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With the Global Crisis being Experienced, France does not lose Sight of Success

Sarah Benyoub - 03-juin-2020 14:59:30
            With the Global Crisis being Experienced, France does not lose Sight of Success Business France announces Record High Investments and Jobs Generated in 2019’s annual Foreign Invest in France Report o    International investment in France last year reached a record high thanks to an annual investment increase of 11 per cent and nearly 40,000 jobs being created or maintained. o    France was the leading European destination for industrial investment projects whereby production and manufacturing activities are the leading contributors to employment.   United Arab Emirates: June 3 rd , 2020: Business France, the national agency supporting the international development of the French economy, has released its Foreign Investment Report for 2019 highlighting how France, has once again become the country to which international investors turn to for international investments, attracting 1,468 new foreign investment decisions in 2019, an 11 per cent increase since 2018. Jobs created or maintained by foreign subsidiary investments also picked up significantly, growing by 30 per cent to 39,542 jobs created and 4,778 jobs maintained in 2019.   Prior to the crisis, France boasted a number of key strengths including growth which was above the euro zone average, more than 500,000 jobs had been created in two years, and business investment was at an all-time high and acted quickly and decisively to safeguard these key strengths. France then attracted 19% of investment projects in the European market . Foreign investment in Europe was mainly focused on business services (42%) and industry (23%); being the leading European destination for industrial investment projects, home to 26% of manufacturing investments. France was also the leading European destination for R&D investment .   The business creation rate reached a new record in 2019 with 815,300 businesses (including 428,900 microenterprises) created in France, 18 per cent more than in 2018. The number of business failures has fallen sharply since July 2016, symbolizing the strength of, and the confidence in, the French economy, as well as the improvement in France’s attractiveness. France’s attractiveness has remained high with 87 per cent of executives abroad (including business leaders from the Middle East) considering France to be attractive, which saw a 13-point increase on 2016, according to Kantar-Business France survey.   In this changing environment, the French economy’s resilience and the “pro-business” reforms that have been undertaken by the French government have strengthened foreign investors’ confidence. However, the outstanding results from the 2019 Annual Report on Foreign Investment have been published in 2020 in unprecedented circumstances, with the global economy now facing the most serious health, social, economic and financial crisis of recent decades.   MIDDLE EAST   In 2019, 8 new job-creating investment decisions were made in France by companies from countries in the Middle East region, creating or maintaining more than 200 jobs . These investments came from the United Arab Emirates (4 projects), Kuwait (2), Saudi Arabia (1) and Lebanon (1). Most of these projects involved production/manufacturing facilities (5 projects; 84 jobs) and logistics (2 projects; 110 jobs). Investments by Middle East countries were made in a variety of different sectors, with 2 projects in the transport/storage sector responsible for more than half of the jobs generated by Middle Eastern investment.   Projects from the region:   o    DP World has invested in Le Havre (Normandie region) in the construction and operation of a container terminal through a joint venture with the transport company CMA CGM . This €154 million investment, nearly half of which comes from the investor and the Normandie region, will generate 200 jobs . o    Sahul Group has set up a high-end mobile phone manufacturing site. The initial investment will be approximatively €35 million and should generate around thirty jobs . o    In partnership with the IFP New Energies group, the Saudi company Aramco is investing €2 million in the creation of an R&D centre to strengthen Saudi technological capacities in the petroleum and petrochemical sectors. This €2 million investment will create 10 jobs , with roles comprising mainly engineers and researchers. o    The Kuwaiti leader in logistics , Agility is creating a 26,000 sq. m. multimodal platform in Blotzheim (Grand Est region). This €5 million investment will create 10 jobs in 2020 in addition to the 20 roles that already exist . Frederic Szabo, Managing Director, Business France Middle East commented : “In the coming years, France will continue to promote investment from foreign businesses across our regions so that they can create jobs, make the most of our talent and participate in the construction of this new French economy .”   Amine Chaehoi, Director Inward Investments, Business France Middle East added : “We are delighted to highlight the contribution made by Middle Eastern companies to the French economy. From an overall perspective, there are currently more than 500 companies from the region established in our country, employing 30,000 personnel for an FDI Stock of €9.7 Billion (Banque de France). We are committed to build bridges between Middle East and France, support business setting up and provide key investment opportunities”.   COVID-19   The substantial and immediate support measures of the French Government helped cushion the shock of the crisis. They were effective, ranging from short-time working, which protected more than 12 million workers, loans guaranteed by the state, which enabled businesses to avoid bankruptcy due to cashflow problems, and help for nearly 2 million businesses from the solidarity fund.   “We have protected the economy; we must now support its recovery. It will be slow and gradual, and it will be particularly difficult for sectors which have been severely weakened by the health crisis, such as tourism, aeronautics, and the automobile. We will protect, support, and revive soon. In the coming years, France will continue to encourage investments by foreign companies in all regions so that they can create value, jobs, develop talent and participate in the construction of this new French economy while benefiting investors”, remarked Frederic Szabo, Managing Director, Business France Middle East .   -END -   Note to Editors:   The 2019 Report highlights France’s newfound attractiveness which is credited to the country’s ambitious transformation since 2017, including reforming the labour market, reducing capital taxation, lowering corporate tax, helping SMEs to grow with the help of the PACTE Act (Action Plan for Business Growth & Transformation), and investing greatly in innovation.   Foreign investments were received from 58 different countries in 2019, with European investments continuing to hold the upper hand: 64 per cent of job-creating foreign investments in France originated in other European countries , followed by North America (20 per cent) and Asia (11 per cent).   In terms of the number of foreign investments and jobs generated by foreign investors in France, 2019 was an outstanding year. However, a global economic slowdown, doubts about the future of the European Union following Brexit, trade tensions between China and the United States, as well as a return to protectionist policies in some parts of the world were all questions that remained unanswered last year.   Brexit has led to a ‘wait-and-see’ attitude being adopted by foreign investors, particularly those from emerging economies that had until now overwhelmingly chosen the United Kingdom as a European export hub. Since 2016, the United Kingdom’s investment attractiveness has therefore declined accordingly. As a direct result, in 2019 far more foreign executives (64 per cent, or six points more than in 2018) were expecting businesses from their respective countries to swap setting up in the United Kingdom for another European country. France was the second European country expected to benefit from this (40 per cent, up three points) after Germany.   ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.   Social Media: Account Most common used hashtags Twitter : @BF_MiddleEast Linkedin: Business France Middle East #InfoBF #FrenchFDI #Choose France # FrenchInnovation   For more info, feel free to contact Business France: Miryem Oukas Head of Communications – Middle East Mobile: +971 (0)55 478 32 15 Mail : miryem.oukasmessidi@businessfrance.fr

