Bakery, Grocery, Baked goods, Miscellaneous

Brioche Dorée comes to India

Olivier Delbecq - 27-mars-2019 05:42:43

Internationally acclaimed, Parisian French Bakery, Brioche Dorée launched its first exclusive store in India at Connaught Place, New Delhi. A perfect blend of French cuisine meets the Indian palette, Brioche Dorée serves a delectable range of traditional authentic French products. Brioche Dorée is known to be the second largest bakery/café chain in the world. It will serve pure vegetarian stuff in India.


Do you want to know more about French Cuisine?

OLIVIER DELBEQ - 18-févr.-2019 07:33:54

  The French season of “ Chef’s Table” by David Gelb on Netflix is about telling the story of French cooking through portraits of four of France’s greatest chefs. Chefs come to France to learn , which is because the country has such a rich culinary history , plus an exigent and impressive system of culinary education and great produce .  


Gastronomic Indulgences

Purva Marwaha - 19-mars-2018 11:57:18

Surrender to the pleasures of an exquisite French gourmet dinner on 21 st  March. Participate in the worldwide fourth edition of the Goût de France/Good France initiative for a unique sensory experience. Your participation could take you and a companion to indulge in Beaune and Dijon in Burgundy, France!   Spearheaded by the French Ministry of Foreign Affairs and International Development and renowned chef Alain Ducasse, Goût de France/Good France offers cuisine aficionados in 5 continents a chance to truly appreciate the fine flavours of French cuisine on the same date! With around 63 participating restaurants in India serving a set menu, make sure you reserve a table for dinner at a restaurant in your city at the earliest!   Follow 3 simple steps to create your perfect Goût de France/Good France recipe:   Step1: Visit http://in.france.fr/en/information/win-delectable-stay-2-beaune-and-dijon-burgundy-good-france-contest and select a restaurant in your city from the list to make a reservation for dinner for March 21.  Step 2: Sign up here https://www.surveymonkey.com/r/9C22YPL to participate in our online contest. Step 3: To reconfirm your participation, click a selfie with the Good France menu at the restaurant on March 21 and upload it on your social media platforms tagging Atout France handles with the hashtags #ExperienceFrance #GoodFranceIndia    Send in your selfies to- @IN.France.fr for Facebook @IN_FranceFR for Twitter @Francefr for Instagram   The winner will be announced through a lucky draw after March 21 and shall win a trip for 2 to the cities of Beaune, France’s fairytale village and Dijon, best known for its mustard- in Burgundy, France!   A delectable stay in France awaits the winner: 2 return tickets in Economy by Air France and 2 Eurail passes from Rail Europe. -A 2 nights stay for 2 offered by Dijon Tourist Office including:   2 nights at the hotel **** Maison Philippe Le Bon (breakfast included) 1 dinner at La Closerie, 1 dinner at La Fine Heure. -Activities and visits of Dijon and of the Côte de Nuits vineyards.   -A 2 nights stay for 2 offered by Beaune Tourist Office including : 2 nights at the hotel le Cep***** 1 dinner in a Michelin-starred restaurant -Activities: discovery of Beaune’s cultural heritage, visits and wine tastings in the prestigious domains of Beaune and the Côte de Beaune vineyards   Prizes applicable for the winner and his/her companion.   If your taste buds are already appeased, then the time is just right to make your restaurant reservation! Your participation will also benefit a noble cause as restaurants are encouraged to donate some proceeds from this evening to a local NGO they support.   We wish you Bon Appétit!


Elior Group to enter India with 2 acquisitions: MegaBite Food Services and C Ramachandra Caterers

Purva Marwaha - 30-nov.-2016 06:37:45

Elior Group, one of world’s leading operators in the contracted food industry, has announced its entry into the Indian market with the simultaneous acquisitions of MegaBite Food Services and CRCL, two leading contract caterers for the business & industry market. The new subsidiary, Elior India now employing 3,500 people, will serve 135,000 meals per day. MegaBite Food Services is the top player in premium corporate catering in Bangalore. It operates a central kitchen in Bangalore and provides 28,000 meals each day in Bangalore and 1,800 meals daily in Mumbai. Its customers include Cisco, Mircosoft, Google, McKinsey and Shell. MegaBite has been wholly acquired by Elior Group. Based in Chennai, CRCL is the largest industrial catering company in South India. CRCL serves over 100,000 meals each day. Its customers list includes prestigious names like Daimler, Ashok Leyland, Caterpillar, Pfizer, MRF and Vellore Institute of Technology. Elior Group has acquired a majority stake in CRCL. The combined acquisitions on the Indian market, will position Elior among the top three in the catering industry in India which is growing at a CAGR of 15%.     Source: Economic Times, November 2016


