New Technologies, Innovation and Services

Bridging cross-cultural communications,France launches Arabic Website

Rejula ARUN - 29-nov.-2018 09:08:49

• The Arabic language domain was developed for all Arabic speaking travelers who can now benefit from the localized website, providing relevant content to help prepare for a great trip. • The new Arabic website: France.fr is designed to inspire visitors and create the immediate desire to travel and enjoy experiences across France and its territories. United Arab Emirates, November  2018 – Atout France, the national French tourism development agency, is proud to announce the launch of France.fr the official dedicated Arabic website for France as a destination. With the goal of welcoming 100 million tourists to France by 2020, the Arabic version of the website has been developed to increase interest and footfall from the region. France.fr is fully adapted with the traveler from the Middle East in mind. The content created takes into consideration cultural nuances and traditions. Social Media platforms are now also available in Arabic to inspire and encourage followers to share their experiences. User-friendly and optimized for mobile consumption, the new website contains content and information on tourism in France, hotels, restaurants, things to do, culture and heritage, events and museums. “Digital innovation is at the heart of our marketing initiatives and we have placed a significant focus on content creation, curation and distribution of the content on France in a number of languages to remain truly connected to people around the world. The website’s aim is to boost France’s appeal as a touristic destination, improving its ranking as a top travel destination for the Arab traveler,” explained Karim Mekachera, Regional Director of Atout France in the Middle East. Key features of the website include: 1. Before you Set off or خطط لسفرك: A section entirely dedicated to travel information including customs and visa, transportation, accommodation, geography, climate and many more practical pieces of information. 2. Things to do الأنشطة : Viewers of the site can learn about the outstanding cultural attractions accessible for visits, such as taking hikes amongst the peaks, romantic tours, or family cruises.   3. Places to go الوجهات: The section of the site creates awareness of the vast numbers of locations that can be visited, including the Alpes-Mont Blanc to Normandy, Provence to the Loire Valley, and from Paris to Tahiti. The site has information on more than 30 destinations that are ready to be discovered. 4. Happening now in France الآن في فرنسا : A page dedicating to sharing news on festivals, exhibitions, concerts and major events, everywhere in France, showcases how there’s always something going on in the country. This page is great for visitors to check on activities and schedule them during their trip. 5. An interactive map: The website now includes an interactive map element that is fully responsive to give a rich experience across the platform. “We are pleased to offer a local language domain for all Arabic speaking travelers who can now benefit from a localized platform providing more relevant content to help them prepare for a great trip,” Mekachera added. To further enhance user experience, the developers of the website will be gathering and studying consumer feedback to continuously improve and update the website. Updates will also be released including new content specific to the market including shopping, halal food, luxury accommodation and more. • END Note to Editors: ABOUT ATOUT FRANCE: Social Media: Accounts Most common used hashtags Twitter : @FranceFr_Me Facebook : Me.France.Fr Instagram : France.Fr_Me #                                                      مرحبا_فرنسا فرنسا# باريس# For more info, feel free to contact: Maud Brunet Media relations manager Maud.Brunet@atout-france.fr


