Food Industry

Business France announces France’s livestock industry participation to the 2020 edition of VIV Middle East & Africa exhibition

YASMINA OUARI - 01-mars-2020 13:44:53

Business France the national agency supporting the international development of the French economy will be organizing the French pavilion at VIV MEA 2020, the trade fair devoted to livestock  wich takes place from 9 to 11 March 2020 in Abu Dhabi.   The French pavilion will be hosting 20 French companies (including 14 new exhibitors) specialized in: Animal feed & nutrition, animal health,  Equipment and innovative solutions for hatchery & laboratory and Efficient egg processing lines, packaging. The national pavilion will showcase the latest French technologies in the livestock industry and allow professionals to set up meetings with these companies on the spot.  Covering several industries such as poultry, aquaculture or dairy, the trade show attracts professional visitors mostly from the Middle East, Africa, India and Central Asia. Therefore, the main actors of the industry from all over the world will be present, and France is no exception. In 2018, France was the world’s fifth largest agri-food exporter (UN Comtrade). Being the 3rd largest poultry producer in EU (1.7 million tons in carcasse weight equivalent - CWE), 1st beef producer (1.5 million tons in CWE), 1st egg producer (14.4 billion eggs in 2017) and 2nd milk producer in EU (Eurostat), France offers expertise in all fields related to livestock.  Exporting 12.7 billion USD livestock solutions worldwide in 2019 (French customs), France is a leading cereal producer in Europe, with exports of 31.3 million tons of cereals, in growth since 2017 (corresponding to 7.4 billion USD). With nearly 300 production facilities in France, the animal feed industry is one of the top users of grain cereals. France exported 3.1 billion USD of prepared animal feed globally (French customs).   The pavilion is supported by “Bretagne Commerce International”, a regional player (interprofessional council and regional collective) bringing together the companies from the Brittany region.   CHOOSE FRANCE is the official brand that promotes French industrial sectors and attractiveness internationally.    The French pavilion will be located in Hall 7 C039 to F048 & Hall 8 K063.   


Beauvallet to introduce its new brand “Or Rouge” at Gulfood 2020

Sarah Benyoub - 13-févr.-2020 09:01:54

 Beauvallet to introduce its new brand “Or Rouge” at Gulfood 2020   • The occasion to introduce their certified halal beef “French Limousine breed”  • The company offers complete transparency on the product traceability allowed by the NFC chip integrated on label   Hall 3, Meat & Poultry Booth G3-1, DWTC   United Arab Emirates - February 9th, 2020 – On the world’s largest annual food & beverage trade show, Beauvallet, a major player of the meat industry in Europe will be launching a new brand in the Middle East: Or Rouge, alongside with its NFC traceable halal meat technology.     Beauvallet is a company specialized in the manufacturing (selection, processing, cutting and packaging) of high-end French halal butcher’s meat in beef, young cattle, lamb and offal of these species. The brand produces a primary ingredient of the French cuisine, as a symbol of tradition.  On Tuesday 18th February, Beauvallet will be discussing the certification approach on its booth. The managers of the Halal Food Quality certification will be answering questions of visitors concerning the qualities and requirements of Halal Food Quality in Hall 3, Meat & Poultry G3-1. This will be followed by meat tastings. Besides, the company will showcase innovations of new packs and cuts of meats. Beauvallet is already exporting beef, poultry meat and processed products, fresh and frozen, throughout three continents: Africa, South America, Asia. The launch of the brand “Or Rouge” in the Middle East is the occasion to introduce a new major asset for them: the Premium French Limousine breed, certified halal beef.   Mr Helder Pereira, Export Sales Manager, Beauvallet, commented:“The specialization of the Limousine meats involves a stability and finesse of its meat grain, a good muscle development of the cattle and an excellent yield of lean meat: more than 70% on live weight, more than 75% on muscle weight over carcass weight as well as lower proportion of bones and fat (11%)   The company offers complete transparency on the Or Rouge’s product traceability allowed by the NFC chip integrated on label. It locates the farms and the origin of all animals by using the NFC technology with contactless detection.  Gulfood, along with the launch of NFC microchip signals a watershed for Or Rouge’s development in the Middle Eastern markets. The company wishes to spread the word among visitors such as mass retail, wholesalers, industrial companies, caterers, restaurants, large and medium-sized stores and buyers. Beauvallet is certified Halal Food Quality by the GCC Accreditation Center GAC.    More information about the company: BEAUVALLET: Hall 3, Meat & Poultry Booth G3-1 From 16th February to 19th February: 11am / 7pm To 20th February: 11am/5pm   Contacts: Severine Bru - Head of Communication & Marketing  s.bru@beauvallet.fr Phone: +33(0)5 55 30 38 83 / Mobile: +33(0)6 07 22 13 57   Helder Pereira – Export Sales Manager  helder.pereira@beauvallet.com.br Phone: (62) 3142-2374  / RAMAL 901 https://beauvallet.fr/en/ https://www.orrouge.fr/en/  


