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Middle East Energy Dubai: France to Present Competitive New Technologies and Innovative Solutions to meet Sustainability Development goals of the region

YASMINA OUARI - 01-mars-2020 13:19:36
19 companies will be exhibiting on the French pavilion organized by Business France at the Middle East Energy (formerly Known as Middle East Electricity). This event is positioned as a global energy event bringing together manufacturers and suppliers covering the entire energy value chain.   Expected to once again generate interest and attract a large number of local professionals, the French pavilion will represent the sector as a whole - equipment and applications for power generation, transmission and distribution, protection and security products & systems, lighting..   As an advantage of a very favorable context (USD 109 billion of investment forecasts within the next five years in the Middle East), the development of tourism, mass distribution, transport and logistics, the main drivers of growth outside the hydrocarbon market, are fueling regional markets demand.    Frederic Szabo, Managing Director Business France Middle East stated : « France has a strong expertise, a cutting edge technology and diversified range of services in this sector, with internationally recognized flagship companies (e.g. RTE, EDF, SCHNEIDER ELECTRIC). Our know how also benefits from a resolutely R & D oriented strategy and innovative capacity. French companies, having gone digital, are highly qualified to operate at all levels of the value chain, whether they are electricity and telecoms network operators, engineering firms, integrators, equipment manufacturers, component producers or ICT companies ».   At the same time, soaring population growth is generating huge demand for new residential units. Major international events to be held in the region, the proliferation of large-scale projects, a favorable business environment and a high-performance logistics platform to spread throughout the zone, point to an ideal time for French companies to position themselves.     Come and meet the French exhibitors at DWTC, in Hall 7:   ADDEV MATERIALS,  ARC INFORMATIQUE, AUGIER ENERGY,  CHAUVIN ARNOUX, CHAUVIN ARNOUX ENERGY , CITEL- 2CP,  DELTA BOX , ENERSYS, ENSTO NOVEXIA,  GS YUASA BATTERY FRANCE,  ICE ,  INFOSEC COMMUNICATION,  MARECHAL ELECTRIC, MASTERGRID ,   NILED,  OBSTA,  RS ISOLSEC,  SAFT,  SEDIVER.     ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.    Social Media:  Account Most common used hashtags Twitter : @BF_MiddleEast #InfoBF  #FrenchPavilion #Choose France        For more info, feel free to contact Business France: Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15 

Beauvallet to introduce its new brand “Or Rouge” at Gulfood 2020

Sarah Benyoub - 13-févr.-2020 09:01:54
 Beauvallet to introduce its new brand “Or Rouge” at Gulfood 2020   • The occasion to introduce their certified halal beef “French Limousine breed”  • The company offers complete transparency on the product traceability allowed by the NFC chip integrated on label   Hall 3, Meat & Poultry Booth G3-1, DWTC   United Arab Emirates - February 9th, 2020 – On the world’s largest annual food & beverage trade show, Beauvallet, a major player of the meat industry in Europe will be launching a new brand in the Middle East: Or Rouge, alongside with its NFC traceable halal meat technology.     Beauvallet is a company specialized in the manufacturing (selection, processing, cutting and packaging) of high-end French halal butcher’s meat in beef, young cattle, lamb and offal of these species. The brand produces a primary ingredient of the French cuisine, as a symbol of tradition.  On Tuesday 18th February, Beauvallet will be discussing the certification approach on its booth. The managers of the Halal Food Quality certification will be answering questions of visitors concerning the qualities and requirements of Halal Food Quality in Hall 3, Meat & Poultry G3-1. This will be followed by meat tastings. Besides, the company will showcase innovations of new packs and cuts of meats. Beauvallet is already exporting beef, poultry meat and processed products, fresh and frozen, throughout three continents: Africa, South America, Asia. The launch of the brand “Or Rouge” in the Middle East is the occasion to introduce a new major asset for them: the Premium French Limousine breed, certified halal beef.   Mr Helder Pereira, Export Sales Manager, Beauvallet, commented:“The specialization of the Limousine meats involves a stability and finesse of its meat grain, a good muscle development of the cattle and an excellent yield of lean meat: more than 70% on live weight, more than 75% on muscle weight over carcass weight as well as lower proportion of bones and fat (11%)   The company offers complete transparency on the Or Rouge’s product traceability allowed by the NFC chip integrated on label. It locates the farms and the origin of all animals by using the NFC technology with contactless detection.  Gulfood, along with the launch of NFC microchip signals a watershed for Or Rouge’s development in the Middle Eastern markets. The company wishes to spread the word among visitors such as mass retail, wholesalers, industrial companies, caterers, restaurants, large and medium-sized stores and buyers. Beauvallet is certified Halal Food Quality by the GCC Accreditation Center GAC.    More information about the company: BEAUVALLET: Hall 3, Meat & Poultry Booth G3-1 From 16th February to 19th February: 11am / 7pm To 20th February: 11am/5pm   Contacts: Severine Bru - Head of Communication & Marketing  s.bru@beauvallet.fr Phone: +33(0)5 55 30 38 83 / Mobile: +33(0)6 07 22 13 57   Helder Pereira – Export Sales Manager  helder.pereira@beauvallet.com.br Phone: (62) 3142-2374  / RAMAL 901 https://beauvallet.fr/en/ https://www.orrouge.fr/en/  

