LVMH showcased the best of Malaysia at the Jardin d’Acclimatation !

Lyslie Legendre - 31-juil.-2017 10:54:38
On the 1 st of July, LVMH, ambassador of the “Art de vivre à la Française” has hosted a day dedicated to Malaysia in the Jardin d’Acclimation, a private park in Paris with 2 million visitors per year, where you can also find the famous Louis Vuitton Foundation building. This event was the occasion to commemorate the 60th anniversary of diplomatic relations between Malaysia and France in the presence of H.E Dato ’Ibrahim Abdullah, Ambassador of Malaysia to France.   This event was an occasion for Parisians to discover the best of Malaysia through arts, dance, culture and gastronomy.

The French Hospitality School Vatel opens in Malaysia

Lyslie Legendre - 29-nov.-2016 11:50:22
First set up in Paris in 1981, Vatel - International Business School Hotel & Tourism Management has grown and bounds to own 31 campuses over 4 continents with a large network of 29, 000 alumni. It has recently expanded its wings to Malaysia and City University College of Science and Technology as an official licensed college to deliver out the Vatel School curriculum in its Petaling Jaya campus. This collaboration aims to meet the growing needs of the tourism industry in Malaysia and was launched with a signing ceremony witnessed by H.E Christophe Penot, the Ambassador of France to Malaysia.    At the event, Vatel took the opportunity to sign agreements with Double Tree by Hilton, Accord, Dorsett Group and Aloft.

May 29th – June 3rd 2016 « Bpifrance, Société Générale & Business France: French Infrastructures Excellence Trade Mission »

Guillaume SCHICKELE - 08-juin-2016 04:22:16
From the 29 th May to 3 rd June 2016 a French Infrastructure Excellence trade mission was co-organized by BusinessFrance, BpiFrance and Société Générale. A delegation of 16 French companies were hosted by the respective Business France offices located in Singapore & Kuala Lumpur. Singapore and Malaysia are considered by recent surveys as the top 2 most attractive infrastructure markets in Asia, which resulted in decision to appoint the two nations as joint host countries for a French Infrastructure Excellence mission. The 16 French companies who were selected for the mission are experts in fields of infrastructure, with a focus on railways solutions, construction equipment and services, urban innovation and energy systems. The companies were selected by Business France (Trade Commission), Bpifrance, the French Public Investment Bank and by Société Générale, one of the leading financial Banking and services groups in Europe. The purpose of this mission was to highlight the potential areas of business between French companies and the Malaysian market, with the aim of creating new partnerships and collaborations in the near future. On the morning of 1 st June, the delegation was welcomed in Kuala Lumpur by His Excellency Mr. Christophe Penot, Ambassador of France and by Mr. Nasser El Mamoune, French Trade Commissioner and Director of Business France in Malaysia. After several key presentations on macroeconomic topics and cultural differences in Malaysia, a networking lunch was organized with members of various public agencies as well as key players in the infrastructure sector. The first two days of the mission were dedicated to Business meetings, and the second day ended with a business coaching session and a cocktail at the Residence of France.  The mission was a real success, with very promising results and a clear demonstration of the strong potential and value-add of French expertise in Malaysia and South-East Asia.

Visit of French Ambassador and delegation to Sarawak

Kim Hwa KHOO - 26-févr.-2016 10:34:08
French Ambassador to Malaysia His Excellency Christophe Penot, together with the French Trade Commissioner Mr. Nasser El Mamoune, Economic Counsellor Mr. Arnaud Boulanger, and the French Honorary Council in Kuching Ms. Audry Wan Ullok, paid a courtesy call on the Head of State of Sarawak, His Excellency Tun Pehin Sri Haji Abdul Taib Mahmud, and the Chief Minister of Sarawak, Datuk Patinggi Tan Sri Haji Adenan Satem on 24 th February 2016.   HE Christophe Penot encouraged Malaysia and other palm oil producing countries to lobby harder for the palm oil to penetrate European markets. The French research institute CIRAD (the French Agricultural Research and International Cooperation Organisation Working for the Sustainable Development of Tropical and Mediterranean Regions) would be an ideal launching pad for palm oil producers to reach out to European consumers. It is important for the consumers in Europe to have deeper understanding of the oil palm plantations set up based on scientific findings, where researchers from CIRAD have made positive reports on palm oil.   Sources:  