Plans for French Pavilion at Expo 2020 Unveiled

Rejula ARUN - 04-oct.-2018 14:05:36

• Under the theme of “Connecting Minds, Creating the Future”, Expo 2020 taking place in Dubai, United Arab Emirates from October 20th, 2020 to April 10th, 2021 will bring people from across the globe together. • Welcoming more than 25 million visitors, Expo 2020 is the perfect opportunity for France to showcase its innovations and promote its industrial and technological leadership, sharing the nation’s vision of progress and the future in digital transformation from small towns to large cities. • Official logo revealed that conveys radiance, speed and light messages United Arab Emirates, 4 October 2018 – France is unveiling how the country will be represented at Expo 2020. Located in front of the emblematic pavilion designed by Norman Foster, the French Pavilion will be dedicated to mobility and under the theme of “Lumière, Lumières” or “Light, Enlightenment”. The French Pavilion will be celebrating Dubai’s ambitious visions of mobility bridging the latest technology to universally connect the world, innovate and revel in the ‘art-de-vivre’. The state-of-the-art projects that will be unveiled at the French Pavilion will showcase the ingenuity and expertise of the French economy’s flagship digital transformation and sustainable urban development. The "Smart City à la Française" model will demonstrate how major global connectivity issues in the 21st century can be solved.  “We are very excited to unveil France’s plans for Expo 2020. Since Dubai was announced as the host, we have been working tirelessly to create a French Pavilion unlike any other. We will be highlighting all the wonderful things France has to offer from products, technologies, innovations and ideas. Our presence will be a vehicle to connect with the world at this epic event,” explained Erik Linquier, Commissioner General of the French Pavilion at Expo2020. In honor of the expo a special logo has been designed by Richard Attias & Associates in collaboration with their creative partner Hands Agency to represent France’s three messages of Radiance, Speed and Light. ● Radiance: The "A" in the word France is also the Eiffel Tower, an iconic French symbol and deeply associated with the history of world expos since its construction, revealed when Paris hosted the World Expo in 1889. This emblem aims to enlighten and guide as a beacon, as well as to share ideas. ● Speed: The color gradients on the spokes of the Eiffel Tower represent movement, mobility and speed. They also symbolize networks, flow and connections. ● Light: The rays springing from the summit of the tower evoke the light. They highlight the French influence abroad and the dissemination of ideas. During the six months of the expo, the French Pavilion will be promoting the country’s expertise in solving issues with key themes of health, artificial intelligence, research, education, culture, science at the forefront of the initiatives. The pavilion will illustrate the opportunities of creating the conditions for a better world for this generation and the ones to come. Leaders from these key industries will be on the ground to offer insights and to share their expertise. "Expo 2020 will offer France the opportunity to express its vision on climate change initiatives and to create ecological and environmental solidarity on an international level. In the spirit of the One Planet Summit, France will continue to support the advancement of social wellbeing and justice across the world while also using digital accelerators to develop smart cities of the future”, added Linquier.  Expo 2020 will create great opportunities for France and a chance to exchange ideas and meet with the expected 25 million visitors from over 180 countries. The French Pavilion will showcase France’s public policies, the support for innovation and sustainable development and will highlight the new technologies by private and public entities and partners. The French Pavilion will also offer the opportunity for France’s rich heritage and contributions to humanity come to light in the form of philosophy, art, culture, entrepreneurship, technology and scientific advancements – further positioning the country as an ideal country for tourism and business development. - END - About COFREX: Created in January 2018, the Compagnie Française des Expositions (COFREX) is dedicated to the preparation, organization and activation of French participation in international exhibitions organized by the International Bureau of Exhibitions (BIE), and in particular the World Expo to be held in Dubai from October 20, 2020 to April 10, 2021. Cofrex Contact: louise.langlade@francedubai2020.fr Media Contact: ic@flagshipcommunication.fr  


La French Tech is back to GITEX with the latest innovations in the world of technology Dubai World Trade Centre from 14th to 18th of October

Rejula ARUN - 02-oct.-2018 09:35:08

United Arab Emirates– Business France , the national agency supporting the international development of the French economy, is organizing the French Tech Pavilion on the occasion of the 38th annual edition of GITEX. This year, Amadeus, a leader in tourism and ticketing platforms will be the official partner of the French pavilion. It will reward the most innovative French exhibitor. In the top 5 of the most innovative country in the world, France is reinforcing its commitment to support regional initiatives such as the “Smart City” projects by bringing leaders in French technology to the exhibition. Business France will also introduce several French tech startups who will be present for the first time and looking to connect with other GCC techies.   The French tech companies exhibiting at GITEX will be presenting their latest designs and inventions in relation to the Internet of Things, Artificial Intelligence, LIFI, and Fintech. There will also be a section dedicated to Blockchain and open source, such as Linagora and its Open Source Personal Assistant, Two-i and its emotion analysis and behavior prediction tools, Dejamobile and its contactless payment management software, Sowhen and its digital production and creation studio, and Foxynerds Studio for the analysis of emotions. “GITEX is one of the key events that we encourage French Tech companies to take a part in annually as it is a great way to strengthen their presence in the region. Several instrumental meetings have been organized on this occasion with potential partners from the UAE, KSA and Egypt. We look forward to welcoming visitors to the pavilion where our exhibitors will get a chance to interact with them at the reception area,” remarked Christelle Peyran, Regional Head of the Tech Division at Business France Middle East. France is a nation that nurtures innovation and sees the emergence of true national champions in tech coming out of various regions of the country and playing a vital role in the economy. For example, IoT alone will be a recording a turnover of € 15.2 billion in 2020 and the number of French start-ups exploring artificial intelligence has increased strongly in 2017, with more than 280 companies specialized in the field. The turnover of French start-ups also continues to grow, from € 3 billion in 2014 to € 4.2 billion in 2015. France spearheads technology and is home to 5 of the best 10 European Smart Cities. It is the leader in Europe when it comes to Research & Development and experimentation projects in smart grids - a € 505 million project - keeping it ahead of the United Kingdom, Germany, the United States and Spain. According to the UN, France is number one in Europe and the fourth globally in cultivating technology. It also ranks third globally as a leader in open data. French technology is also highly reputed and visible in the UAE, with the French Tech Hub in Dubai celebrating it’s second anniversary this year.  Stands to watch: WinSoft International: an innovative International software publisher. Its know-how is to localize software for the MENA market that supports the special characteristics of Arabic and right to left languages.  Winsoft partners with FileMaker, an Apple subsidiary, to make breakthrough technologies accessible to Middle Eastern countries. FileMaker is the world’s leading workplace innovation platform. It provides everything you need to streamline workflows and solve faster your ever-changing challenges. You can design and create custom apps for your business, share them so your teams can work anywhere, and integrate your apps with software services and iOS devices. Full Article:   https://bit.ly/2MO5Tg2 Pikcio: Customer data is the internet’s new currency. For companies, collecting, authenticating and protecting their customers data is an effort amounting to billions of dollars each year. Traditional data handling solutions are not built with newly implemented, data protection legislation like GDPR in mind, resulting in an increase of processing costs and time as well as poor customer satisfaction and ROI. Pikcio has developed a customer data exchange platform on its own custom built, fully GDPR compliant blockchain, that seamlessly solves all of these issues. Pikcio is able to offer 100% digital native solutions for every organization facing complex processes to collect, certify and exchange customer data Full Article: https://bit.ly/2DneA1J The French pavilion will be located Hall 4 at Dubai World Trade Centre from 14th to 18 of October. - END ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Social Media: Account Most common used hashtags Twitter : @BF_MiddleEast #InfoBF #FrenchPavilion #FrenchTech For more info, feel free to contact Business France: Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15 Mail : miryem.oukasmessidi@businessfrance.fr  


