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Carole, graduated from a business school, and Nathalie, after a postgraduate in pharmacology, met in the pharmaceutical industry. Together they built their dream: to bring up to date an active plant from the Toulouse region, pastel, through care products, by creating a human-sized company, resolutely different.

In 2003, the first products are launched on the market, after two years of study on the enhancement of prestige of this forgotten plant.
In 2012, a first patent represents a major strategic change in direction for the brand, which reveals its expertise in cosmetics. After developing an anti-ageing skincare line, the launching of brand new innovative products is due to 2014.
Graine de pastel opened a boutique in April 2012, located in one of the most emblematic places of Toulouse heritage: place St Etienne. Two other boutiques are due to open in 2013 and 2014.
To enrich its offer, Graine de pastel created specific care protocols and opened a petit SPA which also constitutes a training center for beauticians. An exclusive 700m2 SPA is due to open in 2013.
The international expansion of the brand is a priority for the company, with a 2013-2015 development plan on target areas: Japan, China, Middle East, and Canada.

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Company profile

Related activities :

Fashion and beauty

Export area :

European Union

Local presence :

European Union

Target countries :

Europe outside E.U.

European Union

North Asia

More information

Company Products and Services










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