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The French Oil & Gas Industry on display at ADIPEC

YASMINA OUARI - 04-nov.-2019 09:06:54
The French pavilion, organized by Business France, the national agency supporting the international development of the French economy, will gather 44 companies, of which 10 are first time exhibitors, this year at ADIPEC trade show, the world’s 2nd largest event in the O&G sector, from November 11 to 14, 2019.    France’s exhibiting companies will represent every part of the sector, showcasing all the expertise and quality of French know-how when it comes to equipment and fittings for oil and gas, exploration, production and processing of hydrocarbons, as well as services and consulting to companies, and new technologies.   For the first time at ADIPEC, Business France is launching an award competition to showcase the latest and most advanced French technologies leading the industry into the future of Oil & Gas: sustainabilty, digitalization, efficiency, to reward and celebrate the companies that contribute to embed innovation into every part of the Oil & Gas operations. The selection will be made by leading members of the O&G Industry in the Middle East : ADNOC, TOTAL, TROUVAY CAUVIN, EVOLEN, IFPen. The most innovative and promising French company will be granted by an award ceremony, on November 12th at 4 P.M. on the French pavilion – located Hall 9 (9256).   The French Oil & Gas service and supply sector developed a global footprint with more than 90% of its turnover generated by exports. Becoming one of the world’s leading exporter with Norway and the United Kingdom, this remarkable performance has been achieved through the high level of technical expertise of French companies. Sustained by ambitious programmes, French companies tend to invest significantly in research and development, to guarantee a strong capacity for innovation and meet the needs of an ever more ambitious sector.    Frederic Szabo, Managing Director, Business France Middle East commented : « the oil and gas construction projects planned in the GCC are expected to pledge USD 660 billion by 2025, including USD 29.6 billion for the United Arab Emirates, with USD 3.7 billion injected into the expansion of the Upper Zakum deposit, the 2nd largest in Abu Dhabi and the 4th largest in the world. These are just some of the opportunities prompting French companies to participate in this international exhibition ».   The French position in the O&G is also the result of other factors, especially the role of global players in the energy sector such as Total and Engie, renowned research institutes, IFPen and IFREMER, as well as the existence of several large engineering companies and contractors such as Technip. The French ecosystem is also well represented by major French companies and international leaders in the sector that have been active in the Middle East for the past 80 years and now firmly anchored in the region, such as CGG, Air Liquide and Vallourec.   This year, the French exhibitors at ADIPEC will represent a full range of activities in the sector and put the spotlight on France’s research and technological expertise. The business service and consulting sector will be well represented with companies providing expert skills to tap the full potential of oil and gas fields using 3D models and simulations. Specialized products, equipment and services for the O&G sector will also be introduced : focusing in the treatment of metals and high-performance components for the O&G, the manufacture of industrial valves, oil and marine products in corrosion-resistant alloys, designing and manufacturing pressure transmitters, accident and leak prevention on infrastructures, will all be showing their expertise at ADIPEC.    The French pavilion is organized in partnership with Trouvay Cauvin, specialist in custom-made solutions designed to optimize execution in key project stages, and with the support of Air France. It will be located in Hall 9, stands 9230 to 9239, 9250 to 9258, 9330 to 9340 and 9351 to 9359.   For more info, feel free to contact Business France: Miryem Oukas  Head of Communications – Middle East Mobile: +971 (0)55 478 32 15  Mail : miryem.oukasmessidi@businessfrance.fr     

France to Reinvent the Art of Design through an Innovative Approach at Downtown Design

