Perfumery, Cosmetics

L’Occitane heads to Hautes Alpes in search of spring water

Vimla Hunt - 19-nov.-2015 13:32:00

French cosmetics company L’Occitane en Provence has signed an agreement with the commune of Réotier in the Hautes Alpes region to use thermal spring water from its ‘petrified fountain’ in its skin care products. The water, which filters through layers of dolomite and gypsum is rich in calcium bicarbonate; the water exits the rock at 21°C and then degasses, precipitating the calcium into stalactites. The minerals in the water are known to affect the mechanism of the skin and the company is optimistic that the water will have useful properties for use in its products. Bénédicte Le Bris, Director General of Research and Development at L’Occitane, said: “We will perform formulation tests in the lab for several months to determine the principal actives in this water that could go into creams or shampoos." The agreement allows L’Occitane to take a maximum of 5,000 litres of water per year over a two-year period. The company has suggested it will take around six years to develop products based on it. “The objective is to be able to use the water while respecting the integrity of the site,” said Jean-Charles Lhommet, in charge of sustainability at L’Occitane. “The use has to be both reasonable and sustainable.” Although the water is of interest in the short-term, Jean-François Gonidec, CEO of LOccitane, said the fountain could represent another business opportunity. “Depending on how the project progresses, we haven’t ruled out building a factory nearby,” he added. It is also hoped the fountain will now become a tourist attraction; L’Occitane is understood to have put aside €12,000 to build a car park with disabled access in anticipation of future visitors.

French brand # Parfums Hashtag unveils website

Vimla Hunt - 09-nov.-2015 12:46:00

France-based perfume brand # Parfums Hashtag, which is primarily aimed at teenagers, has launched the website and is giving users the chance to meet an artist from Universal Music France. The site has six sections: the e-boutique, which sells the brand’s three current fragrances (I’m a Princess, Crazy Girl and I Love You); a quiz page where visitors can find the perfume that best suits their personality; an e-goodies page with free downloads of wallpaper for tablets and phones featuring # Parfums Hashtag photo montages; #Les Hashtagirls live!, a news page with updates and links to the brand’s Facebook and Instagram pages; a VIP page where those who sign up are given advance information on concerts, meet-ups and promotions, and can review new fragrances; and #Lactu-blog des Hashtagirls, a blog page with news and views about the company. The blog is currently offering a chance to win a rendez-vous for two people with a French music star published by Universal Music France, which handles hundreds of artists in a variety of genres, including French chanson. There are also 50 other prizes on offer, such as free perfumes and CDs. The site offers shipping free of charge for purchases of €15 and above, which effectively means two purchases. The perfumes, which are in EDT concentration, cost €7.50 and the gift box set, which contains stickers and a hand mirror as well as perfume, costs €8.50. # Parfums Hashtag launched last September and is aimed at social media-savvy young girls.

Cosmoprof Asia 2015: Meet French exhibitors at the France Pavilion at Cosmoprof

Vimla Hunt - 01-oct.-2015 10:57:50

Cosmoprof Asia 2015: Meet French exhibitors at the France Pavilion at Cosmoprof Date begin : 11th november 2015 Date End : 13th november 2015 Cosmoprof Asia, the largest international beauty trade fair in Asia, will celebrate its 20th anniversary in Hong Kong this November! Over the last two decades, Cosmoprof Asia has expanded in importance and in size, having grown four times bigger since its inception in 1996. It is the most prestigious and trendsetting beauty event in Asia that offers unique business chances in the entire region. The most complete showcase for every facets of the beauty and health industry. Companies on involved in this event • ROSIER DAVENNE Laboratory • AB COSMETIC • ABELLIE • ACHALADANELLE • ALPOL COSMETIQUE • BRETAGNE BEAUTE BIO • BRETAGNE COMMERCE INTERNATIONAL • BRETAGNE COSMETIQUES MARINS • CENTRECO • CENTRECO • COMPAGNIE DU MIDI • COSMETIC RESEARCH GROUP • COSMETIC RESEARCH GROUP • COVERPLA SA • CYPREOS FRANCE EPONGES • DELTA PARTNER S • ECOCERT GREENLIFE • EVOLUDERM • FAUVERT • I.P.V. BIOCYTE • ID bio • ID bio SAS • INSTITUT DE RECHERCHE BIOLOGIQUE • LABORATOIRE ODONTO STOMATOLOGIE • LABORATOIRE COSMETIQUE PROVENCAL • LABORATOIRE DU HAUT SEGALA • LABORATOIRE PYC • LABORATOIRE SCIENCE ET NATURE • LABORATOIRES GRAVIER • MEDIATIC • MELCHIOR & BALTHAZAR SAS • MICROCOSME • NAADAM NATURE • NUTRISANTE • P&B GROUP • PARFEX • PLANETE BLEUE • PLANTES ET PARFUMS DE PROVENCE • VALCENA • VERACOVA • VINÉSIME • VMI • YVAN SERRAS BEAUTE Cosmoprof Asia, website :

