Accès au site français Welcome to You buy France The french suppliers portal


twitter linkedin facebook viadeo

You buy France


M. Baillon and M. Eymerie established the Baillon patisserie in 1976 in a small town of the Deux-Sèvres County called Brioux-sur-Boutonne.
Their idea? Developing a regional know-how with making traditional cakes from the local wealth: butter, fresh cheese, eggs, flour, and for some angelica…

Hence, a genuine alliance between authentic but original recipes and modern methods of production was born. This enables a better traceability, an irreproachable hygiene, a reinforced food safety… and thus, makes high quality cakes!

M. Baillon worked out the production of the tourteaux fromagés, highlight of the range of products. He perfected it to the nearest gram, to the nearest degree, to the nearest centimeter…

A second oven enables the production of other cakes such as the Broyé du Poitou or pâtisseries made with fresh cheese, which are all local specialties.

All of these cakes, like the tourteau, have a scent of cheerfulness. They are traditionally eaten during festive events and represent a great symbol of sharing.

M. Baillon is gone. But he has passed on his knowledge to his team on time, which is still here. The team has been reinforced with a full-time quality manager, and is now led by a new manager since M. Eymerie sold the business in august 2011.
The objective is to continue making high quality cakes to share. Of course, quality means quality in terms of taste and use of regional ingredients, but it also means IFS certification, which should be validated very soon.
LEGENDES DU POITOU, exclusive brand of Baillon Company, wishes to anchor the company in the “Pays mellois”, its territory. Its will is to develop by using local resources and local synergisms.
This is why, whenever it is possible, LEGENDES DU POITOU will favor the supply coming from the nearby region. It also does the best to work with natural ingredients, enjoying the wealth of the regional produces.

+ Read more


Company profile

Related activities :

Agribusiness: Modified foods

Export area :

European Union

Local presence :

European Union

Target countries :

European Union

North America

North Asia


Sub-Saharan Africa

More information

Company Products and Services

Range of product lines










Business France contributes to the development and success of French and foreign businesses wishing to expand abroad by supporting them throughout the lifetime of their projects, and is driven by an efficient, result-oriented working culture. > Read more


Discover the French know how:



Rail industry