VEGEPOLYS : International Cluster in the specialized plant sector

Business France - 26-avr.-2016 17:03:55
VEGEPOLYS : A unique force in Europe 4 000 companies – 30 000 jobs – 450 researchers – 2 500 students – 25 higher training courses Born on the territory of the Pays de la Loire, the French state gave the label "competitiveness cluster" in July 2005 to VEGEPOLYS. As a competitive cluster with worldwide reach, VEGEPOLYS is open to the world, is developing its own international network and making partnerships with other French and non-French clusters. VEGEPOLYS is founded on a historical tradition of production in the Pays de la Loire region of France. The pedoclimatic conditions in the region and the vitality and know-how of its companies have attracted national and local government support for several decades, enabling the region to become the leader in the specialised plants field. The Pays de la Loire region is alone in Europe in bringing together in a single geographical area both private enterprise and public research and training establishment a major European force in the plant world, on which VEGEPOLYS is based. Making businesses more competitive The creation of value does not just involve product innovations, but also all other kinds of innovation: human resources management, production processes, marketing, logistics... VEGEPOLYS’ role is to organise and provide an impetus, in order to identify common problems and lead project groups. These activities take the form of workshops and strategy meetings.  International events VEGEPOLYS’ reputation is growing thanks to its presence at numerous events with its partners, and its actions toward key players: Participation in international exhibitions in France : SIVAL, Salon du Vin, Salon du végétal Participation in well-known international shows abroad : Hortifair, Fruit Logistica, IPM Essen, VitaFood, IBMA Participation in international congresses worldwide: In Vino, JAS, HIE, MexicoBio, SHE, Hydrangea... -           Official website : http://www.vegepolys.eu/en/home/ -           Business France and VEGEPOLYS jointly organize international partnership Missions . More information: renaud.zurfluh@businessfrance.fr -           VEGEPOLYS   : The specialized plant sectors :   http://export.businessfrance.fr/Galerie/Files/Divers/VEGEPOLYS_specialized-plant-sectors.pdf -           French companies on youbuyfrance.com : Agri-food Sector > Horticulture and Timber, clic here     Agri-food Sector > Fresh fruit & vegetables and processed vegetable products, clic here        

Philippe Starck : Cultivate your differences

Business France - 12-avr.-2016 12:10:36
Philippe Starck, a visionary designer who likes “to open the doors to the human mind”, works on about 250 different project every year, but right now concentrates on the housing market with an ambition to build the 20 000 EUR house. Listen to him explaining what French creativity is all about.

What happens in Vegas…

Business France - 12-avr.-2016 11:46:37
  “La French Tech” was a major success at this year’s Consumer Electronics Show (CES) in Las Vegas, Nevada, with 190 French startups taking part. As French Minister for the Economy, Industry and Digital Affairs Emmanuel Macron points out, France created 1,500 start ups in 2015 alone, and boasts five so-called ‘unicorns’, rare startups valued at more than US$1 billion. Thirty percent of companies exhibiting at the startup venue Eureka Park at the CES this year were French, making France the third leading representative in this section of the show.   Powered by Business France 2015 , UBIFRANCE and INVEST IN FRANCE AGENCY join forces to create BUSINESS FRANCE Official website: http://creative.businessfrance.fr/

What if your next great idea was nurtured with creative savoir-faire, also known as ‘La French Touch’?

Business France - 03-févr.-2016 16:47:35
From the invention of the motion picture camera and the theory of radioactivity to the smart card and the artificial bioprosthetic heart, France has a long tradition of original thinking. Ideas are transformed into innovations by a highly skilled workforce and a supportive environment that includes R&D tax credits, cutting-edge innovation clusters, the “La French Tech” initiative, quality infrastructure, excellent connections with the rest of Europe and the world, one of the most competitive energy markets in Europe – and a tremendous lifestyle. The CREATIVE FRANCE book (download below) highlights 40 cases of innovative companies in France improving lives around the world by turning incredible ideas – as well as simple concepts that no one had thought of before – into reality. Every invention illustrated in this book has been developed in France, either by home-grown companies or by foreign enterprises who have chosen to innovate here.