Gulfood 2020 focused on “Rethinking Food”, France’s opportunity to launch Taste France

Sarah Benyoub - 23-janv.-2020 08:12:44
Gulfood 2020 focused on “Rethinking Food”, France’s opportunity to launch Taste France    • 4 French pavilions specialized in World Food, Dairy, Meat & Poultry, Beverages  • 80 French companies unified under “Taste France” From February 16th to 20th 2020, DWTC   United Arab Emirates, 22 January 2020 – Business France, the national agency supporting the international development of the French economy, will be supporting business opportunities between French producers and importers, key buyers and food industry experts visiting Gulfood. This year, 80 French exhibitors will be part of Gulfood, the world’s largest annual food and beverage trade exhibition. This show will be the opportunity to announce the international launch of France’s F&B dedicated brand: Taste France.   Within France global commitment to share French way of life, Taste France aims to specifically promote F&B products worldwide. French gastronomy quality is recognized all over the world; Taste France takes a step further by gathering F&B industry players around their common interests. From the perspective of claiming a joint identity for all French F&B companies while promoting the diversity of their products besides their ability to innovate, Taste France also strengthens the approach of the French offering by communicating on conviviality and sharing principles.   Thanks to their genuine and reachable products, French exhibiting companies will be gathered around strong values: excellence, diversity and authenticity. Gulfood 25th edition focused on “Rethinking food” issue is a relevant opportunity to internationally launch such an  innovative brand, where key actors meet to discuss the industry challenges of the next decade.    Christophe Lecourtier, Business France’s CEO, commented: “I am extremely proud to launch our new brand Taste France here in Dubai at the dawning of Expo 2020, the first World Expo ever held in the region, that tends to cement Dubai’s legacy to empower future generations. France has been a partner of Gulfood since its beginning in 1987 and I have to admit that the global dimension of this show that kept growing ever since firmly influenced our choice to unveil Taste France here in Dubai, as this event perfectly fits with the international ambition of Taste France, which is to unify and promote the whole French Food & Beverages industry.”   During this five-day event, 80 French exhibitors, including 40% of new companies, will highlight their latest trends and products across 4 pavilions dedicated to World Food, Dairy, Meat & Poultry and Beverages. Products highlighted among French pavilions will play with texture and taste and will include organic production besides innovative packagings.   “With the support of French exhibiting companies, I can tell you that we look forward to unveil more about Taste France during the five days of the show”, Lecourtier added.   The UAE and Saudi Arabia are the top importers of all French food and beverages categories, followed by Egypt and Lebanon. Since 2010, a 50 % increase in demand for French F&B products has been recorded in the UAE. The International launch of Taste France on this key location will reinforce already well-established relationships between French and Middle Eastern companies.    Among the 80 French exhibitors:   • 50 exhibitors showcasing world food products in Sheikh Saeed Hall • 12 dairy companies from yogurt and cream to cheese and milk in Hall 1 • 8 Beverages including juices and alcohol-free drinks in Za’abeel 4-6 Hall • 10 meat and poultry producers in Hall 3    The French Pavilion is supported by the following regions: Bretagne Commerce International (West of France), DEV’UP Centre Val de Loire (Center of France) and Hauts de France (North of France).   About BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.   For more info, feel free to contact: Miryem Oukas Head of Communications – Middle East Mobile : +971 (0)55 478 32 15  Mail : miryem.oukasmessidi@businessfrance.fr    Social Media:    Account Most common used hashtags Twitter: @BF_MiddleEast                 @BF_Food                @BF_Agrotech #FrenchFood #FrenchBeverages #FrenchF&B #TasteFrance           

