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France to introduce new operating models & capabilities at Gulfood Manufacturing 2019

Sarah Benyoub - 17-oct.-2019 10:48:51
Press release   France to introduce new operating models & capabilities at Gulfood Manufacturing 2019   • 2 French pavilions specialized in Ingredients (Sheikh Saeed 1) and Process & Packaging (Za’abeel) to support the growth of the Middle Eastern markets • 45 companies gathered through one common topic : Innovation   From October 29th to 31st 2019, DWTC   United Arab Emirates, October 16 2019 - Business France, the national agency supporting the international development of the French economy, will be running 2 French pavilions at Gulfood Manufacturing 2019. This trade show devoted to new manufactured Ingredients and Processing Equipment will feature 45 French F&B manufacturers willing to connect with demanding buyers. Spread over 600 square meters, the Ingredients pavilion will be located on Sheikh Saeed 1 and the Process & Packaging pavilion will be located on Za’abeel 3.  As the leading industrial sector in France, Food industry is the driving force of its economy with a turnover of 166 billion € (in 2018) including 21% generated when French companies are exporting.    For the first time at Gulfood Manufacturing and with the support of Brittany (West of France) and North of France regions, Business France will roll out an Innovation Tour Experience to highlight over 10 companies having a high innovation potential to share with local partners. With +35 thousand expected visitors, this three-day event is the biggest for the food processing and packaging industry in the Middle East, Asia and Africa. The French Innovation Tour Experience will introduce as an example the French way of cooking arabic crepes or breads, or even how a French food specialist supports the nutritional challenge of sugar reduction and still offers tasty products.   Frederic Szabo, Managing Director Business France Middle East stated : « France is home to a thriving community of entrepreneurs, engineers, investors, and other talented people who are embracing the potential of technology to change the world. Hence when food and technology are combined, it is nurturing meaningful development in food making processes. And the Gulfood Manufacturing is an opportunity for French companies to emphasize their innovations both in ingredients and equipment ».    In 2018, more than 55 million euros of food processing equipment  have been imported in the Middle East (GCC, Egypt, Lebanon), including 77% in the GCC (the main categories of equipment are machinery for filling, closing, sealing and labelling bottles, cans, bags and other containers, machinery for the industrial preparation or manufacture of food and beverages).   French ingredients are also largely used in the region, especially in the bakery, dairies, confectionary industry and in food service.    While the United Arab Emirates imported +10% French dairy products in 2018 than the previous year, the French dairy products imported by the GCC in 2018 reached 1.4 billion euros, they reached a market share of 8.1% in KSA. France is also the 2nd supplier of butter in Saudi Arabia. We observe at the same time that imports of French cereals have yet grown significantly in the Middle East.   With consumer satisfaction at the forefront, the French expertise that will be showcased during the event is wide and specialised in:   Ingredients : Infant food, confectionary, dairies, bakery/pastry, cereal-based preparations, organic & fine food products, preservatives & flavourings, premix solutions.   Food-processing equipment : cooling system, food & beverage process engineering, labelling solutions, crepes machines, bakery & sweets, cutting machine, dairy equipment, production line expertise, packaging solutions, disposable tableware, sterilization and food tech solutions.   ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.    Social Media:  Twitter: @BF_MiddleEast                 @BF_Food                @BF_Agrotech    Account Most  C ommon used hashtags : #FrenchIngredient #ChooseFrance  #FrenchEquipment   Press release and picture  

CALL FOR APPLICATION: « GAMELAB » RETURNS FOR A SECOND EDITION IN COOPERATION WITH UBISOFT ABU DHABI AND THE FRENCH EMBASSY TO THE UNITED ARAB EMIRATES