Ingredia announces its participation to Gulfood 2020

Sarah Benyoub - 03-févr.-2020 09:14:01

Ingredia announces its participation to Gulfood 2020  Introducing Prosperite: the first blockchain-traced, real-time audited & digitally certified UHT milk    United Arab Emirates, February 3rd 2020 - Convinced that the future of the agri-food industry is focused on total transparency from the fields to the shelves stores, Prospérité is the first digitally certified UHT milk by tracking and auditing in real time its eco-responsible UHT milk by blockchain, a world first in the dairy sector! Bringing to consumers access to total transparency! Real-time digital audit, the real revolution!  To verify that our UHT milk is really labelled "origin of the Hauts-de-France", "animal welfare friendly", or "GMO-free fed " it is necessary to check with each actor of the dairy chain that these criteria have been carefully respected.  Indeed, it is now possible to trace and check that the specifications of our milk from grass-fed cows’ collection are verified, thanks to the digital audit and the blockchain.  The data comes from existing software already in place and is transmitted without intermediaries on the blockchain, so no human interaction is possible during the process. Consequently, once this information has been recorded, no one can change it, because the blockchain is a fraud-proof register.   Thanks to a dynamic QR code printed directly on the milk bottle, the consumer has access to all traceability and audit information in real-time of his milk.   A promise that is kept and verified creating a bond of trust between farmers and consumers, in complete transparency. Traced and audited specifications of the milk from grass fed cows collection: • Cow feeding guaranteed GMO-free, • Minimum surface area of 1500 m² accessible per cow, • Minimum grazing period of 170 days per year per cow, • Milk only from farms in the Hauts-de-France region, • Minimum price set annually for committed producers and production bonus.   Defending brand’s values and making its promises verifiable by everyone is possible by mobilizing all the actors in the chain.   Meet us at Gulfood show Dubai / February 16-20, 2020 Booth #E1-40 / Hall 1  