Sarah Benyoub - 27-oct.-2019 14:49:40
Press release    France to Reinvent the Art of Design through an Innovative Approach at Downtown Design from November 12th to 15th 2019, Dubai Design District (d3)   • French Exhibition under the theme “Expression of French Design… Just Beautiful” • 17 French exhibitors   United Arab Emirates, October 27 2019 - Business France, the national agency supporting the international development of the French economy is gathering 17 artists, design experts and innovation specialists on the French pavilion at Downtown Design to exhibit an avant-garde and iconic expertise.   Held under the patronage of Her Highness Sheikha Latifa Bint Mohammed Bin Rashid Al Maktoum, Chairperson of Dubai Culture & Arts Authority, the 7th edition of Downtown Design will be the opportunity to showcase French creativeness, aesthetics, elegance, quality and know-how, on a high-potential market through an unique catalog: furniture (sofas, armchairs, chair), creative musical instruments & equipment such as accordions or vintage radios, reinvented objects such as smart telescopes or e-bike, high end electrical equipment and appliances, glass solutions for interior fittings, dressing accessories, obsidian art stone, fashion collection, brand services and consultancy services to connect between selected art professionals. In France, design is a dynamic market generating up to 24 billion euros in revenue each year through the know-how of the art trades, deeply rooted in French heritage (porcelain, crystal, glassware, cutlery). The sheer riches of its history and the wealth of culture tend to grant the added value of French products and to represent a way of life. It also offers design products made of innovative materials, contemporary styles, vintage looks that are ever on the rise, multi-functional furniture embedded with new technologies, as well as products for the luxury hotel and restaurant industry. The unprecedented enthusiasm for the decoration and design market in the UAE explains the success of Downtown Design, a new design hub in the Middle East. Through the French Exhibition, visitors will then be able to discover for themselves the latest innovations from France, many of which are backed up by generations of know-how matched with boundless creativity.  Some of these companies draw their inspiration from unique objects to French culture but which have sometimes disappeared from the market trends, to bring them back and give them a new life.   Company not to miss :  Meljac, the leading supplier of high-end electrical fittings, will be exhibiting its designs for the first time in the United Arab Emirates (area A05). Players from across the local market (designers, home designers, etc.) will have the opportunity to discover the French expertise for which the brand is famous, including in particular its signature solid brass Classic Collection.  Switches, power outlets, reading lights… As well as discovering Meljac’s wide range of solutions, visitors will also be able to see a few of the custom designs that are the brand’s undeniable asset.   The French pavilion is designed by renowned scenographers from the Parisian event agency Allegria and supported by Aubaine (Chalhoub Group).    For further information, feel free to contact: Miryem Oukas - Head of Communications – Middle East Business France Mobile: +971 (0)55 478 32 15  Mail : miryem.oukasmessidi@businessfrance.fr   

France to introduce new operating models & capabilities at Gulfood Manufacturing 2019

