the market to enhance their content: OVP (online video platform), publishers, pure-players, e-commerce and e-learning. For each interactive video published online, users have access to advanced analytical data, such as the number of views, completion rate and even the click rate on each interactive element. For editorial interactive videos, the average click rate is around 20-25%. Adways targets five markets: 1. Advertising (to increase both completion rate and revenue): Advertising agencies add call to action on their online videos to promote their products and increase their client base; 2. Media: Media players streaming interactive shows on catch-up/on-demand TV with exclusive bonus features; 3. Corporate: Companies creating interactive videos to improve the impact of internal and external communications; 4. Film: Filmmakers and producers creating interactive films to offer an immersive experience to their audience; 5. Education: Teachers and trainers enriching their online courses with videos enhanced and structured by different chapters and quizzes; Clients in these markets have one thing in common: their ongoing quest to improve viewer engagement with their videos. Adways provides the key to successful and engaging videos. Its clients include main Media Agencies suchs as Dentsu/Aegis or Havas, brands such as Volvo, Decathlon, Orange, and TV channels  like Arte, M6 and Discovery Channel. Adways offers a monthly licence subscription service to clients wishing to use the Adways Studio platform. Clients in the advertising industry are offered a CPC or CPM pricing model. This year, Adways has accelerated its international development in Europe and the United States. As a dynamic, multi-award-winning and fast-growing actor on the French start-up scene, the company is proud to represent French Tech at Web Summit 2015 this November. The trade show in Dublin represents a great opportunity for Adways to promote its new and innovative platform and meet potential clients with whom it can develop its business in Europe. About Adways Adways was co-founded by CEO Jacques Cazin and CTO Clément Tellier in 2010, around the time that online video consumption exploded on the Internet and the iPad, among other tablets, was introduced. The spread of tactile devices calls for videos to be watched in a new way, where users can actively engage with information. Conceived with the purpose of making interactive videos, Adways aims to provide people with better ways of engaging with the information in videos. Its disruptive cloud-based platform enables users to add content (such as photos, videos, websites and social media feeds) directly to their videos. Adways comprises an experienced executive team made up of 22 interactive video specialists. The company is based in Paris and also has trade offices in New York and in Japan. To see how Adways Studio works, watch this video:  http://adways-studio.com/video/video-adways-studio-presentation.mp4 For a free demo, click here:  http://adways-studio.com/try-adways-studio-interactive-video.php Links to interactive videos: • Volvo:   http://adways-studio.com/gallery/interactive_video/volvo/ • Decathlon:   http://adways-studio.com/gallery/interactive_video/decathlon-2/ • Orange:   http://adways-studio.com/gallery/interactive_video/orange/ • Arte:   http://adways-studio.com/gallery/interactive_video/arte-28-minutes/ • M6:   http://adways-studio.com/gallery/interactive_video/m6-top-chef/ • Discovery Channel:   http://www.discovery.com/tv-shows/deadliest-catch/shipping-out/ For further information regarding this press release, please contact: Fran Lambert, Communications Adviser Business France – The French Trade Commission in the UK Tel: +44 (0)20 7024 3613 Email: fran.lambert@businessfrance.fr
About
Business France - The French Trade Commission in the UK  is the national agency supporting the international development of the French economy in the UK. It is responsible for fostering export growth by French businesses, as well as promoting and facilitating the UK’s investment in France. Business France promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE Programme in the UK. Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 members of staff, both in France and in 70 countries throughout the world, who work with a network of public- and private-sector partners. In September 2015, Patrick Manon was appointed the new Director of Business France in the UK. Prior to this appointment, Patrick was the Human Resources Director at Business France in Paris, which manages the recruitment of t

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