Business France announces France’s livestock industry participation to the 2020 edition of VIV Middle East & Africa exhibition

YASMINA OUARI - 01-mars-2020 13:44:53
Business France the national agency supporting the international development of the French economy will be organizing the French pavilion at VIV MEA 2020, the trade fair devoted to livestock  wich takes place from 9 to 11 March 2020 in Abu Dhabi.   The French pavilion will be hosting 20 French companies (including 14 new exhibitors) specialized in: Animal feed & nutrition, animal health,  Equipment and innovative solutions for hatchery & laboratory and Efficient egg processing lines, packaging. The national pavilion will showcase the latest French technologies in the livestock industry and allow professionals to set up meetings with these companies on the spot.  Covering several industries such as poultry, aquaculture or dairy, the trade show attracts professional visitors mostly from the Middle East, Africa, India and Central Asia. Therefore, the main actors of the industry from all over the world will be present, and France is no exception. In 2018, France was the world’s fifth largest agri-food exporter (UN Comtrade). Being the 3rd largest poultry producer in EU (1.7 million tons in carcasse weight equivalent - CWE), 1st beef producer (1.5 million tons in CWE), 1st egg producer (14.4 billion eggs in 2017) and 2nd milk producer in EU (Eurostat), France offers expertise in all fields related to livestock.  Exporting 12.7 billion USD livestock solutions worldwide in 2019 (French customs), France is a leading cereal producer in Europe, with exports of 31.3 million tons of cereals, in growth since 2017 (corresponding to 7.4 billion USD). With nearly 300 production facilities in France, the animal feed industry is one of the top users of grain cereals. France exported 3.1 billion USD of prepared animal feed globally (French customs).   The pavilion is supported by “Bretagne Commerce International”, a regional player (interprofessional council and regional collective) bringing together the companies from the Brittany region.   CHOOSE FRANCE is the official brand that promotes French industrial sectors and attractiveness internationally.    The French pavilion will be located in Hall 7 C039 to F048 & Hall 8 K063.   