L’Occitane Group plans major marketing campaign

Vimla Hunt - 25-sept.-2015 13:03:06

L’Occitane Group, owner of L’Occitane en Provence, is planning a major marketing campaign to boost the presence of three of its ‘emerging’ brands in 2016. The company will promote French-Korean brand Erborian; naturals brand Melvita; and L’Occitane au Brésil, a brand based on natural extracts from Brazil. The company is currently enjoying significant growth, with global sales up by 11.7% in its last financial year, driven largely by the Far East. Sales rose by 21.2% in Hong Kong alone and by 28.9% in China, and the company is clearly focusing on both markets. It expanded its Hong Kong stores from 32 to 36 and its China stores by 25 to 161 in 2014-2015. It is also opening a new store in Taiwan and five more in Japan. “Continued investments in product innovation, merchandising, digital and CRM initiatives, and marketing as well as sales distribution channels enabled the group to cater to growing demand,” said the company in its earnings statement. The group also said it would be implementing a new marketing programme to enhance brand awareness world wide. This will focus on digital marketing, marketing communications and product sampling, alongside the opening of flagships in key markets. “The management has adopted a selective multi-channel approach to boost sales and expects investments in the digital and travel retail channels to be key drivers of future growth,” said the company. “The continuous upgrading and expanding of our retail network, selectively and carefully, through store renovations and relocations has started to bear fruit.“ The group will continue the ongoing revamp of Melvita and will introduce its Erborian brand to more markets, added the company. Erborian recently opened a bricks-and-mortar store in Paris to cater to the city’s wealthy Asian community.

L’Oréal has shared its financial results for the first half of 2015

Vimla Hunt - 21-sept.-2015 16:03:07

LOréal has shared its financial results for the first half of 2015. The company reports impressive sales growth of 14.7% and a strong operating profit growth of 14.5%. The company also reported gradually improving sales in Western Europe and North America, as well as solid sales in new markets. The group said that its like-for-like sales growth was 3.8%, while growth at a constant exchange rate works out at 5%. Group sales ammounted to €12.8bn, an increase of 14.7% on the previous year. Jean-Paul Agon, Chief Executive Officer at LOréal, said: "At the end of June, our reported growth is the strongest recorded for the last twenty years, with a very positive currency effect. All divisions are growing. LOréal Luxe is significantly outperforming a dynamic worldwide market with double-digit growth of its brands Giorgio Armani, Yves Saint Laurent and Kiehls." Agon also said that Professional Products have shown a clear turnaround, with 15.3% growth, largely due to the performance of the LOréal Professional brand and Redken. Elsewhere, the La Roche-Posay brand is said to have seen continuing success in all regions. He also attributed small sales growth in LOréals Consumer Products Division to what he called the "renewed dynamism of its make-up brand Maybelline". In new markets, the company is said to have experienced "solid momentum" in the first half of 2015. However, its brands have not performed as well in Brazil. Agon attributed this to the countrys currently unfavourable economic climate. Agon concluded: "Thanks in particular to a rich innovation portfolio, prospects of rapid e-commerce growth and the continuing roll-out of recently acquired brands, we are projecting an acceleration in growth in the second half. We are confident in our ability to outperform the beauty market and achieve a year of significant growth in both sales and profits."