Sarah Benyoub - 09-oct.-2019 13:59:55
CALL FOR APPLICATION: « GAMELAB » RETURNS FOR A SECOND EDITION IN COOPERATION WITH UBISOFT ABU DHABI AND THE FRENCH EMBASSY TO THE UNITED ARAB EMIRATES   A competition and a series of workshops to introduce Emirati (UAE – based) students to the creation of video games  9 October, 2019 – Abu Dhabi - Ubisoft Abu Dhabi and the French Embassy to the United Arab Emirates are set for a new edition of GameLab. Both parties have engaged in cooperating for the development of GameLab, a platform aiming at training students from UAE universities to develop their knowledge about the video game industry. Following a cooperation agreement signed in June 2018 and the success of the first edition, H.E. Ludovic Pouille, French Ambassador to the United Arab Emirates and Yannick Theler, Managing Director of Ubisoft studios in Abu Dhabi, have decided to renew their partnership for the coming academic year. During the first edition, four students from Zayed University won a six-month internship at Ubisoft Studios in Abu Dhabi. The laureates were nominated after having participated in three workshops organized throughout the academic year 2018-2019. They first workshop was held in November 2018, with a general introduction and brainstorming training by Matthew Laurence, Creative Manager at Ubisoft Abu Dhabi.   In January 2019, the second workshop tackled the question of intellectual property and copyright, in cooperation with the French National Institute of Industrial Property (INPI), Sorbonne University Abu Dhabi and Gowling WLG.  The final workshop in April 2019, animated by Afif Khaled and Christophe Malcombe, both artists and comic/animation illustrator experts, helped the students materialize their very own original video game concept through drawings and storyboards.  All students were encouraged to team up and work on an original idea.  Among the awardees, Leen Albejawi declared “It is with great pleasure that I give this testimony to one of the most fun experiences I have partaken in. Gamelab is a great initiative that gave me a lot of knowledge in the area of game design. I came in to game-lab with my knowledge in animation, but not much knowledge in the area of game design. I think gamelab is a great introduction to the world of game design and game industry. At the end of the game lab experience I was given the opportunity to intern with UBISOFT which is a great opportunity which I would not have gotten if I wasn’t of a part of gamelab. Thank you to the French Embassy and Ubisoft for this project and I can’t wait to see more people benefitting from such experiences. if you are interested in gaining more knowledge in the area of game design and meet amazing people along the way, I recommend you join game lab because it will offer that and much more!” Moza Alsuwaidi, also a winner from Zayed University added “It was a great opportunity to experience and learn new things. As an animator who works on game design I really learn things that before I didn’t know which helped me in my senior project that I was working on at the time. The Gamelab organizers are really friendly, and I met really cool artists from France.”    The new edition of GameLab will encourage students to work with a “multidisciplinary team” in order to deliver a comprehensive final work during the pitching session. They will learn about the complete chain of professions within the video game industry. The call for application is open to all students from all fields. Students are invited to apply here:  https://forms.gle/KSPP3pciCpGzd8cx5   H.E. Ludovic Pouille, Ambassador of France to the United Arab Emirates, declared: “I am honored to co-conduct this initiative with Ubisoft Abu Dhabi and participate in ensuring effective links between the academic and professional world. As part of the French-Emirati cultural dialogue, the goal of this project is to strengthen cultural and educational cooperation with the United Arab Emirates, giving priority to the youth. The GameLab project is a transversal innovative project, bringing together several actors: Ubisoft, a globally recognized French company in the sector of video games that is firmly established in the United Arab Emirates, the cultural service of the Embassy (Institut français) which provides technical and institutional support, and the economic department of the Embassy, which brings its expertise on the creative industry ecosystem. The cultural and creative industries are an economic prospect for France and the UAE, at a time when our two countries are betting on artificial intelligence.” The French government is particularly active in supporting cultural and creative industries, including video games. In a recent interview, the French minister of culture, Mr. Franck Riester declared that video game is “an art like any other”. In France, the video game industry is a very active and creative sector. A lot of people work in this field: inventors, designers, engineers. We support them actively”.  Co-signing the renewal agreement, Yannick Theler, Managing Director of the Ubisoft studio in Abu Dhabi declared: “Ubisoft is delighted with this agreement which will present the techno-creative potential of the video game industry and the numerous career opportunities in this field. Through its international network of studios on every continent, Ubisoft collaborates with several universities to ensure that the talents of tomorrow have a good knowledge of the requirements of the industry. Partnerships like GameLab are a key opportunity for developing and consolidating the local video game ecosystem.”  The workshops scheduled in the frame of GameLab will take place throughout the academic year 2019-2020. The first session on the 18th of November 2019 will confront the students to the fundamental understanding of mobile games and invite them to express their creativity. The following workshops will be tailored according to the profiles of selected students. At the end of the academic year, the participants will be asked to present their projects. The winners of the competition will be rewarded with the opportunity of an internship at the Ubisoft studios in Abu Dhabi.   About the signatories of the agreement   Ubisoft is a leading creator, publisher and distributor of interactive entertainment and services, with a rich portfolio of world-renowned brands, including Assassin’s Creed, Just Dance, Tom Clancy’s video game series, Rayman, Far Cry and Watch Dogs. The teams throughout Ubisoft’s worldwide network of studios and business offices are committed to delivering original and memorable gaming experiences across all popular platforms, including consoles, mobile phones, tablets and PCs. For the 2017-18 fiscal year Ubisoft generated sales of €1,732 million. To learn more, please visit www.ubisoft.com.   The Institut français in the United Arab Emirates is the cooperation and cultural department of the French Embassy. It is responsible for promoting French creation, thought and language, as well as fostering bilateral exchanges and cultural, artistic, educational, academic and scientific partnerships between France and the UAE. It follows the cultural and educative aspects of the French-Emirati strategic dialogue.  It is involved in a vast range of activities. It organizes cultural events in various fields such as visual arts, performing art, cinema and debates. It supports the French cultural and educative institutions, as well as cultural and creative industries in their development projects in the UAE.  The “French-Emirati Cultural Dialogue” celebrates the historical ties of friendship and cooperation between France and the United Arab Emirates, established upon the foundation of the Federation in 1971 and growing stronger ever since.  About the “French-Emirati Cultural Dialogue”   The “French-Emirati Cultural Dialogue” was born with the signing of a new cooperation agreement between France and the UAE on November 9, 2017, on the occasion of the visit of  Emmanuel Macron, President of the French Republic, to Abu Dhabi and Dubai. This initiative aims to celebrate the friendship between France and the United Arab Emirates and to expand the scope of our exchanges and encounters in France between our two peoples.  The cultural dialogue takes place in parallel with the Year of Tolerance, celebrated in 2019 across the United Arab Emirates. It will continue throughout the year 2019 and will be concluded in March 2020.     Contact : Zohra AIT EL JAMAR, Regional Audiovisual attaché, 052 771 4591,  zohra.ait-el-jamar@diplomatie.gouv.fr