Middle East Energy Dubai: France to Present Competitive New Technologies and Innovative Solutions to meet Sustainability Development goals of the region

YASMINA OUARI - 01-mars-2020 13:19:36
19 companies will be exhibiting on the French pavilion organized by Business France at the Middle East Energy (formerly Known as Middle East Electricity). This event is positioned as a global energy event bringing together manufacturers and suppliers covering the entire energy value chain.   Expected to once again generate interest and attract a large number of local professionals, the French pavilion will represent the sector as a whole - equipment and applications for power generation, transmission and distribution, protection and security products & systems, lighting..   As an advantage of a very favorable context (USD 109 billion of investment forecasts within the next five years in the Middle East), the development of tourism, mass distribution, transport and logistics, the main drivers of growth outside the hydrocarbon market, are fueling regional markets demand.    Frederic Szabo, Managing Director Business France Middle East stated : « France has a strong expertise, a cutting edge technology and diversified range of services in this sector, with internationally recognized flagship companies (e.g. RTE, EDF, SCHNEIDER ELECTRIC). Our know how also benefits from a resolutely R & D oriented strategy and innovative capacity. French companies, having gone digital, are highly qualified to operate at all levels of the value chain, whether they are electricity and telecoms network operators, engineering firms, integrators, equipment manufacturers, component producers or ICT companies ».   At the same time, soaring population growth is generating huge demand for new residential units. Major international events to be held in the region, the proliferation of large-scale projects, a favorable business environment and a high-performance logistics platform to spread throughout the zone, point to an ideal time for French companies to position themselves.     Come and meet the French exhibitors at DWTC, in Hall 7:   ADDEV MATERIALS,  ARC INFORMATIQUE, AUGIER ENERGY,  CHAUVIN ARNOUX, CHAUVIN ARNOUX ENERGY , CITEL- 2CP,  DELTA BOX , ENERSYS, ENSTO NOVEXIA,  GS YUASA BATTERY FRANCE,  ICE ,  INFOSEC COMMUNICATION,  MARECHAL ELECTRIC, MASTERGRID ,   NILED,  OBSTA,  RS ISOLSEC,  SAFT,  SEDIVER.     ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.    Social Media:  Account Most common used hashtags Twitter : @BF_MiddleEast #InfoBF  #FrenchPavilion #Choose France        For more info, feel free to contact Business France: Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15 

French Companies to Attend the Largest Gathering of Commercial Aviation Professionals in the Middle East