The International Retail Expert’s First Attendance at Gulfood 2020

Sarah Benyoub - 23-janv.-2020 08:33:05

The International Retail Expert’s First Attendance at Gulfood 2020   • Organic products at the heart of the strategy • Private labels part of Casino DNA with constant innovation From February 16th to 20th 2020 at Dubai World Trade Center    United Arab Emirates;  January 22nd 2020: CASINO GLOBAL PARTNERSHIPS, the strategic division in charge of the CASINO GROUP international development, is proud to announce its first participation at Gulfood 2020, taking place from 16th to 20th of February 2020 at the Dubai World Trade Centre.  Historic player in French retailing since 1898, the Casino Group is above all one of the world leaders in food retailing with more than 12,000 stores in France, Latin America and the Indian Ocean undertaking a yearly turnover worth 38 billion euros. Considered as the major line of Casino Group international business development, Casino Global Partnerships establishes several strategic partnerships with strong local players. Those partnerships are of different nature, from Affiliation & Franchise Contracts, Products Supply, and Services Agreements.   Affiliation & Franchise are based on long-term agreements with significant local retailers. The number of affiliated stores worldwide reached 222 in 2019, spread over more than 50 territories. Via Casino Global Partnerships, the Casino Group is intensifying the presence of its innovative banners in the world by concentrating its strength in high development potential regions in Europe, Africa, Middle East and Asia. With more than 14,000 products, the Casino Group is the first retailer offering the largest private label range. Casino Global Partnerships benefits from this competitive advantage and supplies the Casino Group private labels to important local retailers, leaders in their markets.    “Organic products at the heart of our strategy” “We aim to become THE #1 Organic Products distributor in France by reaching a 1.5 Bn€ turnover in 2021. Since 2018, we have developed a large range of delicious eco-friendly recipes and products to be in-line with the growing trend of eco-conscious consumers. With more than 500 products existing and a strong innovative program for 2020, we continue to reinforce our commitment to propose the best and largest organic assortment to our customers”, commented Laurent ZECRI, Casino Global Partnerships Managing DirectCasi.   "Private labels are part of Casino DNA with constant innovation” With more than 20 different brands from grocery to beauty, Casino group attaches great importance to innovation. Each year, the Casino group launches more than 1,000 new products through all the different private labels. For the last years, Casino launched new range of innovative products like: • “Veggie”: a dedicated vegan products range • First vegetable frozen range without pesticide residues • A complete beauty products line based on the natural properties of fruits and plants • “Sincère”, a new eco-responsible and committed brand of Casino, made with natural, organic and recycled materials, while following environmental-friendly manufacturing processes.    “3 good reasons to come and meet the company during the show:”  1/ Casino Global Partnerships became a major expert in supplying products through dedicated export platforms,  2/ Casino Global Partnerships is proposing tailor-made product assortments to its clients,  3/ Casino Global Partnerships is giving professional and experienced expertize in the realization of store plans lay out, and interior design, in line with its successful store concepts in France. Providing professional training programs to retailer’s managers and employees, Casino Global Partnerships can also organize temporary immersion sessions within the Casino Group’s stores in France. The representatives will be pleased to meet with gulfood visitors to introduce their banners, product brands and services on the French Pavilion, located on Sheikh Saeed 1, stand S1-M45.  Press contact:  David GAU - Director of Operations Middle East & Central Asia d.gau@groupe-casino.fr +(971) 52 580 56 12  


Gulfood 2020 focused on “Rethinking Food”, France’s opportunity to launch Taste France

Sarah Benyoub - 23-janv.-2020 08:12:44

Gulfood 2020 focused on “Rethinking Food”, France’s opportunity to launch Taste France    • 4 French pavilions specialized in World Food, Dairy, Meat & Poultry, Beverages  • 80 French companies unified under “Taste France” From February 16th to 20th 2020, DWTC   United Arab Emirates, 22 January 2020 – Business France, the national agency supporting the international development of the French economy, will be supporting business opportunities between French producers and importers, key buyers and food industry experts visiting Gulfood. This year, 80 French exhibitors will be part of Gulfood, the world’s largest annual food and beverage trade exhibition. This show will be the opportunity to announce the international launch of France’s F&B dedicated brand: Taste France.   Within France global commitment to share French way of life, Taste France aims to specifically promote F&B products worldwide. French gastronomy quality is recognized all over the world; Taste France takes a step further by gathering F&B industry players around their common interests. From the perspective of claiming a joint identity for all French F&B companies while promoting the diversity of their products besides their ability to innovate, Taste France also strengthens the approach of the French offering by communicating on conviviality and sharing principles.   Thanks to their genuine and reachable products, French exhibiting companies will be gathered around strong values: excellence, diversity and authenticity. Gulfood 25th edition focused on “Rethinking food” issue is a relevant opportunity to internationally launch such an  innovative brand, where key actors meet to discuss the industry challenges of the next decade.    Christophe Lecourtier, Business France’s CEO, commented: “I am extremely proud to launch our new brand Taste France here in Dubai at the dawning of Expo 2020, the first World Expo ever held in the region, that tends to cement Dubai’s legacy to empower future generations. France has been a partner of Gulfood since its beginning in 1987 and I have to admit that the global dimension of this show that kept growing ever since firmly influenced our choice to unveil Taste France here in Dubai, as this event perfectly fits with the international ambition of Taste France, which is to unify and promote the whole French Food & Beverages industry.”   During this five-day event, 80 French exhibitors, including 40% of new companies, will highlight their latest trends and products across 4 pavilions dedicated to World Food, Dairy, Meat & Poultry and Beverages. Products highlighted among French pavilions will play with texture and taste and will include organic production besides innovative packagings.   “With the support of French exhibiting companies, I can tell you that we look forward to unveil more about Taste France during the five days of the show”, Lecourtier added.   The UAE and Saudi Arabia are the top importers of all French food and beverages categories, followed by Egypt and Lebanon. Since 2010, a 50 % increase in demand for French F&B products has been recorded in the UAE. The International launch of Taste France on this key location will reinforce already well-established relationships between French and Middle Eastern companies.    Among the 80 French exhibitors:   • 50 exhibitors showcasing world food products in Sheikh Saeed Hall • 12 dairy companies from yogurt and cream to cheese and milk in Hall 1 • 8 Beverages including juices and alcohol-free drinks in Za’abeel 4-6 Hall • 10 meat and poultry producers in Hall 3    The French Pavilion is supported by the following regions: Bretagne Commerce International (West of France), DEV’UP Centre Val de Loire (Center of France) and Hauts de France (North of France).   About BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.   For more info, feel free to contact: Miryem Oukas Head of Communications – Middle East Mobile : +971 (0)55 478 32 15  Mail : miryem.oukasmessidi@businessfrance.fr    Social Media:    Account Most common used hashtags Twitter: @BF_MiddleEast                 @BF_Food                @BF_Agrotech #FrenchFood #FrenchBeverages #FrenchF&B #TasteFrance           