New French Trade commissioner in the UAE and Regional Director to oversee Business France in the Middle East

Sarah Benyoub - 25-sept.-2019 09:04:45
United Arab Emirates, 24 September 2019 – From September 1st 2019, Frederic Szabo has been appointed as the new French Trade Commissioner in the United Arab Emirates and Regional Director of Business France in the Middle East.    In his new role, Mr Frederic Szabo will be heading the expansion of French companies by boosting French exports in the region, promoting France as a prime location for investments and leading customized supports to attract Middle Eastern investors to France.   As of now, Frederic Szabo will be based in the regional headquarter of Business France Middle East, in Dubai and will be covering 11 countries: GCC, Egypt, Pakistan, Iraq, but also Jordan & Lebanon through local partners.  To boost economic bilateral relations and strenghten business ties between France and the countries of the region, Business France organized last year 60 profesional events including French pavilions on btob trade shows, bringing around 1 600 companies yearly. Business France also supported 10 investment projects wich resulted of more than 300 job creations in France, including the acquisition of an industrial site worth 50 milion euros and maintaining a hundred jobs.  Frederic Szabo, Business France Director in the Middle East commented: “I am delighted to face new exiting challenges in the Middle East and eager to work with an expert and dedicated Business France team in the UAE and the region, along with the French embassies and our Team France partners to strengthen and increase the French exports but also to draw more middle eastern investments to France. Indeed, 75% of CAC 40 companies are already based in the region, it’s a powerful force that shows the way to smaller businesses such as SMEs hold 81% of establishments in France, and I’m keen on supporting the finest selection of them that will be served  and  introduced to myriad of unique and cutting edge services.” As of now, Frederic Szabo will manage a regional consultancy unit spread over 6 offices (Dubai, Jeddah, Riyadh, Kuwait City, Cairo, Doha) and organized by sector of activity: Industry & Cleantech / Lifestyle & Healthcare / AgriFood / Tech & services / Inward Investments / Media & Communications / International internship programs. Last year, French exports to the GCC amounted 12 bilion euros mainly in mechanical equipments, electrical materials, IT, chemical products, cosmetics & perfumes, agrifood products and pharmaceuticals. KSA remained France’s first commercial outlet in the GCC. Frederic Szabo previously served in similar functions for 5 years in People’s Republic of China, in Shanghai. He also conducted missions within the European Commission in Turkey (Turkish Chambers Development Program) and Brazil (AL Invest II) in the frame of industry modernization and internationalization capacity building programs.  From 2003 to 2006, Frederic Szabo joined the International Finance Corporation, member of the World Bank Group in Morocco (Rabat) as Private Sector Development Manager for North Africa to build capacity reinforcement programs. He also held many managing positions as director of international business development within French Chambers of Commerce and Industry, in France by promoting SME’s exports and international development on foreign markets.    END   ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.   

