SØKERESULTATER

Agro-technology : French know-how is still one of the best in the world

Anne Marit Skandfer - 09-juil.-2014 12:28:01
With the mechanization of farming these past few decades, France has demonstrated its know-how in developing high-performing Agro-technology solutions worldwide. 2 nd importer and 5 th exporter for international markets in farming technologies, France is undoubtedly one of the major players in the sector, with 9% market share worldwide. “French companies are recognized and quite present internationally,” explains Tatiana Miron, UBIFRANCE’s Trade Advisor for the Agriculture and Food sector. France has 230 enterprises that export farming equipment. Most of them are SMEs (60 %). Among them are companies like Grégoire Besson, Kuhn, Exel Industries and Manitou. “70 % of French production in farming equipment is exported,” Tatiana Miron points out. When the exporting company is French, doors open more easily As an example, in South Africa, the exports for French farming machines increased 6 % between 2013 and 2012. Local prospects started noticing the Kuhn, Manitou, Pellenc or Berthoud logos hard at work. “These companies found the right distributors and they are focused on specific niches, ones whose needs they really understand.” In a completely different business segment, that of equipment designed and manufactured for the food industry, “France is still the reference throughout the world,” asserts Tatiana Miron. “When the exporting company is French, doors open easier.” With an international market share of 5.4 %, France is ranked 5th, behind Germany and Italy, two big leaders in the market for the food industry’s equipment. Innovative, flexible and well-adapted to its markets To go into detail, “the French offer is well-positioned for producing machines and implements for industrial preparation of food and drinks,” says UBIFRANCE’s advisor. France is also very present in baking and pastry equipment, plus biscuit-making as well as for specialized implements designed for meat. According to Tatiana Miron, “All of these specialties are growing at an exponential rate.” “France is displaying all its ability to innovate. Flexible and well-adapted to each market, French companies have become highly specialized,” she adds. This is certainly the strategy the major French trademarks in the sector have adapted, like Bongard, Serac and Cermex. They combine their knowledge of different markets and their own reactivity to respond quickly and well to calls for bids. This competitive edge is what allows them to reinforce themselves on several market niches. Further information about French companies - Agri-food Sector : > Livestock, Meat, Processed meat products > Fishery and Aquaculture products and processed > Agricultural equipment and Food processing, Packaging Contact person at Ubifrance Norway: Eva Dauvergne eva.dauvergne@ubifrance.fr

Sustainable urban development: Vivapolis is re-inventing the future for cities

Anne Marit Skandfer - 08-juil.-2014 14:07:38
Imagine the city for tomorrow. That’s the daily challenge many French companies are ready to meet today, all of them re-grouped under the brand Vivapolis. French know-how in providing solutions definitely has takers elsewhere in the world. Today, major cities throughout the world are searching for very specific expertise when it comes to developing, renewing and re-inventing themselves. France certainly has the high caliber players -- Bouygues, Vinci, Eiffage, Alstom, Veolia, Egis – to go along with innumerable SME positioned on very technological niche markets that respond to crucial challenges for tomorrow. Initiated by French public authorities, Vivapolis regroups the wide range of expertise French companies have to offer to meet the needs of cities all around the world. “Simply because it is always easier to focus attention on a name everyone can recognize,” explains Caroline Olivier, Environment Project Manager at Ubifrance. More than 70 French enterprises focused on sustainable cities have risen to the challenge by joining Vivapolis. Certified know-how Demonstrations of their know-how abound: whether it’s the Grand Paris, Grand Lyon, the Euro-Mediterranean project in Marseille, the Urban Community of Bordeaux, among other initiatives. For all of these sites, there are several issues that need to be faced: mobility, managing energy, pollution… One common thread shared by all of these urban development projects involves improving the quality of life and social cohesion in these cities to make them more attractive. Several ambitious projects have been started to develop responses. One key example is the Auto-Lib system in Paris to reduce circulation in the city with non-polluting electrical cars. Bordeaux Euratlantique, an extensive construction endeavor, reveals the wide scope of action Vivopolis is capable of. Relying especially on the development of eco-quarters, the project combines energetic efficiency, water recycling and a solar-energy plant. International markets lining up Vivapolis is ready for export. It’s already present in Morocco, where public authorities hope to benefit from French know-how to develop a new city of Chrafate in the region of Tanger-Tetouan. “They requested assistance from the French to help them carry out this ambitious project,” adds Caroline Olivier. The same thing is true for Turkey, with the youngest population in Europe. Turkish authorities expect French companies to help them integrate this youthful population more effectively in a cityscape that is constantly growing. As for China, its gigantic projects require showing up with turnkey proposals. Over the past 10 years, France has already carried out more than 200 projects in approximately fifty Chinese cities. Another highlight is the French eco-quarter that is going to be built in the Tiexi district in Shenyang. Alstom and its joint-venture, Satée, won a deal amounting to € 75 Million to provide locomotives for 550 wagons on Subway Lines 3 and 4 in Chengdu, the 5 th largest city in China. For Caroline Olivier, “Vivapolis involves a large number of French companies working on sustainable cities,” responding to key issues in urbanization for emerging countries as well as for renewal of major cosmopolitan areas worldwide. The latest scoop for Vivapolis ? France is getting cutting-edge, using state of the art technologies, proposing 3D simulations for these international projects to allow deciders to visualize different possibilities for a quarter or city. These virtual scale models showcase all of Vivapolis’ partners and their specializations. It is now being tested for initiatives in Astana and Santiago in Chile.   More information : Vivapolis powered by French creativity Cities : a collective adventure Directory of French companies   For further information about French urban development projects, please contact Per Sogge, Senior Trade Advisor, Ubifrance Norway, per.sogge@ubifrance.fr