PROVA to showcase its PROCAO range of cocoa extracts and flavourings at FI India 2014

Thomas Ilhe - 22-sept.-2014 09:10:52

PROVA , worldwide leader of manufacturing extracts and flavours of vanilla, cocoa, coffee and other gourmet notes for the sweet food industry, will display its PROCAO range of cocoa extracts and flavourings during the Food Ingredient India exhibition which will be held in Mumbai from the 29 th September to 2 nd October 2014.   PROVA’s strategy focuses on addressing the huge demand for luxury foods incorporating premium quality chocolate in India. Studies and statistics explain this trend by pointing out a series of factors such as the internationalisation of the Indian cuisine or the growing middle-class which lead customers to be aware of the various types of chocolate and to care about their quality. Today, the Indian confectionery industry is one of the fastest growing in the world with an estimated growth of 18-20% per annum [1] . In 2013, it reached 25% and the demand for “premium quality” chocolate contributed significantly to this growth as it increased by 35% in comparison to the previous year [2] .   PROCAO could be the first choice of the industrialists and experts who are looking for a solution offering high cocoa concentration more than cocoa powder. It has been developed for over 20 years to present a wide array of benefits such as a better solubility, heat resistance or an excellent shelf life with low bacteria counts. These strengths help reducing the amount of cocoa powder, improve overall consistency and lower the powdery mouthfeel.   Whether they are natural or artificial, all the extracts and flavourings produced by PROVA recreate the various chocolate tastes such as the pure cocoa, dark and semi dark chocolate, milk chocolate, white chocolate chocolate-toffee, chocolate nuts, malty and associated notes (hazelnut, coffee, spices, orange, mint, caramel/toffee malt etc).   PROVA has been present in India for one year and a half through its subsidiary in Bangalore already in charge of commercial and logistic activities.   The company is also launching the production of PROVANIL vanilla flavour in India and confirms its will to expand its activities in the country where the company has been a significant buyer of vanilla from Kerala and Karnataka.   Visit PROVA at Food Ingredients India exhibition (FI India) in Mumbai from 29 th September to 1 st October on B-26 stand to find out more about its PROCAO range as well as other innovative products.      About PROVA:  Worldwide leader in conceiving and manufacturing extracts and flavours of vanilla, cocoa, coffee and other Gourmet notes for the food industry, PROVA is present in more than 40 countries across five continents. Thanks to the meticulous and respectful selection of raw materials and innovative extraction methods, the company always delivers high quality flavours specifically tailored to meet consumption trends and local taste preferences of each country. PROVA was created in 1946 and remains an independent family-owned business. Its headquarters are located in Montreuil, near Paris in France. [1] Source : http://www.fnbnews.com/article/detnew.asp?articleid=32465&sectionid=1 [2] Source: http://www.nagpurentrepreneurs.com/entrepreneur-interviews/how-darshit-shah-introduced-leonidas-belgian-chocolates-in-india  


Vanilla flavour PROVANIL range to be produced in India

Thomas Ilhe - 04-août-2014 07:07:01

PROVA , worldwide leader in conceiving and manufacturing extracts and flavours of vanilla, cocoa, coffee and other Gourmet notes for the food industry, will launch the production of its concept of vanilla flavouring PROVANIL specially tailored for the Indian market. The synthetic vanilla flavouring PROVANIL has been commercialised worldwide for more than 25 years, having given evidence of its performance and competitiveness. PROVANIL is a good balance between natural and artificial, and provides a complete alternative to either synthetic or natural vanilla flavouring systems, offering a technical and cost efficient substitute for use in the chocolate, bakery and biscuit dough, cereals and premixes. Its success relies on its ability to enhance the taste of finished foodstuff while providing heat resistance and fat solubility. PROVANIL is combining flavouring strength and sweetness.  PROVA’s choice to produce this new version of PROVANIL in India has resulted from two main reasons: a thorough market analysis that showed there was a booming market for this concept of a cost-effective and easy to use vanilla flavouring in India and a decision to increase its competiveness while minimizing customs fees, and logistics and administrative costs.   Considered one of the most prestigious spices worldwide, vanilla has become a prime flavour in many countries thanks to its unique taste and its multiple culinary applications. In India, the status of vanilla flavour is moving from a commodity to a premium flavouring system. Demand is growing from consumers who want to get the authentic vanilla taste in the finished products they are consuming. Thus, while the market share captured is expanding, it has prompted the food industry to enhance the vanilla flavour altogether, whether synthetic or natural.   Benefiting from this context, PROVA has been present in India for one year and a half through its subsidiary in Bangalore already in charge of commercial and logistic activities. This choice of location reflects also the wish of the company to be closer to the place of production of a rare variety of vanilla in the world. PROVA has been indeed a significant buyer of Kerala and Karnataka vanilla and continues to purchase vanilla from these states, when pods are available.     About PROVA: Worldwide leader in conceiving and manufacturing extracts and flavours of vanilla, cocoa, coffee and other Gourmet notes for the food industry, PROVA is present in more than 40 countries across five continents. Thanks to the meticulous and respectful selection of raw materials and innovative extraction methods, the company always delivers high quality flavours specifically tailored to meet consumption trends and local taste preferences of each country. PROVA was created in 1946 and remains an independent family-owned business. Its headquarters are located in Montreuil, near Paris in France.   PROVA will attend the Food Ingredients India exhibition (FI India)   in Mumbai from 29 th September to 1 st October and will showcase its PROVANIL range as well as other innovative products on B-26 stand.  