Sarah Benyoub - 17-oct.-2019 10:48:51
Press release   France to introduce new operating models & capabilities at Gulfood Manufacturing 2019   • 2 French pavilions specialized in Ingredients (Sheikh Saeed 1) and Process & Packaging (Za’abeel) to support the growth of the Middle Eastern markets • 45 companies gathered through one common topic : Innovation   From October 29th to 31st 2019, DWTC   United Arab Emirates, October 16 2019 - Business France, the national agency supporting the international development of the French economy, will be running 2 French pavilions at Gulfood Manufacturing 2019. This trade show devoted to new manufactured Ingredients and Processing Equipment will feature 45 French F&B manufacturers willing to connect with demanding buyers. Spread over 600 square meters, the Ingredients pavilion will be located on Sheikh Saeed 1 and the Process & Packaging pavilion will be located on Za’abeel 3.  As the leading industrial sector in France, Food industry is the driving force of its economy with a turnover of 166 billion € (in 2018) including 21% generated when French companies are exporting.    For the first time at Gulfood Manufacturing and with the support of Brittany (West of France) and North of France regions, Business France will roll out an Innovation Tour Experience to highlight over 10 companies having a high innovation potential to share with local partners. With +35 thousand expected visitors, this three-day event is the biggest for the food processing and packaging industry in the Middle East, Asia and Africa. The French Innovation Tour Experience will introduce as an example the French way of cooking arabic crepes or breads, or even how a French food specialist supports the nutritional challenge of sugar reduction and still offers tasty products.   Frederic Szabo, Managing Director Business France Middle East stated : « France is home to a thriving community of entrepreneurs, engineers, investors, and other talented people who are embracing the potential of technology to change the world. Hence when food and technology are combined, it is nurturing meaningful development in food making processes. And the Gulfood Manufacturing is an opportunity for French companies to emphasize their innovations both in ingredients and equipment ».    In 2018, more than 55 million euros of food processing equipment  have been imported in the Middle East (GCC, Egypt, Lebanon), including 77% in the GCC (the main categories of equipment are machinery for filling, closing, sealing and labelling bottles, cans, bags and other containers, machinery for the industrial preparation or manufacture of food and beverages).   French ingredients are also largely used in the region, especially in the bakery, dairies, confectionary industry and in food service.    While the United Arab Emirates imported +10% French dairy products in 2018 than the previous year, the French dairy products imported by the GCC in 2018 reached 1.4 billion euros, they reached a market share of 8.1% in KSA. France is also the 2nd supplier of butter in Saudi Arabia. We observe at the same time that imports of French cereals have yet grown significantly in the Middle East.   With consumer satisfaction at the forefront, the French expertise that will be showcased during the event is wide and specialised in:   Ingredients : Infant food, confectionary, dairies, bakery/pastry, cereal-based preparations, organic & fine food products, preservatives & flavourings, premix solutions.   Food-processing equipment : cooling system, food & beverage process engineering, labelling solutions, crepes machines, bakery & sweets, cutting machine, dairy equipment, production line expertise, packaging solutions, disposable tableware, sterilization and food tech solutions.   ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.    Social Media:  Twitter: @BF_MiddleEast                 @BF_Food                @BF_Agrotech    Account Most  C ommon used hashtags : #FrenchIngredient #ChooseFrance  #FrenchEquipment     Press release and HD Picture  

New French Trade commissioner in the UAE and Regional Director to oversee Business France in the Middle East

Sarah Benyoub - 25-sept.-2019 09:04:45
United Arab Emirates, 24 September 2019 – From September 1st 2019, Frederic Szabo has been appointed as the new French Trade Commissioner in the United Arab Emirates and Regional Director of Business France in the Middle East.    In his new role, Mr Frederic Szabo will be heading the expansion of French companies by boosting French exports in the region, promoting France as a prime location for investments and leading customized supports to attract Middle Eastern investors to France.   As of now, Frederic Szabo will be based in the regional headquarter of Business France Middle East, in Dubai and will be covering 11 countries: GCC, Egypt, Pakistan, Iraq, but also Jordan & Lebanon through local partners.  To boost economic bilateral relations and strenghten business ties between France and the countries of the region, Business France organized last year 60 profesional events including French pavilions on btob trade shows, bringing around 1 600 companies yearly. Business France also supported 10 investment projects wich resulted of more than 300 job creations in France, including the acquisition of an industrial site worth 50 milion euros and maintaining a hundred jobs.  Frederic Szabo, Business France Director in the Middle East commented: “I am delighted to face new exiting challenges in the Middle East and eager to work with an expert and dedicated Business France team in the UAE and the region, along with the French embassies and our Team France partners to strengthen and increase the French exports but also to draw more middle eastern investments to France. Indeed, 75% of CAC 40 companies are already based in the region, it’s a powerful force that shows the way to smaller businesses such as SMEs hold 81% of establishments in France, and I’m keen on supporting the finest selection of them that will be served  and  introduced to myriad of unique and cutting edge services.” As of now, Frederic Szabo will manage a regional consultancy unit spread over 6 offices (Dubai, Jeddah, Riyadh, Kuwait City, Cairo, Doha) and organized by sector of activity: Industry & Cleantech / Lifestyle & Healthcare / AgriFood / Tech & services / Inward Investments / Media & Communications / International internship programs. Last year, French exports to the GCC amounted 12 bilion euros mainly in mechanical equipments, electrical materials, IT, chemical products, cosmetics & perfumes, agrifood products and pharmaceuticals. KSA remained France’s first commercial outlet in the GCC. Frederic Szabo previously served in similar functions for 5 years in People’s Republic of China, in Shanghai. He also conducted missions within the European Commission in Turkey (Turkish Chambers Development Program) and Brazil (AL Invest II) in the frame of industry modernization and internationalization capacity building programs.  From 2003 to 2006, Frederic Szabo joined the International Finance Corporation, member of the World Bank Group in Morocco (Rabat) as Private Sector Development Manager for North Africa to build capacity reinforcement programs. He also held many managing positions as director of international business development within French Chambers of Commerce and Industry, in France by promoting SME’s exports and international development on foreign markets.    END   ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.   