LEADING EUROPEAN INSURANCE BROKERS ALPHA LLOYDS & MSH INTERNATIONAL CHOOSE DUBAI AS THE MAIN HUB OF THEIR GLOBAL ACTIVITIES

Rejula Arun - 27-sept.-2018 12:26:50

United Arab Emirates, September 27 - SIACI SAINT HONORE, provider of insurance brokerage and consulting services, known locally under the name of Alpha Lloyds & MSH, inaugurated their offices yesterday in the heart of Business Bay (One by Omniyat tower), Dubai, under the patronage of the Consul General of France in Dubai & Northern Emirates. Born in France, the group is now a leading actor in the European market and aims to become a global player with Dubai as one of their main hubs. Their positioning combines flexibility, innovation and client-driven approach. Active in the UAE since 2006 with its affiliate MSH International, the group strengthened its position with the acquisition of Alpha Lloyds in 2017. Its ambition is now to become the key insurance broker between France and the UAE, able to cover the risks of Emirati clients in Europe and to follow French clients in the region. Currently, Alpha Lloyds and MSH International are now the only French insurance brokers active in the United Arab Emirates. The inauguration involved a cutting-ribbon ceremony with shareholders and VIPs such as H.E. Mrs Raja Rabia, Consul General of France in Dubai. The ceremony was followed by a reception with their clients and partners at Oberoi Hotel in the presence of Mr Stanislas Chapron, CEO for International of SIACI SAINT HONORE Group, Mr Khaldoun Khartabil, Chairman of Alpha Lloyds and Mr Frédéric Roekeghem, General manager, MSH International. Mr Stanislas Chapron stated during the event, « Dubai is soon to become the main hub of our international strategy. Halfway between Paris and Singapore, where we already have strong activities, in the middle of a fast-growing region and well connected to Africa, where else than Dubai could we establish the centre of our global activities? » Considered as an alternative to major American insurance brokers, they’re competing with them by bringing a long-standing expertise in many fields: cargo, aviation, construction and energy as well as growing risks such as cybersecurity or fine arts. “We recently recruited talented experts to better meet requirements of our clients in the UAE and reposition ourselves as a key insurance broker between France and the UAE” Added Chapron. The event was the opportunity for the CEO’s to share their views about the development of the company’s activities in the UAE and the Middle East. Ends- Note to Editors: SIACI SAINT HONORE key figures: €350M turnover in 2017, 2 digits growth for the past few years 2,500 employees all over the World, more than 1,000 outside France Activities in 20 countries with 4 hubs: Paris, Dubai, Calgary and China Our values: Deeply rooted in the way we conduct our business and in our culture, our values guide our commitment to clients on a daily basis. Client satisfaction - A culture of premium service - A personalized client relationship based on trust: each client is a partner - Tailor-made support Availability - A structure on a human scale, flexible and responsive - An organization focused on clients and dedicated to the management of their specific requirements Innovation - Daily anticipation of risks and markets - Continuous search for new services and products to meet new client requirements Independence - Shareholders ensuring stability and independence with regard to the key market players,  we are the only alternative to the US actors on the market - Flexibility in the selection of networks, tools and resource allocation   ABOUT SIACI SAINT HONORE SIACI SAINT HONORE, a leader in consulting and insurance brokerage for property and individuals, designs and develops tailor-made solutions for its large corporate, ETI and SME customers. The Group supports them throughout the value chain to manage and guide risk in P&C, Transport, Social Protection, Retirement, Employee Savings, Compensation and International Mobility. Today, it has more than 2,500 employees worldwide, insures 2.5 million people in France and internationally, and had a turnover of more than €350 million in 2017. www.s2hgroup.com ABOUT ALPHA LLOYDS Alpha Lloyds has been created in 2007 and has become a leading insurance and reinsurance broker, as well as insurance consultant, in the UAE market. It is now part of SIACI SAINT HONORE Group. Headquartered in Dubai and with offices in Abu Dhabi, Riyadh and Jeddah, Alpha Lloyds is providing professional services to corporate, local groups, multinationals, government entities as well as individual clients in the whole GCC region. ABOUT MSH INTERNATIONAL MSH has been designing and creating health & life insurance solutions for globally mobile citizens for over 40 years, whether they are employees of companies, international organizations or individuals.


