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Châteaumeillant’s reputation is founded upon its famous pale rosé. Established in 1964, the Cave des Vins de Châteaumeillant rapidly became the Appellation’s leading producer. The quality of Châteaumeillant wines was recognised in 1965, with obtainment of the AOVDQS (Superior Quality Wines from Delimited Areas Appellation of Origin); finally, on 22 November 2010, the Châteaumeillant vineyard was rewarded with its own AOC (Controlled Appellation of Origin).
A story with its own momentum
The vineyard is the most central in France and is also noteworthy for being located on the dividing line between the (sandy loam) Paris Basin and the (metamorphic) Central Massif – a geographic and geological stroke of fortune enabling assemblage of fruity cuvees (Paris Basin side) and mineral cuvees (Central Massif side), so obtaining a wine that combines full-bodied flavour and fruitiness with the strength and liveliness of the bedrock. It is also one of the country’s only bocage vineyards, providing a mosaic of microclimates and micro-terroirs.
In order to make the utmost of these outstanding advantages and with high ambitions for the quality of their wines, after obtaining the AOC, the Cave des Vins de Châteaumeillant winegrowers decided to develop their
economic model in three main ways:
- Acquisition of owner-manager quality by all co-operators before the 2013 harvest;
- Set up of a CUMA (farm machinery cooperative) providing its members with vinification services at the Tivoli barrel halls;
- Takeover of marketing of wines by Maison Bituriges Vins.

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Agribusiness: Wine, spirits, other drinks

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