CREATIVE FRANCE

Business France - 12/02/16


What if we were to cast aside current preconceptions of France?

Creative France chooses to surprise, by immersing you into a landscape abounding in hidden treasures with unexpectedly ingenious features. To one side, a typical French-style garden reflects France’s recognized excellence and expertise. On the other, a France of creativity, innovation, disruptive technology, strong commitment and collaborative partnerships emerges.

A French-style creative culture does indeed exist, fostered by a unique approach combining cutting-edge technology, savoir-faire and art de vivre, realism and innovative applications. This combination reflects change in a society inspired by its roots but driven by its entrepreneurial spirit. The flagbearers for this creative culture of surprises, technology, poetry and effective inspirations are mostly young businesses seeking a design edge. From an idea to its application, French creativity demonstrates its power to enrich our daily lives, to improve the quality and sustainability of products and services, and to play its part in advancing society.

In this landscape, a musical instrument stands alongside surgical pliers, an exoskeleton meets an amphibious boat, and a wall plate hangs beside a photovoltaic film. French design embodies this bold blend of culture, economy and industry, by finding a creative balance all of its own that is recognized the world over. This creative melting pot owes nothing to chance, channeling its extraordinary ability and versatility into envisaging and initiating dialogue across different professional cultures.

Projects both big and small presented in this exhibition showcase an impressive human adventure and reveal a message of optimism and confidence.

Powered by Business France
Download: catalog Creative France, Le Bourget 2015

Official website: http://creative.businessfrance.fr/

 

 

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Business France är en organisation som har till uppgift att stödja franska företags internationella verksamheter och stärka Frankrikes attraktionskraft. Business France skapades den 1 januari 2015 och är en sammanslagning av franska exportrådet (Ubifrance) och myndigheten för utländska investeringar i Frankrike (Invest in France Agency). Organisationen arbetar med följande tre huvuduppdrag: - Franska företags internationella utveckling och export - Främjande av och stöd till internationella investeringar - Frankrikes attraktionskraft och bilden av Frankrikes ekonomi, företag och regioner Kontoret i Stockholm har 16 medarbetare som samtliga är experter på sina områden och talar både franska och svenska. Vi publicerar rapporter och studier, erbjuder ett stort antal skräddarsydda tjänster, såsom förmedling av affärspartners och kontakter, marknadsanalyser, information o

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