Sarah Benyoub - 24-févr.-2020 14:09:08
Aircraft Interiors & MRO: French Companies to Attend the Largest Gathering of Commercial Aviation Professionals in the Middle East   from February 25-26, 2020, Dubai World Trade Centre   United Arab Emirates: February 2020 - BUSINESS FRANCE, the national agency supporting the international development of the French economy will be alongside 18 French companies for the 9th consecutive year at the Aircraft Interiors & MRO trade show, a key event in the Middle East set to take place in Dubai on February 25-26, 2020.   Eager to strengthen ties with local decision-makers and then contribute to the evolution of the aeronautics sector in the region, French companies will introduces their latest products, technologies and innovations during AIME / MRO Middle East 2020.    The Aircraft Interior design and maintenance has a high added value in the aeronautical sector, where French SMEs stand out for their expertise, know-how and high quality of service.  In the interior design segment, they operate in several areas, which are of major concern to airlines: materials engineered to be lighter, interiors customized to make airlines stand out, volume use optimization, Inflight Entertainment and communication systems, and more. The market is also largely driven by the MRO (Maintenance, Repair and Overhaul) sector where French companies have the capacity to offer innovative solutions in many areas: flight monitoring / predictive maintenance, rapid and efficient parts replacement, improvement of processes on new technologies, digitization of documentation and monitoring, use of big data, virtual training, etc.   Frederic Szabo, Managing Director Business France Middle East stated “The wide variety of responses offered by the French aviation market may easily meet the needs of Middle Eastern airlines, which are constantly expanding their fleets to answer significant growth in local air traffic. Considered as a powerful sector, French aeronautics industry ranks second world-wide and enjoys an excellent reputation boasting considerable innovation capacity. Indeed, 11% of the sector’s turnover is invested in R&D”.    The aerospace industry in France encompasses nearly 4,000 companies and 320,000 professionals.  In 2018, the sector generated €65.4bn in sales, €44bn of which came from exports. This cogent, supportive, responsive and dynamic industry is a technological and economic excellence center for France.   France can also lay claim to a fertile aeronautical ecosystem composed of renowned groups such as Airbus, Dassault, Thales and Safran, as well as an extensive network of subcontractors that accounts for half the jobs in the sector. De facto, France is the UAE’s 3rd largest supplier in aeronautics.   With the support of the Occitanie Region (southwest of France), the line-up at the French Pavilion, in Za’abeel Halls 2 & 3 of the Dubai World Trade Center will include: AAA *: Service Provider: Manufacturing, Engineering, Customer Support, FAL Integration, Repair, Overhaul, etc.   ADHETEC *: Designs, manufactures and supplies technical adhesive solutions for aerospace.   AD’OCC, Invest & Trade in Occitanie *: Regional Development Agency of the Occitanie region.   AMC AVIATION : Offers an important range of services such as Maintenance support, engineering services, airworthiness management, civil aviation trainings, software solutions and flight operation services.   AUXITROL WESTON : The aftermarket arm of Auxitrol Weston provides global MRO support and services.   BOLLORE LOGISTICS : This brand of Bolloré Transport & Logistics, is a global leader in supply chain management ranking among the world’s top 10 in transport and logistics.   CREATION & IMAGE PARIS : The firm has dressed over 400 Brands worldwide including Kuwait Airways, Gulf Air, Oman Air and Royal Bahrain Flight.   CRYSTAL AERO SOLUTIONS : Unique MRO in the world integrating PART 145 with logistics/freight forwarding and customs, for 100% optimized maintenance solutions, in order to reduce AOG time frame.   DEDIENNE AEROSPACE *: International company specializing in aerospace tooling for civil and defense markets.   EXCENT FRANCE  * : The eXcent Group is specialized in providing design and integration of industrial solutions & assembly lines, through turn-key projects.   FLEURET  *:  Expert in technical containers and Ground Support Equipment.   LATECOERE *: LATECOERE Equipment and system division is offering off the shelf and dedicated tailored solution for any Airborne Video System adressing External, cargo and Cabin surveillance, passenger Entertainment and assistance to operations.   OPT’ALM : is a company, specialized in Metal Additive Manufacturing using the Directed Energy Deposition process. They design, produce and repair metallic parts for several kinds of industrials, especially dedicated to aeronautical sector.    REVIMA  : Leading independent MRO solutions provider, specialized in APU, Engine Parts and Landing Gear, for civil and military aircraft.   SIMAIR - IMAGINAIR : Manufactures cabin equipment and furnishings. Its specialty: designing innovative, optimal aircraft solutions that are comfortable, secure, modular, and built to last.   TALA - The Aerospace Logistics Alliance : Organization founded by a group of independent logistics providers, specialized in solving the time-critical transportation needs of the Aerospace Industry.    UUDS AERO *: Aircraft Cabin interiors floor to floor turnkey solutions from Bio Decontamination, to full modification, including local Digital Manufacturing capability.   WIN-MS *: Helps Airlines (Air Forces, MRO…) improving by 5 the wiring maintenance efficiency and help saving AOG costs.   *companies supported by the Occitanie Region (southwest of France)   For more info, feel free to contact Business France: Miryem Oukas  Head of Communications – Middle East Mobile: +971 (0)55 478 32 15  Mail : miryem.oukasmessidi@businessfrance.fr    ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.      Social Media:  Account Most common used hashtags Twitter : @BF_MiddleEast   #InfoBF  #FrenchPavilion #ChooseFrance      