So French, so good! France adds zest to its gourmet exports!

Thomas Ilhe - 14-juil.-2014 12:25:44

What else could you expect from France, where gastronomic quality is so vital? Yet cultivating taste buds the world over also pays off in economic terms; French Gourmet as a sector is worth 7 Billion Euros, covering 250 categories, amounting to 16% of the French food industry’s total exports. 1200 companies, 90% of them SMEs, are actively seeking and opening up export markets.     What French people consider as “typical”, the rest of the world perceives as symbolizing culinary art that can only be “Made in France.” Christophe Monnier, the expert for the Gourmet sector at UBIFRANCE, describes a high-end market with a broad range of dynamic diversity. He starts with baked goods, biscuits and chocolate , accounting for 50% of French gourmet exports. In the vast feast of consumables to be delighted in, two characteristically French trends stand out. First, there is an absolute respect for authentic flavor and tradition – neatly summed up by the French word terroir . Each gourmet product has its unique story, and that is how they need to be marketed. Secondly, with health concerns and awareness coming to the fore, carefully prepared organic and eco-friendly brands coming from France engender recognition and trust all around the world.   Major players in the gourmet sector like Valrhona (high quality chocolates), Rougie (famous French foie gras), Bridor (French bakery), Boirons ( and many other French companies are learning to be more reactive in providing service for their foreign accounts, to be more organized in responding to demanding foreign markets, in following up on orders quickly. Reliable logistics is the name of the game. Experts at UBIFRANCE like Christophe Monnier help up to 830 prospecting companies leverage their efforts in such programs as Saveurs de France , where French exporters demonstrate their know-how in new markets, such as in Latin America or in Asia. He also sets up highly selective – and profitable – encounters with Purchasing Agents.   Naturally, French suppliers devote their greatest effort to the French domestic market, eventually moving on to satisfy demand in French-speaking zones. Yet growth in 2013 was hard to come by in countries such as Switzerland (0.4%) and Belgium (4.2%), which offer relatively saturated outlets. Encouraged by the French emigration to London, more intrepid companies crossed the channel to the UK (8.9%). The companies in the know moved beyond these traditional markets. This is where double-digit sparks fly, with Austria (17.1%) and Russia (13.5%) providing substantial growth in 2013. In fact, the further exporters go, the bigger the rewards are. In Asia, China weighed in at 33.3%, Singapore at 14.3% and Hong Kong at 12.8% growth. As far as the Middle East is concerned, companies marketing gourmet to Dubai and Saudi Arabia were rewarded by a growth rate of more than 20%.   According to Mr. Monnier, there are three prestigious showcases for French talent. He mentions SIAL and EUROPAIN known to be venue s where deals get done, especially for consumer products. The ultimate culinary event has to be the Cuisine Summit at SIRHA in Lyon. All the French know-how is mobilized to create an exceptional experience in 40,000 square meters, capped by the prestigious prize, the “Bocuse d’Or”, a televised cooking competition among the world’s most renowned chefs representing their countries. Only creative excellence, fabulous ingredients and culinary brio stand a chance of winning!   Further information about French companies – Gourmet Sector:  > Bakery, Grocery, Baked Goods, Miscellaneous  


About
The Agrofood Department assists French companies in their international development strategy and promotes trade between France and India. In order to maximize commercial opportunities between French and Indian companies, the Department organizes French Pavilions at a number of key exhibitions in India, as well as offering other B2B networking events and individual partnering services. The Department provides expertise in : • Wine and spirits, • Meat, dairy, transformed products • Fruits and vegetables, Organic food • Food production industry, packing, farming machinery Head of Department : Mr Olivier Delbecq  olivier.delbecq@businessfrance.fr

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