La French Tech and the latest in innovation to be showcased at GITEX 2019

YASMINA OUARI - 19-sept.-2019 13:31:21
Business France, the national agency supporting the international development of the French economy, is showcasing French technology and innovation at GITEX on the French Tech pavilion organized by Business France. Amadeus, one of the leading providers of travel technology, will be the official partner of the French Pavilion which will headline national companies driving the latest advancement in fintech, e-commerce, e-government, cybersecurity, blockchain consulting, smart cities, the IoT, VR/AR and Artificial Intelligence.   This year, the French Pavilion will also showcase innovations by French startups who are ready to share breakthrough solutions and meet stakeholders attending the show, including Wizaplace, a marketplace solution for e-commerce, Token Capital, a blockchain consulting company, Dawex, a provider of data marketplace platform, Bertin IT, specialist of cyber intelligence, Two-i VCA, a comprehensive solution to analyze videos to enhance security or enable proactive and focused business decisions by collecting metadata, as well as Blue Whale Company, offering a range of autonomous, ready-to-use connected 2G and NBIOT products for the reduction of water consumption and for multi-energies control and probes measurement.    “On behalf of Business France, it is with great honor to participate once again at GITEX as committed partners over the last six years. It is an exciting year for La French Tech and we look forward to introducing startups with revolutionary new ideas to the potential investors visiting, while our highly regarded companies look to meet with new partners as part of their business expansion”, Mr Frederic Szabo, Managing Director at Business France Middle East stated said. France is achieving strong growth in the technology space internally and through foreign direct investments. The technology economy growth presented a turnover of over €1.1 billion in 2018. The growth of “smart” connected objects increased to 17% compared to 2017 (GFK, 2019). In 2018, the market for the connected home (household appliances, home automation and network products) represented 55% of the turnover of the sector and showed the strongest growth at +35%, i.e. €624 million. This was followed by “wearables” (31%) and drones and gadgets (12%) (GFK, 2019).    The spectacular rise in funding startups through venture and growth capital is also making France one of the world’s leading startup nations. In a recent EY Venture Capital survey, France was ranked second in Europe for fundraising, both in terms of the number of deals and the sums raised, which exceeded a record of €3.2 billion in 2018 (up 28%).    Amadeus’ solutions connect travelers to the journeys they want through travel agents, search engines, tour operators, airlines, airports, hotels, cars and railways. The company developed its technology in partnership with the travel industry for over 30 years. Amadeus combine a deep understanding of how people travel with the ability to design and deliver the most complex, trusted, critical systems, helping connect over 1.6 billion people a year to local travel providers in over 190 countries. Amadeus is really passionate in its pursuit of better technology that makes better journeys.    Amadeus, as the official partner of the French Pavilion, will award the most innovative French Tech company of the Pavilion.   As a nation that fosters technology growth and success, the exhibitors are keen to create contacts and identify experienced partners in the United Arab Emirates and the MENA region via their presence at GITEX. -END -        Note to Editors:   Exhibitor’s Catalog :  https://bit.ly/2o4rslX   https://amadeus.com/fr   https://two-i.com/   https://www.dejamobile.com/   https://www.bluewhalecompany.com/home-water-consumption-control-BREEAM.html   http://tokencapitalmarket.com/   https://www.wizaplace.com/fr/   https://www.dawex.com/fr/   https://linagora.com/   https://www.logicom-europe.com/en/   https://www.tallyos.com/   http://www.athesi.fr/language/fr/athesi-specialiste-de-solutions-de-mobilite-et-de-tracabilite   https://www.acoba.com/   https://www.bertin-it.com/en/   https://www.dilitrust.com/  https://www.systancia.com/     ABOUT BUSINESS FRANCE:   Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.    Social Media:  Account Most common used hashtags Twitter : @BF_MiddleEast #InfoBF  #FrenchPavilion #FrenchTech    For more info, feel free to contact Business France:   Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15  Mail : miryem.oukasmessidi@businessfrance.fr 

Attractiveness recognized, French innovation acclaimed!