France to introduce new operating models & capabilities at Gulfood Manufacturing 2019

Sarah Benyoub - 17-oct.-2019 10:48:51
Press release   France to introduce new operating models & capabilities at Gulfood Manufacturing 2019   • 2 French pavilions specialized in Ingredients (Sheikh Saeed 1) and Process & Packaging (Za’abeel) to support the growth of the Middle Eastern markets • 45 companies gathered through one common topic : Innovation   From October 29th to 31st 2019, DWTC   United Arab Emirates, October 16 2019 - Business France, the national agency supporting the international development of the French economy, will be running 2 French pavilions at Gulfood Manufacturing 2019. This trade show devoted to new manufactured Ingredients and Processing Equipment will feature 45 French F&B manufacturers willing to connect with demanding buyers. Spread over 600 square meters, the Ingredients pavilion will be located on Sheikh Saeed 1 and the Process & Packaging pavilion will be located on Za’abeel 3.  As the leading industrial sector in France, Food industry is the driving force of its economy with a turnover of 166 billion € (in 2018) including 21% generated when French companies are exporting.    For the first time at Gulfood Manufacturing and with the support of Brittany (West of France) and North of France regions, Business France will roll out an Innovation Tour Experience to highlight over 10 companies having a high innovation potential to share with local partners. With +35 thousand expected visitors, this three-day event is the biggest for the food processing and packaging industry in the Middle East, Asia and Africa. The French Innovation Tour Experience will introduce as an example the French way of cooking arabic crepes or breads, or even how a French food specialist supports the nutritional challenge of sugar reduction and still offers tasty products.   Frederic Szabo, Managing Director Business France Middle East stated : « France is home to a thriving community of entrepreneurs, engineers, investors, and other talented people who are embracing the potential of technology to change the world. Hence when food and technology are combined, it is nurturing meaningful development in food making processes. And the Gulfood Manufacturing is an opportunity for French companies to emphasize their innovations both in ingredients and equipment ».    In 2018, more than 55 million euros of food processing equipment  have been imported in the Middle East (GCC, Egypt, Lebanon), including 77% in the GCC (the main categories of equipment are machinery for filling, closing, sealing and labelling bottles, cans, bags and other containers, machinery for the industrial preparation or manufacture of food and beverages).   French ingredients are also largely used in the region, especially in the bakery, dairies, confectionary industry and in food service.    While the United Arab Emirates imported +10% French dairy products in 2018 than the previous year, the French dairy products imported by the GCC in 2018 reached 1.4 billion euros, they reached a market share of 8.1% in KSA. France is also the 2nd supplier of butter in Saudi Arabia. We observe at the same time that imports of French cereals have yet grown significantly in the Middle East.   With consumer satisfaction at the forefront, the French expertise that will be showcased during the event is wide and specialised in:   Ingredients : Infant food, confectionary, dairies, bakery/pastry, cereal-based preparations, organic & fine food products, preservatives & flavourings, premix solutions.   Food-processing equipment : cooling system, food & beverage process engineering, labelling solutions, crepes machines, bakery & sweets, cutting machine, dairy equipment, production line expertise, packaging solutions, disposable tableware, sterilization and food tech solutions.   ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.    Social Media:  Twitter: @BF_MiddleEast                 @BF_Food                @BF_Agrotech    Account Most  C ommon used hashtags : #FrenchIngredient #ChooseFrance  #FrenchEquipment     Press release and HD Picture  

Dubai Airport Show: The go-to event for the French airport sector in the Middle East