What if we were to cast aside current preconceptions of France?

Business France - 03-févr.-2016 11:27:01
Creative France chooses to surprise, by immersing you into a landscape abounding in hidden treasures with unexpectedly ingenious features. A French-style creative culture does indeed exist, fostered by a unique approach combining cutting-edge technology, savoir-faire and art de vivre , realism and innovative applications.  The flagbearers for this creative culture of surprises, technology, poetry and effective inspirations are mostly young businesses seeking a design edge. From an idea to its application, French creativity demonstrates its power to enrich our daily lives, to improve the quality and sustainability of products and services, and to play its part in advancing society. Projects representative of this spirit, both big and small, were presented at an exhibition Powered by Business France at Le Bourget, Paris in december 2015. Please download catalogue below this article to learn more.   CREATIVE FRANCE official website: http://creative.businessfrance.fr/

France in focus: The new region Aquitaine-Limousin-Poitou-Charentes (ALPC)

Business France - 25-janv.-2016 11:34:59
Since the first of January 2016, the 22 regions of France have become 13. Every month we will take a closer look at the new territories and explore the vast richness and diversity that each region presents, as well as the links many of the regions have with the Nordic countries. First up, Aquitaine-Limousin-Poitou-Charentes: This large new region in the southwest of the country covers 84,061km2 which represents approximately 1/8 of France. The territory has several large cities including Bordeaux, Bayonne, Limoges, Poitiers, Pau and La Rochelle and totals 5,8 million inhabitants (similar to Denmark, Finland or Norway). In terms of its economy, Aquitaine-Limousin-Poitou-Charentes has a large agricultural sector, representing 9.4 billion euros in revenue. Naturally its expertise and know-how in viticulture is renowned (Bordeaux and Cognac), but the region also has numerous gastronomic delicacies and goods and boasts of the highest number of entities with labels of excellence in France (155).                                                                                                                                                      (photos courtesy of :  http://laregion-alpc.fr/  ) Of note also are the regions’ globally renowned clusters and centres of excellence within the aerospace industry (Aeroteam and Aerospace Valley), home to companies such as Airbus which we will be taking a closer look at in a later article. The aerospace sector counts 700 companies and employs 40 000 people resulting in a revenue of 4 billion euros. Tourism is another important contributor to the territory’s economy, unsurprisingly, with its beautiful ranges from the sea to the mountains, bringing 12,2 billion euros. Numerous other sectors also benefit from the know-how and production sites in the region including the pharmaceutical, marine and wood industries, green and renewable energies, ceramics, and textiles to name a few. Aquitaine-Limousin-Poitou-Charentes is also an important region for innovation and research with five universities, several Grandes Ecoles and numerous important clusters. Over the coming weeks several of the regions’ industries and specialties will be highlighted and explored. Should you want any specific information about the Aquitaine-Limousin-Poitou-Charentes region do not hesitate to contact Amelie Argenti; amelie.argenti@businessfrance.fr  