Rejula ARUN - 18-juin-2019 14:37:48
United Arab Emirates June 18, 2019  – The “France Attractiveness Survey” published by EY records the international investments made in Europe each year and analyzes the perception that foreign economic decision-makers have of our country; as such, it measures real and perceived attractiveness compared with France’s leading competitors. Against a backdrop of falling investment decisions in Europe (-4% of projects recorded between 2017 and 2018) France confirmed its attractiveness, coming in second place of host countries in Europe, and recapturing the rank it had previously lost in 2010. With growth in projects of 1%, compared with a decrease of 13% in Germany, France posted 1,027 recorded projects and continues to build its image with economic decision-makers. The image of an industrial and innovative France emerges in this barometer, with a strong dynamic of R&D investments and the maintenance of France’s industrial leadership of Europe. For the first time, France is ranked first among European countries as a destination for innovative investments (with 144 projects). France also confirmed its leadership as a host country for industrial investments in Europe, with 339 recorded projects, or 5% more than in 2017, as it continued to hold top spot for more than 15 years. The perception survey that completes the report shows that since the start of 2019, France’s image has remained positive, despite a difficult social climate; 80% of investors set up in France declare themselves to be satisfied or very satisfied with their investments in France, while also highlighting that France must pursue its efforts to increase its attractiveness in fields as varied as education and training; reducing labor costs; reducing taxation; and supporting SMEs and mid-size companies. “France is modernizing its economy and investors are sensing this strongly as they make long-lasting investments in our country. These results can be read coherently with the record year for foreign investment recorded by Business France. The support provided by the government to high-tech industries and innovative projects, even though it must always be constantly supported, is helping our teams at Business France to convince people, and is helping investors to choose France as a destination for their European operations,” said Christophe Lecourtier, CEO of Business France. “France is convincing more and more decision-makers. The reforms being led and confirmed by the French government show the collective will that exists to make our country more competitive and attractive. From my recent meetings with investors from the United Arab Emirates, Saudi Arabia, Hong Kong, Singapore, Berlin and New York, I know that this strong message about a France on the move is being heard. We remain strongly committed to make the potential of France better known, which is particularly necessary work with our non-European partners. We have to capitalize on this!” said Pascal Cagni, Chairman of the Board of Business France.   For more info, feel free to contact Business France: Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15  Mail : miryem.oukasmessidi@businessfrance.fr      