Oil and Gas: France is one of the world leaders

Anne Marit Skandfer - 07-juil.-2014 12:50:31
There is Total and then there are the others. That is how some people blindly underestimate the Oil & Gas sector in France. Fortunately, the French landscape for this sector is far richer than that. “What people need to know is that the French offer is positioned among the leaders worldwide,” explains Agnès Hagyak, Project Manager for Hydrocarbons at Ubifrance . France’s para-petroleum sector includes over 400 enterprises and creates 55 000 jobs that are “highly qualified at the technical and scientific level,” according to Agnès Hagyak. In terms of exports, France even has the 2 nd biggest para-petroleum sector in the world, behind N° 1, the United States. France equals Norway and the United Kingdom. French suppliers account for 90% of their total turnover in exports. Total and GDF Suez, among the major players in the world, naturally draw a lot of attention. Yet there are also many French companies that are not as well known, but who deliver high performance internationally.   “France’s para-petroleum sector includes over 400 enterprises and creates 55 000 jobs that are highly qualified at the technical and scientific level”   Many of them are SMEs who display a very high level of technical expertise . These companies are a hotbed of creativity. When it comes to covering needs in technologies, in equipment and services required for exploring, producing, transporting and refining hydrocarbons, the French offer is considered as top-notch.   French know-how is especially recognized in the area of offshore and deep water drilling, in fact, for any sort of high sea platform. French companies, thoroughly international, can easily position themselves on very specific niches. They are not at all afraid of customizing their solutions. Quite the contrary!   For example, there is the Bardot Group, An SME with international presence, specialized in para-petroleum equipment. In particular, it makes tooling with technical polymers and structures that are soldered by robotic equipment, along with the development of the means to attach and assemble these structures. With such expertise on this niche market, Bardot Group has managed to work on sites in Angola, Texas, Brazil and Malaysia. And BARDOT is hardly the only French company capable of such international success.   Nexans, is a specialist in making cables required by the sector. Expert in electrical engineering (automated solutions, instrumentation and command system) CEGELEC works very successfully on international projects. There are still other players in the market: Air Liquide, Bureau Veritas, Entrepose projets, Ponticelli, all renowned companies.   For more information about the French Oil & Gas industry, please contact Per Sogge, Senior Trade Advisor, Ubifrance Norway, per.sogge@ubifrance.fr
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BUSINESS FRANCE hjelper små og mellomstore franske bedrifter med deres internasjonale utvikling. Med 80 kontorer i 70 land, er BUSINESS FRANCE et nettverk av flerkulturelle team og en verdifull internasjonal plattform for franske bedrifter. I Norge er BUSINESS FRANCE tilknyttet Den franske ambassaden. Ved vårt kontor på Majorstuen i Oslo jobber det 7 franske og norske medarbeidere med god kunnskap om både det norske og franske markedet, under ledelse av Pascal Lecamp. Vi jobber innenfor 4 hovedområder: • Industri – Transport – Energi • Nye teknologier – Innovasjon – Service • Matindustri – Drikke – Landbruk • Mote – Interiør – Helse – Kosmetikk Vi leverer kunnskapsbaserte produkter og tjenester til franske bedrifter: Våre skreddersydde tjenester inkluderer alt fra markedsinformasjon til rådgivnings- og ma

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