La French Tech and the latest in innovation to be showcased at GITEX 2019

YASMINA OUARI - 19-sept.-2019 13:31:21
Business France, the national agency supporting the international development of the French economy, is showcasing French technology and innovation at GITEX on the French Tech pavilion organized by Business France. Amadeus, one of the leading providers of travel technology, will be the official partner of the French Pavilion which will headline national companies driving the latest advancement in fintech, e-commerce, e-government, cybersecurity, blockchain consulting, smart cities, the IoT, VR/AR and Artificial Intelligence.   This year, the French Pavilion will also showcase innovations by French startups who are ready to share breakthrough solutions and meet stakeholders attending the show, including Wizaplace, a marketplace solution for e-commerce, Token Capital, a blockchain consulting company, Dawex, a provider of data marketplace platform, Bertin IT, specialist of cyber intelligence, Two-i VCA, a comprehensive solution to analyze videos to enhance security or enable proactive and focused business decisions by collecting metadata, as well as Blue Whale Company, offering a range of autonomous, ready-to-use connected 2G and NBIOT products for the reduction of water consumption and for multi-energies control and probes measurement.    “On behalf of Business France, it is with great honor to participate once again at GITEX as committed partners over the last six years. It is an exciting year for La French Tech and we look forward to introducing startups with revolutionary new ideas to the potential investors visiting, while our highly regarded companies look to meet with new partners as part of their business expansion”, Mr Frederic Szabo, Managing Director at Business France Middle East stated said. France is achieving strong growth in the technology space internally and through foreign direct investments. The technology economy growth presented a turnover of over €1.1 billion in 2018. The growth of “smart” connected objects increased to 17% compared to 2017 (GFK, 2019). In 2018, the market for the connected home (household appliances, home automation and network products) represented 55% of the turnover of the sector and showed the strongest growth at +35%, i.e. €624 million. This was followed by “wearables” (31%) and drones and gadgets (12%) (GFK, 2019).    The spectacular rise in funding startups through venture and growth capital is also making France one of the world’s leading startup nations. In a recent EY Venture Capital survey, France was ranked second in Europe for fundraising, both in terms of the number of deals and the sums raised, which exceeded a record of €3.2 billion in 2018 (up 28%).    Amadeus’ solutions connect travelers to the journeys they want through travel agents, search engines, tour operators, airlines, airports, hotels, cars and railways. The company developed its technology in partnership with the travel industry for over 30 years. Amadeus combine a deep understanding of how people travel with the ability to design and deliver the most complex, trusted, critical systems, helping connect over 1.6 billion people a year to local travel providers in over 190 countries. Amadeus is really passionate in its pursuit of better technology that makes better journeys.    Amadeus, as the official partner of the French Pavilion, will award the most innovative French Tech company of the Pavilion.   As a nation that fosters technology growth and success, the exhibitors are keen to create contacts and identify experienced partners in the United Arab Emirates and the MENA region via their presence at GITEX. -END -        Note to Editors:   Exhibitor’s Catalog :  https://bit.ly/2o4rslX   https://amadeus.com/fr   https://two-i.com/   https://www.dejamobile.com/   https://www.bluewhalecompany.com/home-water-consumption-control-BREEAM.html   http://tokencapitalmarket.com/   https://www.wizaplace.com/fr/   https://www.dawex.com/fr/   https://linagora.com/   https://www.logicom-europe.com/en/   https://www.tallyos.com/   http://www.athesi.fr/language/fr/athesi-specialiste-de-solutions-de-mobilite-et-de-tracabilite   https://www.acoba.com/   https://www.bertin-it.com/en/   https://www.dilitrust.com/  https://www.systancia.com/     ABOUT BUSINESS FRANCE:   Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.    Social Media:  Account Most common used hashtags Twitter : @BF_MiddleEast #InfoBF  #FrenchPavilion #FrenchTech    For more info, feel free to contact Business France:   Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15  Mail : miryem.oukasmessidi@businessfrance.fr 

