Caudalie opens its second boutique in Paris

Vimla Hunt - 10/09/15

French vine extract-based skincare company Caudalie has opened a second French boutique, at the heart of the Carrousel du Louvre shopping centre in Paris. Its first opened two years ago in the rue des Francs-Bourgeois.
The new outlet measures 60 square metres - a typical size for a shop in Paris, and faces the Apple store. The interior was created by BETC Design, which is in charge of all Caudalie boutiques and features raw oak throughout, including walls, shelves and banks of drawer with brass handles, inspired by the boatyards of the Bordeaux region.
The centre of the shop houses a tester bar - the Bar Beauté Barrique - with ends shaped like wine barrels and work surfaces in pale marble, while the walls feature images of vines, and a large screen TV projects images from a walk beside the vineyards of Château Smith Haut Lafitte. Surmounting everything hangs a sculpture of grapes.
”We have chosen the Carrousel du Louvre because we feel it is a great place to present our brand for our target market, who visit the Louvre museum and who want to obtain natural cosmetic products that are made in France,” Emily le Moult, in charge of publicity at Caudalie, told Cosmetic Business. She added: “Our whole range is available in the boutique.”
Caudalie also has boutiques in New York, Los Angeles and London, and is continuing to develop its network worldwide, according to le Moult. “This year, another Parisian boutique will open its doors as well as a boutique in Germany,” she said.
Among other treatments, the Carrousel de Louvre shop will offer 10-minute facials (Le Soin Beauté) without appointment, and a hand scrub treatment with massage.

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The Consumer Goods and Life Sciences Department The role of the Consumer Goods & Life Sciences Department of Business France is to act as a link between French Ready-to-Wear, Cosmetics, Home interiors and Life Sciences suppliers, and existing and potential customers. We have an extensive knowledge of the French industry, which we are happy to share. We can also act as a bridge by putting you in contact with companies in your areas of interest. In order to enable Irish companies to meet with French suppliers, we organise Trade Missions all year round in Ireland.  In 2015, Business France Ireland will organise a symposium related to Telehealth. Our event in 2014 - October 1st and 2nd, 2014: Medical Devices Meetings on MEDTECH Ireland, Galway Our events in 2013 - February 13th-14th, 2013: Exclusive partnership with a major department store, Dublin - February 17th-18th, 2013: French Corner on the Hardware/DIY Home Garden Show, Dublin - April 29th, 2013: Ex

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