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February 15 to 17 2016 –VIV Middle East Africa 2016 – the specialist Feed to Food show

Romain Lonchambon - 11-févr.-2016 07:30:28
    Business France, the national agency supporting the international development of the French economy will gather in an innovative French pavilion the entire livestock sector, from feed through to meat for the first edition of VIV MEA (Adnec - Hall 6).       The Middle East offers the prospect of fruitful dialog for the livestock industry, and particularly for poultry farming. This first edition of VIV MEA, expected to be strong, to be held from February 15 to 17 2016 in Abu Dhabi, will host almost 20 French companies specializing in animal feed/nutrition and livestock equipment.   The VIV Middle East Africa exhibition provides France with an opportunity for all companies exhibiting in the French pavilion to showcase their innovations in the following areas:    Animal feed, nutrition and health,    Specialist equipment for poultry and cattle rearing: handling and slaughtering equipment, feed preparation and distribution,    Products and services for animal reproduction and poultry genetics.   The event brings together the whole of the poultry and cattle industries from upstream (genetics, insemination, nutrition and health) to downstream (slaughtering and meat processing), not forgetting breeding equipment and materials. Being one of the fastest-growing economies in the Middle East, the United Arab Emirates have a stated goal of attaining food self-sufficiency. Governments have decided to invest massively in equipment and the development of new technologies with the aim of focusing on local production, particularly in the agri-food, agriculture and livestock sectors. This policy is combined and backed by a strong consumer demand for local quality products.   Livestock now represents a significant part of agriculture, though as yet insufficient to meet the needs: breeding of dairy cattle, sheep, goats, camels and chickens is integrated alongside imports of all inputs – genetics, feeds and nutrition, veterinary medicine, equipment, etc.   Thanks to the genetic quality of its livestock and the strength of its livestock industry, France is a major breeder and a leader in the European Union for its productivity, value-added products and the global distribution of its exceptionally diverse range of breeds. France is also one of the world’s leading producers of milk and meat thanks to the vitality of its livestock which contribute to name France as an international excellence and reference in this industry. France is Europe’s leading producer of poultry, producing a combined total of just over 1.8 million tonnes in 2014 (13.5% of total production in the European Union).   Broiler breeding is an important source of revenue for the French economy, accounting almost 60,000 employees including:   • Hatcheries: 120 companies, 1,200 breeders of breeding stock and 6,500 jobs,   • Breeders: 14,000 breeders including 4,000 labels, 27,900 breeding premises,   • Feed manufacturers: 340 production facilities producing 7 million tonnes of poultry feed (33% of total livestock feed production), including 3.8 tonnes of cereal, and 4,000 jobs,   • Industrial slaughterhouses, cutters and preparers: 170 companies, 415 slaughtering facilities,   As the world’s number six exporter, France still plays a dominant role in the international stage.   Come and meet us on the French pavilion located Hall 6 at VIV MEA, ADNEC, from February 15 to 17 2016.           About VIV MEA:         Key figures 2016:    More than 220 exhibitors    More than 4,000 trade visitors from the Middle East    Organizer: VNU exhibitions    Website : www.vivmea.nl/en  