Beauvallet to introduce its new brand “Or Rouge” at Gulfood 2020

Sarah Benyoub - 13-févr.-2020 09:01:54
 Beauvallet to introduce its new brand “Or Rouge” at Gulfood 2020   • The occasion to introduce their certified halal beef “French Limousine breed”  • The company offers complete transparency on the product traceability allowed by the NFC chip integrated on label   Hall 3, Meat & Poultry Booth G3-1, DWTC   United Arab Emirates - February 9th, 2020 – On the world’s largest annual food & beverage trade show, Beauvallet, a major player of the meat industry in Europe will be launching a new brand in the Middle East: Or Rouge, alongside with its NFC traceable halal meat technology.     Beauvallet is a company specialized in the manufacturing (selection, processing, cutting and packaging) of high-end French halal butcher’s meat in beef, young cattle, lamb and offal of these species. The brand produces a primary ingredient of the French cuisine, as a symbol of tradition.  On Tuesday 18th February, Beauvallet will be discussing the certification approach on its booth. The managers of the Halal Food Quality certification will be answering questions of visitors concerning the qualities and requirements of Halal Food Quality in Hall 3, Meat & Poultry G3-1. This will be followed by meat tastings. Besides, the company will showcase innovations of new packs and cuts of meats. Beauvallet is already exporting beef, poultry meat and processed products, fresh and frozen, throughout three continents: Africa, South America, Asia. The launch of the brand “Or Rouge” in the Middle East is the occasion to introduce a new major asset for them: the Premium French Limousine breed, certified halal beef.   Mr Helder Pereira, Export Sales Manager, Beauvallet, commented:“The specialization of the Limousine meats involves a stability and finesse of its meat grain, a good muscle development of the cattle and an excellent yield of lean meat: more than 70% on live weight, more than 75% on muscle weight over carcass weight as well as lower proportion of bones and fat (11%)   The company offers complete transparency on the Or Rouge’s product traceability allowed by the NFC chip integrated on label. It locates the farms and the origin of all animals by using the NFC technology with contactless detection.  Gulfood, along with the launch of NFC microchip signals a watershed for Or Rouge’s development in the Middle Eastern markets. The company wishes to spread the word among visitors such as mass retail, wholesalers, industrial companies, caterers, restaurants, large and medium-sized stores and buyers. Beauvallet is certified Halal Food Quality by the GCC Accreditation Center GAC.    More information about the company: BEAUVALLET: Hall 3, Meat & Poultry Booth G3-1 From 16th February to 19th February: 11am / 7pm To 20th February: 11am/5pm   Contacts: Severine Bru - Head of Communication & Marketing  s.bru@beauvallet.fr Phone: +33(0)5 55 30 38 83 / Mobile: +33(0)6 07 22 13 57   Helder Pereira – Export Sales Manager  helder.pereira@beauvallet.com.br Phone: (62) 3142-2374  / RAMAL 901 https://beauvallet.fr/en/ https://www.orrouge.fr/en/  

Bostik to start its first production of flooring system in the Kingdom of Saudi Arabia, in partnership with Gerflor Middle East