Arkema to further extend its presence in the Kingdom of Saudi Arabia with the acquisition of ArrMaz

Rejula ARUN - 09-juil.-2019 13:55:14
United Arab Emirates - On July 1st  2019, Arkema completed the acquisition of ArrMaz, a global leader in specialty surfactants for crop nutrition, mining and infrastructure markets with a strong presence in Saudi Arabia. Thanks to this acquisition, Arkema will support the development of its customers in the region with top quality technical and logistics services.  ArrMaz offers tailored and sustainable solutions for the specific and ever-changing needs of its customers in a variety of industrial markets. In Kingdom of Saudi Arabia, ArrMaz offers a wide range of additives in the mining market to help optimize grade recovery and process performance in mining operations. It operates a new state-of-the-art plant located in Al Jalamid, producing specialty surfactants to support the growth of the Saudi phosphate industry.   “ArrMaz is very excited to be joining forces with Arkema. ArrMaz Gulf Chemicals has been serving the Kingdom’s growing phosphate industry since 2010, and the combination of Arkema’s and ArrMaz expertise will enable us to create new solutions for our valued customers and new opportunities for our dedicated employees in the Kingdom of Saudi Arabia.” Dave Keselica CEO ArrMaz “Leader in specialty surfactants, we have been active in the Kingdom of Saudi Arabia since 2014 serving major customers for the domestic market and exporting oilfield chemicals to neighboring countries. This acquisition will boost Arkema position in the region.” stated Jean-Francois Chesneau, Global President of surfactants and additives, Arkema  In the region, Arkema is operating a blending plant and storage in oil additives. More broadly, the Group is involved across the oil and gas value chain, from offshore production to refineries, shipping and sales at the pump. For example, our Rilsan® biobased polyamide 11 and our Kynar® polyvinylidene fluoride (PVDF) are used in the transportation of oil and gas, and our sulfur-based chemical expertise enables desulfurization in the final step in the refining process. The Group also provides products for the odorization of natural gas and liquefied petroleum gas (LPG) to make them detectable in the event of leaks. Finally, its range of products includes custom solutions for drying and purification with the Siliporite® molecular sieves as well as polymerization initiators such as Luperox® organic peroxides.  “Arkema has been supplying the oil and gas, petrochemicals and construction markets of Saudi Arabia for more than 30 years and has developed strong relationships with key customers. With the acquisition of ArrMaz, Arkema will further strengthen its presence in the Kingdom.” said Abdelkader KADRI – CEO Arkema Middle East With Arkema’s strong expertise in specialty surfactants and formulation, this acquisition will combine two organizations that are highly complementary and will support customers’ development in this region.  A designer of materials and innovative solutions, Arkema shapes materials and creates new uses that accelerate customer performance. Our balanced business portfolio spans high-performance materials, industrial specialties and coating solutions. Our globally recognized brands are ranked among the leaders in the markets we serve. Reporting annual sales of €8.8 billion in 2018, we employ approximately 20,000 people worldwide and operate in close to 55 countries. We are committed to active engagement with all our stakeholders. Our research centers in North America, France and Asia concentrate on advances in bio-based products, new energies, water management, electronic solutions, lightweight materials and design, home efficiency and insulation.  www.arkema.com   CONTACTS Abdelkader Kadri : +971 48 75 17 01 abdelkader.kadri@arkema.com  

Attractiveness recognized, French innovation acclaimed!