France’s Silver Economy

LONCHAMBON Romain - 08-oct.-2015 10:33:30
  Silver Lining in French Economy     France’s Silver Economy is turning into a precious commodity, growing at 4% during the past few years and projected to create 300,000 jobs by 2020. The high value resource behind the silver economy is expected to grow healthily, providing an abundant market for French and foreign business. However, the most shocking element of this market is that it has nothing to do with metals.     Products for consumers over the age of 65   In fact the silver economy is a term that refers to the economy that produces products for consumers over the age of 65, who require services tailored to their specific tastes and needs, from accommodation to health and leisure.       According to demographic projections, 23 million French people or simply one third of the population will be over 65 by 2030 . Many other European and Western countries are experiencing similar developments in their demographics and their retirees are searching for communities across the continents that are very specific. Furthermore, wealthy retirees from Eastern countries are also looking for lifestyles with a certain quality that they may not be able to find so readily back home.       In France : a focus on health and quality of living   Amina Sambou, project manager of the Silver Economy at Ubifrance, is confident that France can excel in servicing the domestic and foreign market: “in France, we have a focus on health and quality of living which has already created a market with a strong infrastructure for retirees who are interested in quality of living.” Therefore it is not a surprise that French companies are experiencing interest from consumers in countries like Japan, South Korea, and China who, according to Mrs. Sambou, are “interested in the French way of ageing.”       New French companies are already popping up in anticipation of vast opportunities in the next decade. Silver Valley is the French answer of California’s Silicon Valley, combining technology and location to create a future for the Silver Economy.   Less than 10 kilometers from Paris, this collaboration of French businesses will create a nexus for all sides of the market: research facilities for innovation partners, a business park for product and service oriented businesses, and attractive real state for retirees.       The older market segments will become more relevant for all businesses in the next decade   Demographics, such as longer life expectancy, decrease in birthrate and retirement of the ‘baby boomer’ generation are certainly reasons why the older market segments will become more relevant for all businesses in the next decade. However, this is not the only reason why businesses need to stay ahead of the market: seniors in France represent 43% of income, 60% of real estate and 72% of financial investments. Therefore, it’s not just the size of the market but also its focus on high value products, which make it a priority for all business strategists.   The French organization in this market is unparalleled.       Six French regions have been chosen to lead the Silver Economy in France   Six French regions have been chosen to lead the Silver Economy in France, with each producing its own nexus similar to that of Silver Valley. Another example is Toulouse’s aptly named campaign “So Toulouse.” The 4 th city in France has been recently made famous for being recession proof – a beacon of private sector growth in France over the last decade. Part of the success of this city and region has been its focus on education and technological innovation. This has translated into smart services for seniors, including smart homes, e-health services, and a hospital solely dedicated to the elderly. Also, the region’s status as the 2 nd most popular agro food region in France does not hurt its already fantastic pitch.       So far it seems that a large part of the French know-how has to do with elements rooted in France itself. However, much of the French advantage is exportable, and French companies have been finding successes in such events as last June’s Silver Economy connection in Atlanta.       Two pilot programs with two large senior living and homecare organizations…   Sandrine Sauvage-Mack, Senior Trade Advisor at Ubifrance, recounts how the French multi product and service conglomerate La Valeriane was able to secure two pilot programs with two large senior living and homecare organizations:   “After a great first impression with Leading Age, the American Federation for the ageing populations, they were certain to add more pilots and clinical trials with American universities and research centers.” Ubifrance, the French agency for export promotion with 80 offices over seas , will continue promote French companies at events dedicated to the French Silver Economy abroad and at home.     Clic here for more information about French companies http://www.ubifrance.com/french-exporters-directory/search.aspx     Or contact The French Trade Commission UBIFRANCE in your country.  

Institutional event: Saudi-French Business Forum

Romain Lonchambon - 29-juil.-2015 13:58:27
2nd Saudi-French Business Opportunities Forum : An initiative of the Saudi-French Joint Commission Riyadh, Monday 12th & Tuesday 13th of October 2015 More information on the event soon... Main Partners: - Ministry of Commerce and Industry (Saudi Arabia) - Business France (French Trade Commission) - MEDEF International (France) - Saudi-French Business Council (CAFS) - Council of Saudi Chambers (CSC) - Direction Generale du Tresor (DGT - France) - Embassy of France in KSA (France)

The Healthcare and Medical Technology Industry in : Overview of a sector of excellence

Aurélien NEU - 27-mai-2014 14:01:01
  The healthcare industry is a key partner for governments in anticipating and providing solutions geared towards protection, prevention, diagnostics, compensating for disabilities, treatment and improving the daily quality of life of health product users. It plays a critical role in public health, one of the principal challenges facing French society. The healthcare industry (much like the aerospace and luxury sectors) plays a crucial part in preserving France’s industrial base and represents a major comparative advantage for the French economy: it employs more than 200,000 people directly and over 500,000 indirectly, and continues to go from strength to strength. The relative importance of the sector within France’s industrial landscape is greater than in other European economies of a similar size. Source : http://www.invest-in-france.org/us Further information : About French companies > Medical device and Healthcare
About
Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 personnel, both in France and in 70 countries throughout the world, who work with a network of public- and private-sector partners. For further information, please visit: www.businessfrance.fr Saudi Arabia: Business France has two offices in KSA : the Head Office in Riyadh (within the French embassy), and a branch in Jeddah (within the French Consulate). Business France in Saudi Arabia supports between 100 and 150 French companies each year, through individual

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