For high-speed bottling lines: choose THE EXPERTS! Ensure performance, savings, and sustainability

Sarah Benyoub - 22-oct.-2019 13:18:28

For high-speed bottling lines: choose THE EXPERTS! Ensure performance, savings, and sustainability   EMEA high-speed bottling lines growing market needs expertise United Arab Emirates, October 22nd, 2019, In the Middle East and UAE soft-drinks and bottled water markets are projected to grow by 5 to 6% in the coming 5 years (source Euromonitor). To meet this growing demand, OEM’s are designing turnkey high-speed lines. Turnkey should not mean “one supplier for all equipments”. Customers still have the choice to benefit from expert suppliers understanding their specific needs and offering adapted solutions. Success on high-speed lines requires a focus on maximum output: ensure specific commitment on hygiene, food safety and avoid stoppages due for i.e. to improper capping or labelling. When it comes to producing with higher sustainability level too, saving water, avoiding chemicals, reducing packaging material weight, THE EXPERTS are one step ahead the OEM’s who cannot invest in all technologies simultaneously. Gulfood Manufacturing, the right place to meet THE EXPERTS For the major event of Gulfood Manufacturing, 4 French companies: ICE Water Management, Claranor, Zalkin and Sleever, are teaming up on one common booth. All offer the best available technologies in their field for high-speed filling lines. On THE EXPERTS’ booth they will present their expertise and solutions. Ensure performance, savings, and sustainability with THE EXPERTS! ICE Water Management, specialist of water management, offers solutions to enhance quality and ensure water savings at each step of the process. Water savings is the key interest for bottlers. A digital solution such as ICE Connect helps to reduce water consumption up to 15% and increase production line availability up to 10%.   With the Pulsed Light Technology, Claranor offers the best compromise between high speed treatment and high efficiency for inline packaging sterilization. The equipments for cap and preform treatment operate water-free, chemical free, with a very low operation cost of 25$/million cap. Used on ultra-clean lines, Pulsed Light enables to produce without ozone.   Zalkin provides high-performance tailor-made capping solutions and collaborates with several major bottled water companies in providing solutions to bottling water using lightweight, thinner, smaller containers and caps. In addition to sustainability substantial cost savings can be achieved: an estimated 1/3 less plastic.   With its exclusive LDPET product, innovative shrink-sleeve pioneer Sleever International, enables beverage producers to ensure clear PET bottle recyclability whilst maintaining premium product differentiation. Sleever’s unique vertical integration offers an innovative product/machine solution LDPET® - Combisteam LDPET® for optimal performance, reduced energy consumption by 60%.   Choose the best-in-class equipment with the EXPERTS! By offering tailor-made solutions, THE EXPERTS allow beverage manufacturers to enhance performances, savings and sustainability on high-speed filling lines, even if integrated by the largest OEM’s.   Contact :                    Lucie RAY-LALANNE, Sleever Communication Director lucie.ray-lalanne@sleever.com - tel + 33 1 69 74 75 62   Learn more: Ice-water-treatment.com; Claranor.com; Zalkin.com; Sleever.com    