Caudalie opens its second boutique in Paris

Vimla Hunt - 10-sept.-2015 13:11:20

French vine extract-based skincare company Caudalie has opened a second French boutique, at the heart of the Carrousel du Louvre shopping centre in Paris. Its first opened two years ago in the rue des Francs-Bourgeois. The new outlet measures 60 square metres - a typical size for a shop in Paris, and faces the Apple store. The interior was created by BETC Design, which is in charge of all Caudalie boutiques and features raw oak throughout, including walls, shelves and banks of drawer with brass handles, inspired by the boatyards of the Bordeaux region. The centre of the shop houses a tester bar - the Bar Beauté Barrique - with ends shaped like wine barrels and work surfaces in pale marble, while the walls feature images of vines, and a large screen TV projects images from a walk beside the vineyards of Château Smith Haut Lafitte. Surmounting everything hangs a sculpture of grapes. ”We have chosen the Carrousel du Louvre because we feel it is a great place to present our brand for our target market, who visit the Louvre museum and who want to obtain natural cosmetic products that are made in France,” Emily le Moult, in charge of publicity at Caudalie, told Cosmetic Business. She added: “Our whole range is available in the boutique.” Caudalie also has boutiques in New York, Los Angeles and London, and is continuing to develop its network worldwide, according to le Moult. “This year, another Parisian boutique will open its doors as well as a boutique in Germany,” she said. Among other treatments, the Carrousel de Louvre shop will offer 10-minute facials (Le Soin Beauté) without appointment, and a hand scrub treatment with massage.

Caudalie partners with Harvard University for a new patent

Vimla Hunt - 05-août-2015 12:27:26

The French cosmetics label, founded by Mathilde and Bertrand Thomas and soon to celebrate its 20th anniversary, has recently registered a patent together with Harvard University regarding a new anti-ageing technology. Research carried out by Dr David Sinclairs laboratory at Harvard Medical School (HMS) has demonstrated a synergy between resveratrol, chiefly present in vine shoots, and a hyaluronic acid micro-complex. This association stimulates the HAS2 gene and actually allows the production of natural hyaluronic acid, but also that of collagen and elastin.   This research is protected by a patent registered jointly by Caudalies researchers and the Office of Technology Development (OTD) at Harvard University, who have granted Caudalie the exclusive right to use the patent in the cosmetics, dietary supplements and cosmetic injections sectors. The research has led to the creation of the new Resveratrol Lift anti-ageing line. The range features four products: a serum (€45 for 30 ml), a night cream, a firming fluid and an eye-firming balm (€34 for 15 ml). The line will replace the Vinexpert product range in October. For its part, Caudalie spas will offer a face treatment cream derived from this new range.   On July 8th, at the press conference for the launch of Resveratrol Lift, Mathilde Thomas also announced that, after living in New York for five years, she will move be moving with her family to Hong Kong. Caudalie thereby wishes to develop in Asia. 

About Us
The Consumer Goods and Life Sciences Department The role of the Consumer Goods & Life Sciences Department of Business France is to act as a link between French Ready-to-Wear, Cosmetics, Home interiors and Life Sciences suppliers, and existing and potential customers. We have an extensive knowledge of the French industry, which we are happy to share. We can also act as a bridge by putting you in contact with companies in your areas of interest. In order to enable Irish companies to meet with French suppliers, we organise Trade Missions all year round in Ireland.  In 2015, Business France Ireland will organise a symposium related to Telehealth. Our event in 2014 - October 1st and 2nd, 2014: Medical Devices Meetings on MEDTECH Ireland, Galway Our events in 2013 - February 13th-14th, 2013: Exclusive partnership with a major department store, Dublin - February 17th-18th, 2013: French Corner on the Hardware/DIY Home Garden Show, Dublin - April 29th, 2013: Ex


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