May 29th – June 3rd 2016 « Bpifrance, Société Générale & Business France: French Infrastructures Excellence Trade Mission »

Guillaume SCHICKELE - 08/06/16

From the 29th May to 3rd June 2016 a French Infrastructure Excellence trade mission was co-organized by BusinessFrance, BpiFrance and Société Générale. A delegation of 16 French companies were hosted by the respective Business France offices located in Singapore & Kuala Lumpur.

Singapore and Malaysia are considered by recent surveys as the top 2 most attractive infrastructure markets in Asia, which resulted in decision to appoint the two nations as joint host countries for a French Infrastructure Excellence mission. The 16 French companies who were selected for the mission are experts in fields of infrastructure, with a focus on railways solutions, construction equipment and services, urban innovation and energy systems.

The companies were selected by Business France (Trade Commission), Bpifrance, the French Public Investment Bank and by Société Générale, one of the leading financial Banking and services groups in Europe.

The purpose of this mission was to highlight the potential areas of business between French companies and the Malaysian market, with the aim of creating new partnerships and collaborations in the near future.

On the morning of 1st June, the delegation was welcomed in Kuala Lumpur by His Excellency Mr. Christophe Penot, Ambassador of France and by Mr. Nasser El Mamoune, French Trade Commissioner and Director of Business France in Malaysia. After several key presentations on macroeconomic topics and cultural differences in Malaysia, a networking lunch was organized with members of various public agencies as well as key players in the infrastructure sector. The first two days of the mission were dedicated to Business meetings, and the second day ended with a business coaching session and a cocktail at the Residence of France. 

The mission was a real success, with very promising results and a clear demonstration of the strong potential and value-add of French expertise in Malaysia and South-East Asia.

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Sectors covered: Airport Facilities, Harbour Facilities, Railway and urban transport, Environment,  Renewable energies, Nuclear, Petrol, Gas, Chemicals and Petrochemicals, Materials, Automotive, Aeronautical, Aerospace and Defence. Our objective is to enhance  strategic parnerships between French companies involved in those sectors with Malaysian companies. French companies are well known for their expertise in these sectors, some of them are leaders in the market, and are ready to establish contacts with Malaysian companies.                                Upcoming events:                                         

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