Rejula ARUN - 08-avr.-2019 09:02:17
United Arab Emirates: April 8th 2019 - The Dubai Airport Show is, now more than ever, the reference show for those wishing to take position on airport modernization/new construction projects in the zone and meet airport operators in the Middle East. France will once again be taking part in the show in 2019, under the auspices of Business France, the national agency supporting the international development of the French economy.  Against a particularly auspicious backdrop - USD 163 bn in airport investments by 2020 in the Middle East - and no less than 12 airport construction, extension or renovation projects in the upcoming years, in the Middle East, exhibitors at the French Pavilion, will be eager to present their innovative products and know-how to buyers across the Middle East zone. The French industry is organized into different sectors encompassing not only construction, equipment and systems, but also services, divided into 3 clusters: air traffic control and ground traffic, airline stopovers and air terminals. At the Dubai Airport Show, the French companies participating are representative of the diversity of the sector and French excellence, and already have significant presence on the global market. France’s industry for airports includes world-renowned major corporations such as ADPI, VINCI and THALES to name only a few, as well as a number of SMEs specialized in specific market segments (Ground Support Equipment, lighting, ticketing or passenger information systems). There exist nearly 180 French companies specialized in services dedicated to airlines and airports (reception services, cleaning, catering, handling, etc.). Brought together in a National Pavilion in Za’abeel Hall 5, Stands 5340 & 5440, France’s exhibitors will be  representative of the sector’s diversity and French excellence: ADP INGENIERIE : Design and overseeing of the construction of complex airport buildings (airports, terminals, passenger terminals, control towers, aircraft hangars, maintenance centres, etc.). CHARLATTE MANUTENTION : Handling and lifting equipment, electric baggage conveyor belts. GUINAULT : Solutions for stopping APUs on the ground and reducing the environmental impact and costs of airlines. MILOCO : Design and manufacture of airport trailers.  TDA LEFEBURE : Specialist of connection systems for aircraft on the ground: from 400 Hz to PCA and including all utilities needed for maintenance. USIMAT SERMEES : Design and manufacture of GSE equipment, mainly towable (towbars, aircraft servicing, handling, maintenance dollies, specific equipment). OREP : design, manufacture and installation of perimeter protection systems (intrusion detection systems on fences, concertinas and gates). _________________________________________________________________ The French airport sector: • Turnover: EUR 63.5 bn (revenue in France and through export) • Nearly 50% of business abroad • 530 companies • Approximately 100,000 jobs • 156 airports in air transport in France • Air transport for passengers experienced a significant increase in 2016, with traffic up by 6.3% (3.7 billion passengers), and growth continuing into 2017. France’s offer boasts numerous strengths: - A widely-hailed French aeronautics industry considered the benchmark worldwide. - The skill of French aircraft manufacturers is recognized and sought after, in particular for spare parts hailing from France. - A two-pronged civil-military focus that gives France a technological lead over other countries. - The quality of training received by French engineers and technicians. - Powerful innovation capacity (significant investments in R&D and cooperation with research institutes, universities, etc.). Source: Business France 2018 ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.  Social Media:  Account Most common used hashtags Twitter :  @BF_MiddleEast #InfoBF  #FrenchPavilion #ChooseFrance  # FrenchAirportSector Additional information: BUSINESS FRANCE Isabelle DUVAL, Project Leader Phone: +33 (0)1 40 73 33 31 Email:  isabelle.duval@businessfrance.fr Website:  www.businessfrance.fr For more info, feel free to contact Business France: Yasmina Ouari  Press Officer  – Middle East Mobile: +971 (0)52 99 529 97 Mail :  yasmina.ouari@businessfrance.fr  

Ozalys is launching the first professional range of products and spa treatments for women affected by cancer, and also designed for the well-being and safety of beauticians.