French Experts Loyal to the Project Lebanon Trade Show

Rejula ARUN - 16-juin-2019 13:04:11
United Arab Emirates- June 16, 2019 , Business France, the national agency supporting the international development of the French economy, will be organizing its eleventh France Pavilion at the Project Lebanon trade fair from June 18 - 21, 2019 in Beirut. This trade fair is the sole international event in Lebanon in the construction, building, materials and equipment sector. The French Pavilion will enjoy very good visibility thanks to a Premium location at the trade fair entrance. Ten French exhibitors will be presenting their innovative products, technologies and know-how to local building industry professionals.   The French construction/finishing work industry has several undeniable strengths  - With a highly fragmented network of 392,000 companies and sales of €135 billion in 2017, the industry has one or more global leaders in most of its component sectors: VINCI, EIFFAGE, BOUYGUES and SPIE, to name but a few.  - France boasts a highly diverse offering when it comes to the building trades, with companies of all sizes providing structural engineering and finishing work services (carpentry, roofing, insulation, sanitation, air-conditioning, smoke detectors, etc.) and interior fittings (wall and floor coverings, luxury tapware, home automation, etc.). - Innovation is a hallmark of French companies: new and biosourced building materials, wooden construction driven by ecological considerations, and smart building (BIM modeling, home automation, smart meters, energy optimization tools, solar glass, and smart thermostats, boilers and bulbs) are just some of the development initiatives currently being pursued by businesses in the sector. - Lastly, France enjoys a strong reputation for quality and reliability, which are especially important in the construction industry due to safety risks. A strong presence in foreign markets €7.1 billion are generated in exports . France tends to export top-quality, carefully designed, advanced technology products (innovative insulation materials, building facades that let in natural light, suspended ceilings, clay roof tiles, natural paints, decorative fireplaces, etc.).   The building and finishing work market in Lebanon represents 14% of GDP and as regards construction, it mainly depends on imports. USD 11 billion of promises of loans and donations were obtained by Lebanon from the international community at conclusion of the CEDRE Conference in April 2018, aimed at helping the country finance its multi-year development plan over the next 5 years. This context is a strong signal for French companies wishing to do business with this country which has a strong development potential. The French delegation there attests to the large interest represented by the Lebanese market. The French exhibitors in the France Pavilion aim to establish or strengthen partnerships, and develop new collaborations with local professionals.   The French exhibitors of the Lebanon Project, will be there to greet you in the France Pavilion , at the entrance to the trade fair:   AFITEXINOV: Specialized in drainage, supporting structures and floor sealing, the AFITEX group bases its international development on innovative processes and generating significant savings in the construction of structures: buildings, road and rail infrastructure, waste storage centers, mines, etc. CSTB – Centre Scientifique Technique du Bâtiment:  The mission of the Scientific and Technical Building Center is to ensure the quality and safety of buildings. LANCIER SA:  Specialized in the manufacture of transport equipment for laying and running cables for telecom, energy and tertiary industry installers.   MEREF - CCI FRANCE LIBAN:  Grouping of French and Lebanese economic entities who are working for closer economic and cultural relations between the two countries. The MEREF  - CCI FRANCE LIBAN will host the following exhibitors on its booth: AROPE INSURANCE S.A.L. : One of the main actors of the insurance sector in Lebanon. BUREAU VERITAS LIBAN:  An inspection office, testing and certifying products to local standards. QUALICONSULT MOYEN-ORIENT S.A.L:  Specialist of technical control, inspection, assistance and training, Qualiconsult Group provides support to companies at all stages in building and operating their buildings, technical facilities and infrastructure. SOCOTEC LIBAN:  The group intervenes to identify, assess and prevent risks in the areas of Quality, Safety, Health and the Environment.   Key building figures of the French economy: • 392,000 companies; • Workforce of 1,441,000 including 1,069,000 employees and 372,000 self-employed tradespeople; • EUR 135 billion of building work excluding tax • Activity in external markets: EUR 7.1 billion of building work recorded (4.9 billion for structural work and 2.2 billion for finishing work). • Geographical distribution: Europe (64%), Asia (11%), America (11%), Africa (7%), South America (6%), Near and Middle East (1%)   Source: French Building Federation, June 2018 ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.  Social Media:  Account Most common used hashtags Twitter : @BF_MiddleEast #InfoBF  #FrenchPavilion #ChooseFrance  #FrenchConstruction #FraneAtProjectLebanon  For more info, feel free to contact Business France: Ms. Catherine MILLE, Project Leader Phone: 33 (0) 4 96 17 25 26 catherine.mille@businessfrance.fr www.businessfrance.fr Ms. Yasmina OUARI Press Officer  – Middle East Mobile: +971 (0)52 995 29 97  Mail :  yasmina.ouari@businessfrance.fr   
About
Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 personnel, both in France and in 70 countries throughout the world, who work with a network of public- and private-sector partners. For further information, please visit:  www.businessfrance.fr Consulting:  Law and regulation Market benchmarking Projects and requests for proposals Contacts : Market prospection Exhibitions and B to B meetings Technologic partnerships Communication : Press and public relations Professional advertisements Commerc

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