Lancel celebrates its 9th anniversary in Malaysia

Lyslie Legendre - 04-sept.-2015 06:31:23
Mrs Angie Kok, Managing Director of Le Monde Fashion Group and partner of Lancel Malaysia for 9 th years, gathered more than 100 guests in Pavilion KL center court on Wednesday evening. The Ambassador of France, H.E. Christophe Penot, Ex VP Head Cards - Maybank, Mr. B. Ravintharan and CEO of Pavilion, Mrs. Joyce Yap were the guests of honor.   The “French Flair” Anniversary Gala was inaugurated by welcoming speeches and ribbon cutting ceremony followed by a Fall/Winter 2015 fashion show. 

Bonjour France - A Taste of France

Kévin WONG - Trade Advisor Agrifood sector - Business France Malaysia - 04-juin-2015 10:49:56
  The first edition of « BONJOUR FRANCE – A Taste of France » took place in Kuala Lumpur from 8 to 21 May 2015. The event was the result of a collaboration between Japanese retail chain ISETAN, Malaysian importer ELIT Purnama and French Trade Commission – Business France Malaysia. For the first time, Business France Malaysia organize d « BONJOUR FRANCE – A Taste of France » fair , in partnership with ISETAN and ELIT Purnama, for the promotion of French products to consumers in Malaysia. During the two weeks, a dedicated space in all ISETAN Malaysia outlets, notably the food hall in Suria KLCC , was used to showcas e French gastronomy. Mr. Nobuharu YUTANI, the Managing Director of Isetan Malaysia, His Excellency Mr. Christophe PENOT, the Ambassador of France to Malaysia and Tan Sri Mustafa , the Chairman of Standards Malaysia were present to jointly officiate the opening of BONJOUR FRANCE.  Partners and sponsors were then invited to a cocktail reception.    Throughout the 15 days, visitors had the opportunity to discover branded products imported specially for this fair (Charles & Alice, Louis Martin, Sojufel, Sibell, Mulot & Petitjean, Anis de Flavigny and Oncle Hansi), and to appreciate well-loved French dishes served up at a pop-up café managed by Le Cordon Bleu Malaysia as well as the chance to participate in G.H. Mumm champagne appreciation classes hosted by Pernod Ricard Malaysia.  

WHO’S NEXT - The leading French ready -to-wear trade shows in Kuala Lumpur

Lyslie Legendre - 20-janv.-2015 08:36:47
At the end of 2014, the Residence of France opened its doors to Boris Provost, Director of Communications for Whos Next and Première Classe tradeshows. Among the Malaysian designers present that night, three of them exposed a glimpse of their creations. Boris Provost, presented Whos Next and Première Classe and future trends for the next season. H.E Christophe Penot, Ambassador of France to Malaysia recall Whos Next has worked in Malaysia with MATRADE but this is the first time he really unfolds here to strengthen cooperation with major players in the industry. Boris Provost came three years ago to train exhibitors; this passage was also the opportunity to do a photo shoot at Borneo with a French fashion designer.   This was a successful promotion campaign as designers and Malaysian buyers have confirmed their intention to exhibit and go to the next editions of Whos Next from the 23 rd to the 26 th of January 2015.
Welcome to the French Trade Commission – Business France office in Malaysia! “Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 personnel, both in France and in 70 countries throughout the world, who work with a network of public- and private-sector partners.” As a member of the French diplomatic network in Malaysia, Business France’s three missions are: - Fostering export growth by French businesses. - Promoting and facilitating international investment in France.


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