Rejula ARUN - 18-juin-2019 14:37:48
United Arab Emirates June 18, 2019  – The “France Attractiveness Survey” published by EY records the international investments made in Europe each year and analyzes the perception that foreign economic decision-makers have of our country; as such, it measures real and perceived attractiveness compared with France’s leading competitors. Against a backdrop of falling investment decisions in Europe (-4% of projects recorded between 2017 and 2018) France confirmed its attractiveness, coming in second place of host countries in Europe, and recapturing the rank it had previously lost in 2010. With growth in projects of 1%, compared with a decrease of 13% in Germany, France posted 1,027 recorded projects and continues to build its image with economic decision-makers. The image of an industrial and innovative France emerges in this barometer, with a strong dynamic of R&D investments and the maintenance of France’s industrial leadership of Europe. For the first time, France is ranked first among European countries as a destination for innovative investments (with 144 projects). France also confirmed its leadership as a host country for industrial investments in Europe, with 339 recorded projects, or 5% more than in 2017, as it continued to hold top spot for more than 15 years. The perception survey that completes the report shows that since the start of 2019, France’s image has remained positive, despite a difficult social climate; 80% of investors set up in France declare themselves to be satisfied or very satisfied with their investments in France, while also highlighting that France must pursue its efforts to increase its attractiveness in fields as varied as education and training; reducing labor costs; reducing taxation; and supporting SMEs and mid-size companies. “France is modernizing its economy and investors are sensing this strongly as they make long-lasting investments in our country. These results can be read coherently with the record year for foreign investment recorded by Business France. The support provided by the government to high-tech industries and innovative projects, even though it must always be constantly supported, is helping our teams at Business France to convince people, and is helping investors to choose France as a destination for their European operations,” said Christophe Lecourtier, CEO of Business France. “France is convincing more and more decision-makers. The reforms being led and confirmed by the French government show the collective will that exists to make our country more competitive and attractive. From my recent meetings with investors from the United Arab Emirates, Saudi Arabia, Hong Kong, Singapore, Berlin and New York, I know that this strong message about a France on the move is being heard. We remain strongly committed to make the potential of France better known, which is particularly necessary work with our non-European partners. We have to capitalize on this!” said Pascal Cagni, Chairman of the Board of Business France.   For more info, feel free to contact Business France: Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15  Mail : miryem.oukasmessidi@businessfrance.fr      