YASMINA OUARI - 05-févr.-2020 12:29:17
Saudi Arabia –February 5th 2020, Bostik, an Arkema company, and Gerflor Middle East celebrated their partnership through the signature of a manufacturing and distribution agreement and the kick-off event of the first production of Bostik flooring range in Saudi Arabia.  Thanks to the localization of Bostik Wall & Floor systems, Bostik and Gerflor will support the development of their customers in the region, with a complete offer, providing high standards quality solutions, technical and logistic services. Bostik and Gerflor Middle East ambitions stand within the Kingdom of Saudi Arabia Vision 2030, to be a pioneer and model of excellence in their field of expertise. Gerflor is a global leader in manufacturing and marketing decorative and sustainable flooring solutions and wall finishes, with an established footprint in Saudi Arabia and the broader Middle East. Gerflor develops specific flooring and wall solutions to meet every indoor market application need in housing, healthcare, education, sport and hospitality. Gerflor Group is an official partner of the International Handball Federation and the International Volleyball Federation.  “Gerflor Middle East is excited to join its forces with Bostik. Gerflor Middle East has been serving the wall and floor industry since 1977. The combination of Gerflor and Bostik expertise will enable us to complete our offer with high standard quality solutions, creating new opportunities in the Kingdom of Saudi Arabia” - Mohamad Al Bassam, Executive Director Gerflor Middle East “Global leader in the wall and floor preparation and adhesives systems, Bostik launched a new initiative One Flooring Range with the ambition to supply solutions that are tailor-made to the professionals and consumers’ needs. The partnership between Bostik and Gerflor Middle East is part of the strategic development of Bostik to expand and localize its business in the Middle East.” - Morgan Malecotte, Global Steering Unit Director, Wall & Floor System Bostik Founded in 1889, Bostik is a leading global adhesive specialist in construction, consumer and industrial markets. For more than a century, it has been developing innovative adhesive solutions that are smarter and more adaptive to the forces that shape daily lives.   “Arkema Group has been supplying the oil and gas, petrochemicals and construction markets of Saudi Arabia for more than 30 years and has developed strong relationships with key customers. With this partnership, Arkema will further strengthen its presence in the Kingdom” - Abdelkader Kadri, CEO Arkema Middle East. With Bostik and Gerflor strong expertise in the Flooring segment, this partnership will combine two organizations that are highly complementary and will support customers’ development in this region. Contact:  Redha Salaouatchi  Business Manager MEA  Bostik Construction & Consumer  Tel: +971555126941 Email:   Redha.salaouatchi@bostik.com

Ingredia announces its participation to Gulfood 2020

Sarah Benyoub - 03-févr.-2020 09:14:01
Ingredia announces its participation to Gulfood 2020  Introducing Prosperite: the first blockchain-traced, real-time audited & digitally certified UHT milk    United Arab Emirates, February 3rd 2020 - Convinced that the future of the agri-food industry is focused on total transparency from the fields to the shelves stores, Prospérité is the first digitally certified UHT milk by tracking and auditing in real time its eco-responsible UHT milk by blockchain, a world first in the dairy sector! Bringing to consumers access to total transparency! Real-time digital audit, the real revolution!  To verify that our UHT milk is really labelled "origin of the Hauts-de-France", "animal welfare friendly", or "GMO-free fed " it is necessary to check with each actor of the dairy chain that these criteria have been carefully respected.  Indeed, it is now possible to trace and check that the specifications of our milk from grass-fed cows’ collection are verified, thanks to the digital audit and the blockchain.  The data comes from existing software already in place and is transmitted without intermediaries on the blockchain, so no human interaction is possible during the process. Consequently, once this information has been recorded, no one can change it, because the blockchain is a fraud-proof register.   Thanks to a dynamic QR code printed directly on the milk bottle, the consumer has access to all traceability and audit information in real-time of his milk.   A promise that is kept and verified creating a bond of trust between farmers and consumers, in complete transparency. Traced and audited specifications of the milk from grass fed cows collection: • Cow feeding guaranteed GMO-free, • Minimum surface area of 1500 m² accessible per cow, • Minimum grazing period of 170 days per year per cow, • Milk only from farms in the Hauts-de-France region, • Minimum price set annually for committed producers and production bonus.   Defending brand’s values and making its promises verifiable by everyone is possible by mobilizing all the actors in the chain.   Meet us at Gulfood show Dubai / February 16-20, 2020 Booth #E1-40 / Hall 1  
About
Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 personnel, both in France and in 70 countries throughout the world, who work with a network of public- and private-sector partners. For further information, please visit:  www.businessfrance.fr Consulting:  Law and regulation Market benchmarking Projects and requests for proposals Contacts : Market prospection Exhibitions and B to B meetings Technologic partnerships Communication : Press and public relations Professional advertisements Commerc

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