Pikcio, the winner of the VISA’s Everywhere Initiative, brings GDPR compliant customer data handling solutions on the blockchain to GITEX 2018

Rejula ARUN - 19-sept.-2018 13:09:20

United Arab Emirates- September 19, 2018 : Customer data is the internet’s new currency. For companies, collecting, authenticating and protecting their customers data is an effort amounting to billions of dollars each year. Traditional data handling solutions are not built with newly implemented, data protection legislation like GDPR in mind, resulting in an increase of processing costs and time as well as poor customer satisfaction and ROI. Pikcio has developed a customer data exchange platform on its own custom built, fully GDPR compliant blockchain, that seamlessly solves all these issues. Pikcio is able to offer 100% digital native solutions for every organization facing complex processes to collect, verify and classify customer data. For businesses, our fully GDPR compliant, customer data exchange has many benefits: It is customizable, it permits companies to benefit from a non-invasive infrastructure, a reduced third-party dependence and a stronger, faster & cheaper user identification. It eliminates redundancies & enhances data collaboration across departments and business lines. Pikciochain is a data agnostic platform, in order to manage and handle a wide range of use cases and products. It handles both corporate and personal data. The first solutions have been developed in the banking, insurance and health care sectors. However, Pikciochain is an open platform where every corporation can create its own solution. As an example, for the banking & insurance sectors, our shared ledger platform benefits all stakeholders by : • Enabling greater transparency : Immutable ledger that enables sharing of KYC information across banks • Reducing operational inefficiencies : Reduces customer onboarding time by 50-75 percent and enhances customer experience • Ensuring up-to-date customer data: A single source for customer data reduces potential for fraud. Founded in 2014, Pikcio is present in 10 different countries including the US, Japan, & France, our MENA operations are run from Bahrain Fintech Bay. ________________________________________ Join us for a conversation at the GITEX 2018: You can get in contact with us at the French Tech pavilion stand D4-15. For more information please contact:  Cyril Ghanem, Customer Experience - Middle East, cyril.ghanem@pikcio.com ________________________________________


WINSOFT INTERNATIONAL ANNOUNCES ITS PARTICIPATION IN THE GITEX - Technology Week 2018 OCT 14-18, 2018 DUBAI WORLD TRADE CENTRE