French Experts Loyal to the Project Lebanon Trade Show

Rejula ARUN - 16-juin-2019 13:04:11
United Arab Emirates- June 16, 2019 , Business France, the national agency supporting the international development of the French economy, will be organizing its eleventh France Pavilion at the Project Lebanon trade fair from June 18 - 21, 2019 in Beirut. This trade fair is the sole international event in Lebanon in the construction, building, materials and equipment sector. The French Pavilion will enjoy very good visibility thanks to a Premium location at the trade fair entrance. Ten French exhibitors will be presenting their innovative products, technologies and know-how to local building industry professionals.   The French construction/finishing work industry has several undeniable strengths  - With a highly fragmented network of 392,000 companies and sales of €135 billion in 2017, the industry has one or more global leaders in most of its component sectors: VINCI, EIFFAGE, BOUYGUES and SPIE, to name but a few.  - France boasts a highly diverse offering when it comes to the building trades, with companies of all sizes providing structural engineering and finishing work services (carpentry, roofing, insulation, sanitation, air-conditioning, smoke detectors, etc.) and interior fittings (wall and floor coverings, luxury tapware, home automation, etc.). - Innovation is a hallmark of French companies: new and biosourced building materials, wooden construction driven by ecological considerations, and smart building (BIM modeling, home automation, smart meters, energy optimization tools, solar glass, and smart thermostats, boilers and bulbs) are just some of the development initiatives currently being pursued by businesses in the sector. - Lastly, France enjoys a strong reputation for quality and reliability, which are especially important in the construction industry due to safety risks. A strong presence in foreign markets €7.1 billion are generated in exports . France tends to export top-quality, carefully designed, advanced technology products (innovative insulation materials, building facades that let in natural light, suspended ceilings, clay roof tiles, natural paints, decorative fireplaces, etc.).   The building and finishing work market in Lebanon represents 14% of GDP and as regards construction, it mainly depends on imports. USD 11 billion of promises of loans and donations were obtained by Lebanon from the international community at conclusion of the CEDRE Conference in April 2018, aimed at helping the country finance its multi-year development plan over the next 5 years. This context is a strong signal for French companies wishing to do business with this country which has a strong development potential. The French delegation there attests to the large interest represented by the Lebanese market. The French exhibitors in the France Pavilion aim to establish or strengthen partnerships, and develop new collaborations with local professionals.   The French exhibitors of the Lebanon Project, will be there to greet you in the France Pavilion , at the entrance to the trade fair:   AFITEXINOV: Specialized in drainage, supporting structures and floor sealing, the AFITEX group bases its international development on innovative processes and generating significant savings in the construction of structures: buildings, road and rail infrastructure, waste storage centers, mines, etc. CSTB – Centre Scientifique Technique du Bâtiment:  The mission of the Scientific and Technical Building Center is to ensure the quality and safety of buildings. LANCIER SA:  Specialized in the manufacture of transport equipment for laying and running cables for telecom, energy and tertiary industry installers.   MEREF - CCI FRANCE LIBAN:  Grouping of French and Lebanese economic entities who are working for closer economic and cultural relations between the two countries. The MEREF  - CCI FRANCE LIBAN will host the following exhibitors on its booth: AROPE INSURANCE S.A.L. : One of the main actors of the insurance sector in Lebanon. BUREAU VERITAS LIBAN:  An inspection office, testing and certifying products to local standards. QUALICONSULT MOYEN-ORIENT S.A.L:  Specialist of technical control, inspection, assistance and training, Qualiconsult Group provides support to companies at all stages in building and operating their buildings, technical facilities and infrastructure. SOCOTEC LIBAN:  The group intervenes to identify, assess and prevent risks in the areas of Quality, Safety, Health and the Environment.   Key building figures of the French economy: • 392,000 companies; • Workforce of 1,441,000 including 1,069,000 employees and 372,000 self-employed tradespeople; • EUR 135 billion of building work excluding tax • Activity in external markets: EUR 7.1 billion of building work recorded (4.9 billion for structural work and 2.2 billion for finishing work). • Geographical distribution: Europe (64%), Asia (11%), America (11%), Africa (7%), South America (6%), Near and Middle East (1%)   Source: French Building Federation, June 2018 ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.  Social Media:  Account Most common used hashtags Twitter : @BF_MiddleEast #InfoBF  #FrenchPavilion #ChooseFrance  #FrenchConstruction #FraneAtProjectLebanon  For more info, feel free to contact Business France: Ms. Catherine MILLE, Project Leader Phone: 33 (0) 4 96 17 25 26 catherine.mille@businessfrance.fr www.businessfrance.fr Ms. Yasmina OUARI Press Officer  – Middle East Mobile: +971 (0)52 995 29 97  Mail :  yasmina.ouari@businessfrance.fr   
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Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 personnel, both in France and in 70 countries throughout the world, who work with a network of public- and private-sector partners. For further information, please visit:  www.businessfrance.fr Consulting:  Law and regulation Market benchmarking Projects and requests for proposals Contacts : Market prospection Exhibitions and B to B meetings Technologic partnerships Communication : Press and public relations Professional advertisements Commerc

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