France to introduce new operating models & capabilities at Gulfood Manufacturing 2019

Sarah Benyoub - 17-oct.-2019 10:48:51

Press release   France to introduce new operating models & capabilities at Gulfood Manufacturing 2019   • 2 French pavilions specialized in Ingredients (Sheikh Saeed 1) and Process & Packaging (Za’abeel) to support the growth of the Middle Eastern markets • 45 companies gathered through one common topic : Innovation   From October 29th to 31st 2019, DWTC   United Arab Emirates, October 16 2019 - Business France, the national agency supporting the international development of the French economy, will be running 2 French pavilions at Gulfood Manufacturing 2019. This trade show devoted to new manufactured Ingredients and Processing Equipment will feature 45 French F&B manufacturers willing to connect with demanding buyers. Spread over 600 square meters, the Ingredients pavilion will be located on Sheikh Saeed 1 and the Process & Packaging pavilion will be located on Za’abeel 3.  As the leading industrial sector in France, Food industry is the driving force of its economy with a turnover of 166 billion € (in 2018) including 21% generated when French companies are exporting.    For the first time at Gulfood Manufacturing and with the support of Brittany (West of France) and North of France regions, Business France will roll out an Innovation Tour Experience to highlight over 10 companies having a high innovation potential to share with local partners. With +35 thousand expected visitors, this three-day event is the biggest for the food processing and packaging industry in the Middle East, Asia and Africa. The French Innovation Tour Experience will introduce as an example the French way of cooking arabic crepes or breads, or even how a French food specialist supports the nutritional challenge of sugar reduction and still offers tasty products.   Frederic Szabo, Managing Director Business France Middle East stated : « France is home to a thriving community of entrepreneurs, engineers, investors, and other talented people who are embracing the potential of technology to change the world. Hence when food and technology are combined, it is nurturing meaningful development in food making processes. And the Gulfood Manufacturing is an opportunity for French companies to emphasize their innovations both in ingredients and equipment ».    In 2018, more than 55 million euros of food processing equipment  have been imported in the Middle East (GCC, Egypt, Lebanon), including 77% in the GCC (the main categories of equipment are machinery for filling, closing, sealing and labelling bottles, cans, bags and other containers, machinery for the industrial preparation or manufacture of food and beverages).   French ingredients are also largely used in the region, especially in the bakery, dairies, confectionary industry and in food service.    While the United Arab Emirates imported +10% French dairy products in 2018 than the previous year, the French dairy products imported by the GCC in 2018 reached 1.4 billion euros, they reached a market share of 8.1% in KSA. France is also the 2nd supplier of butter in Saudi Arabia. We observe at the same time that imports of French cereals have yet grown significantly in the Middle East.   With consumer satisfaction at the forefront, the French expertise that will be showcased during the event is wide and specialised in:   Ingredients : Infant food, confectionary, dairies, bakery/pastry, cereal-based preparations, organic & fine food products, preservatives & flavourings, premix solutions.   Food-processing equipment : cooling system, food & beverage process engineering, labelling solutions, crepes machines, bakery & sweets, cutting machine, dairy equipment, production line expertise, packaging solutions, disposable tableware, sterilization and food tech solutions.   ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.    Social Media:  Twitter: @BF_MiddleEast                 @BF_Food                @BF_Agrotech    Account Most  C ommon used hashtags : #FrenchIngredient #ChooseFrance  #FrenchEquipment     Press release and HD Picture  


About
Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 personnel, both in France and in 70 countries throughout the world, who work with a network of public- and private-sector partners. For further information, please visit:  www.businessfrance.fr Consulting:  Law and regulation Market benchmarking Projects and requests for proposals Contacts : Market prospection Exhibitions and B to B meetings Technologic partnerships Communication : Press and public relations Professional advertisements Commerc

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