Business France - 22-déc.-2015 16:41:42
Paris’ fagmesser mødte dansk design i København Onsdag den 25. november 2015 var den franske erhvervsudviklingsorganisation, Paris Region Entreprises, og de franske fagmessers netværksorganisation, Promosalons, vært ved et aftenarrangement hos Normann Copenhagen på Østerbro med fokus på Paris og byens fagmesser for design, mode, indretning og hospitality. Den franske delegation bestod bl.a. af direktørerne for hver af de fem største franske fagmesser for lingeri, mode, boligindretning og hospitality, som havde taget turen til København for at mødes med danske fagfolk og pressen. Over 150 danske og franske beslutningstagere og trendsettere inden for design og mode mødtes i en festlig og afslappet atmosfære, hvor de to Michelin-kokke, Daniel Letz og Francis Cardenau, stod for de kulinariske overraskelser. En aften hvor fransk-danske designbånd blev knyttet tættere sammen. Paris – byernes by inden for design og mode Normann Copenhagens direktør Poul Madsen holdt åbningstalen, hvor han bl.a. fortalte, at Normann Copenhagen til januar udstiller for 30. gang på 15 år på Maison&Objet: « Vi er simpelt hen nødt til at være tilstede på Maison&Objet-messen i Paris for at møde vores nuværende og kommende kunder samt journalister fra hele verden ». Frédérique de Bast, Marketingdirektør for Paris Region Entreprises, slog fast, at Paris har en fremtrædende position inden for design med 4.000 aktive virksomheder, 30.000 ansatte i designbranchen og en omsætning på 2 milliarder euro. Hun påpegede ligeledes, at « Paris med sin unikke palette af 35 internationale designmesser placerer sig solidt på verdenskortet som kilde til inspiration og som trendsetter. Messerne i Paris kan være et vigtigt springbræt for danske virksomheder, så kom til Paris og udstil i lysenes by, hvor der venter dig store muligheder ». Joséphine Sconza og Liselotte Christensen, Promosalons’ repræsentanter i de nordiske lande, slog fast, at Danmark allerede er solidt tilstede på de parisiske messer: « Tæt på 5.000 danske besøgende og 400 udstillere deltager hvert år på messer i Frankrig, heraf størstedelen inden for mode-, tekstil-, indretnings- og designbranchen ». Promosalons har haft kontor i København i snart 50 år og har til formål at informere nye udstillere og indkøbere om fordelene ved at deltage i de franske messer og tilbyder samtidig praktisk information omkring deltagelse. «Design er et sprog, som danskere og franskmænd deler; vi må gribe enhver lejlighed til at udveksle og dele vores know-how » sagde François Zimeray, Frankrigs Ambassadør i Danmark. « De seneste begivenheder i Paris minder os om, at Paris tilhører alle, Paris er et internationalt symbol for frihed, for kreativitet og for livsglæde » konkluderede han, samtidig med at han opfordrede danskerne til at blive ved med at komme talstærkt til Paris. Mode og designmesserne: Et møde mellem business og inspiration De førende parisiske messearrangører inden for mode og design var begejstrede for at besøge København, hvor de fik lejlighed til at mødes med de indkøbere og brands, som trofast kommer på deres messer, og til at komme i kontakt med flere danske branchefolk. Aftenen hos Normann Copenhagen bød på mulighed for at opleve messernes trendinspiration og for at møde de to unge danske designere, Troels Flensted og Jonas Edvard, som er blevet udvalgt til at udstille på MAISON&OBJET’s talentområde til januar. EquipHotel gav en forsmag på det dristige Studio16 pop-up hotelprojekt, som bliver præsenteret på messen i 2016, Interfilière og Salon International de la Lingerie præsenterede et udvalg af lingeri og innovative materialer, og modemesserne Who’s Next og Première Classe havde opstillet en interaktiv velcro-væg, hvor trendmateriale kunne hægtes af og på. Gæsterne kunne også få taget et billede på Première Vision området som tak for den inspiration, de bringer til branchen. En forsmag på alt det nye, som Paris byder på, når de internationale fagmesser skyder næste sæson i gang. Kontakt Promosalons for yderligere information om de franske fagmesser :  Promosalons Danmark Liselotte Christensen   - Tlf:   33 93 62 66 denmark@promosalons.com  
Den Franske Ambassades Handelsafdeling, BUSINESS FRANCE I DANMARK, kan hjælpe dig med at finde franske handelspartnere, der ønsker at eksportere til Danmark. Vi er 8 franske og danske branchespecialister med indgående kendskab til handel og de franske og danske markeder. Er du dansk importør og ønsker at udvide dit produktsortiment? Repræsenterer du i forvejen internationale mærker og har planer om at tilføje nye leverandører? Søger du underleverandører af høj kvalitet og troværdighed? Har du planer om at starte en virksomhed og samarbejde med et fransk firma? ... eller søger du kort og godt nye forretningsmuligheder? Tænk på "Made in France"! Uanset dit behov, kan Frankrig byde på kvalificerede leverandører! Lige nu er der mere end 7000 franske firmaer, der med succes samarbejder med en lokal repræsent

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