Rejula ARUN - 24-mars-2019 09:30:34
Ozalys continues to innovate by launching the first professional range dedicated to the after cancer sector; a spa range associated with beauty treatments: 8 products and 6 treatments (face, body, hands & feet, scalp). Safe for women seeking well-being and self-esteem after the illness. Ozalys offers comfort and reassurance with high quality care designed to the most rigorous standards, to minimize preservatives and exclude all harmful   or unsuitable substances without compromising performance and pleasure of use. But Ozalys also ensures the day-to-day safety of beauticians in their salons. Indeed, Ozalys is the first brand in France to evaluate the toxicity and guarantee the tolerance of its products for professionals to ensure professional exposure with total peace of mind: a choice of ingredients that are gentle on the skin, taking into consideration the need for repeated daily care and   calculations of exposure to each product. Creating positive emotions through pleasing textures, a subtle and comforting olfactory signature, caring and unique gestures, provided by experts who are filled with humanity, who awaken the senses and the pleasure of taking care of oneself... this is Ozalys’ mission. Ozalys fights for a different beauty, a strong beauty, a free beauty. OZALYS, BECAUSE LIFE IS PRECIOUS, BEAUTY TOO COME VISIT US AT THE BEAUTYWORLD MIDDLE EAST 2019 TRADE FAIR Dubai, April 15th, 16th and 17th 2019. Hall Sheik Saeed 2 – French Pavilion – Stand S-D54 International business development Jean-Christophe Bencteux Director of International Operations jcbencteux@laboratoireozalys.com +33 (0) 6 42 21 93 52 ozalys.com  

A major presence of the French cosmetics industry at Beauty World Middle East in Dubai from April 15 to 17 2019

Rejula ARUN - 20-mars-2019 08:17:44
United Arab Emirates- March 20th, 2019 - Beauty World Middle East,  the No.1 international trade fair in the Middle East dedicated to beauty, will this year host 75 French companies - including 32 new exhibitors - thus establishing France as the No. 1 European presence at the fair, and No.3 worldwide.  The French pavilion is organized by Business France, the national agency dedicated to the globalization of the French economy, in partnership with Bretagne Commerce International, Cosmed, Dev’up, Cosmetic Valley, Hauts-de-France and Nouvelle Aquitaine, and the sponsorships of Air France and Accor. Know-how and expertise recognized around the world The French cosmetics industry confirms its leading position on the international market.  With a turnover of €25 billion, it is the third largest export sector in France, with a 25% share of the global market and a trade surplus of €7.6 billion.  Made in France innovation - one of the key assets  French companies are major players in the cosmetics industry and major beauty brands around the world.  Increasingly innovative in R&D, their cutting-edge know-how and their hi-tech care products are recognized for their high reliability and effectiveness.  Their innovative potential has grown continuously over the last 15 years. A comprehensive ecosystem The French cosmetics industry, which includes in particular - ingredients suppliers, fragrances, finished cosmetic products, machines and packaging, research laboratories, private label, is characterized by the existence of an ecosystem that offers a complete range of products, with major international groups such as L’Oréal, LVMH or Chanel, and smaller structures:  81% of establishments are microenterprises and SMEs.  The sector has 79,000 establishments in France employing over 170,000 people, and 2 regional competitiveness clusters. The quality and know-how of companies in the sector are recognized and sought out well beyond the borders of France, particularly in the United Arab Emirates. Business France offers a diversified range of products at the France pavilion in the SS2 international pavilion hall and in the exhibitors’ brochure in the France pavilion https://bit.ly/2JaDjcd Within the France pavilion do not miss the FRENCH BUZZ zone, a showcase of quality and innovation, which will host 9 French "nuggets" that reflect the great vitality of the sector around Cosmed, the 1st network representing SMEs in the French cosmetics sector. The 9 exhibitors of the FRENCH BUZZ zone - ABSOLUTION - ALBAN MULLER INTERNATIONAL - BELLERADIANCE - CAILLEAU HERBORISTERIE - COIFFER BIO DISTRIBUTION - COSMED - DELTA PARTNERS - DERMWAY PARIS - MEDISPA - WARI DI ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Social Media: Account Most common used hashtags Twitter : @BF_MiddleEast #InfoBF #FrenchPavilion #ChooseFrance #FrenchBeautyProducts #FrenchInnovation For more info, feel free to contact Business France: Caroline ESCUDIER Project Leader E-mail: caroline.escudier@businessfrance.fr http://export.businessfrance.fr Yasmina OUARI Press Officer – Middle East Mobile: +971 (0)52 995 29 97 Mail : yasmina.ouari@businessfrance.fr  
About
Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 personnel, both in France and in 70 countries throughout the world, who work with a network of public- and private-sector partners. For further information, please visit:  www.businessfrance.fr Consulting:  Law and regulation Market benchmarking Projects and requests for proposals Contacts : Market prospection Exhibitions and B to B meetings Technologic partnerships Communication : Press and public relations Professional advertisements Commerc

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