Rejula ARUN - 19-sept.-2018 13:05:36

WINSOFT INTERNATIONAL ANNOUNCES ITS PARTICIPATION IN THE GITEX - Technology Week 2018 OCT 14-18, 2018 DUBAI WORLD TRADE CENTRE United Arab Emirates, September 16, 2018: WinSoft International is an innovative International software publisher. Its know-how is to localize software for the MENA market that supports the special characteristics of Arabic and right to left languages.  Winsoft partners with FileMaker, an Apple subsidiary, to make breakthrough technologies accessible to Middle Eastern countries. FileMaker is the world’s leading workplace innovation platform. It provides everything you need to streamline workflows and solve faster your ever-changing challenges. You can design and create custom apps for your business, share them so your teams can work anywhere, and integrate your apps with software services and iOS devices. Hundreds of companies in all fields of activity and educational and governmental institutions have developed and deployed a custom FileMaker app to run their activity in the Middle-Eastern countries. Mihaela Vignon, Sales Manager at WinSoft commented: “Among our delighted customers we count: AGECO International, Haddins Fitness Club, Sanad Academy, MenaBev, Al Jouf University, Petrochem and many others”. “Our attendance at GITEX 2018 will be a great opportunity for WinSoft to increase the brand awareness of FileMaker in the U.A.E and the Gulf Countries, to introduce the workplace innovation platform for SMEs and Global companies and to expand our network by recruiting new partners in the MENA region” added Vignon. This year, WinSoft will be delighted to welcome you at the booth E4-20 - Hall 4 with special treats for visitors of the French pavilion. According to Sayed Bondok, IT Supervisor at Al Jouf University, “FileMaker has a huge potential in Middle Eastern Countries and should be used in every industry as a standard within 2-3 years”. Note to Editors: Exclusive Offer We will grant our attendees with up to a 20% discount on purchases of Volume Licenses. To take advantage of this offer, simply visit our booth and give us the attached Special GITEX Offer Coupon. Book a free consultation You have the possibility to book a free 30-minutes consultation with Hassan Khanchi, our FileMaker specialist in the U.A.E, to get an insight into our recent experiences and how FileMaker could be used to solve your business challenges.   Come to see our demos Additionally, you will be able to attend free demos to get an overview of the powerful software features and unlimited functionalities of FileMaker 17 and get convinced that FileMaker is not only the easiest and most affordable way to create a custom app but a real “problem solvers problem solver”! We are looking forward to meeting you at GITEX. Contact Mihaela VIGNON - Sales Manager Tel : + 33 4 38 02 22 43 E-mail : mvignon@winsoft.fr         Website : https://winsoft-international.com/


EXPO 2020 DUBAI France affirms its positioning and involvement

Rejula ARUN - 28-juin-2018 10:18:39

o A common thread around the theme of Lights o A Vision to be shared about Climate Change & Inclusion Initiatives United Arab Emirates; 28 June 2018 - Expo 2020 Dubai will be held between October 20th, 2020 and April 10th, 2021 under the theme "Connecting minds, creating the future", divided into three sub-themes: Mobility, Sustainability and Opportunity. More than 25 million visitors are expected, 180 countries should be represented. The pavilion of France will be deployed within the space dedicated to mobility. Under the authority of Brune Poirson, Secretary of State to the Minister for the ecological and inclusive transition and with the participation of Erik Linquier, Commissioner General of France for Expo 2020 Dubai and President of COFREX, a Strategic Committee was held to discuss the French participation at Expo 2020 Dubai. The members of the Strategic Committee, gathered to support the project are going to be active relays with private and public partners as well as the general public. Erik Linquier, Commissioner General of France for Expo 2020 Dubai and President of COFREX, commented: "The Expo 2020 Dubai provides a unique opportunity for France to mobilize large-scale international companies to show the world its power to innovate in the fields of sustainable city, connected territories and new living environments. The Strategic Committee members will meet on a regular basis to contribute to the reflection on the valorization within the French pavilion, of the French innovation in link with the connected territories and deployments of these themes during Expo 2020 Dubai. The strategic committee will participate to "visions and projects connection" like the "One Planet Summit" organized on the initiative of the French President Macron, in December 2017 in Paris. According to Brune Poirson, "France wishes to express during Expo 2020 Dubai its vision on the ecological and inclusive transition by showing how the international climate and environmental inclusion can make advance for all through concrete solutions using, especially, digital technology as an accelerator". The objective of a world exposition is to raise awareness and find solutions to the major challenges of our time. Expo 2020 Dubai will offer France the opportunity to express its national and international political vision on the ecological and inclusive transition. France project for Expo 2020 Dubai will be built on two major pillars: on one side the projection towards a future world enriched by useful services to each of us, a world transformed by innovation, industrial policies and research at the service of the connected territories; and on the other hand, the projection towards a better world, more sustainable, respectful of climatic and environmental balances. France has chosen "lights, enlightenments" as a common thread of the positioning of its pavilion. Members of the strategic commitee: • Pierre Calvin - President of ATEC-ITS France. • Sylvane Casademont - Cabinet Director of Jean-Michel Blanquer, Minister of Education. • Jean-Claude Cousseran - General Director of the Académie Diplomatique Internationale (ADI). • Christel Heydemann - President of Schneider Electric France. • Martin Julliard - Director of enterprises at the Ministry of Europe and Foreign Affairs. • Claire Keim - singer and actress. • Richard Lavergne - General Engineer of Mines, referent of Energy and Climate, permanent member of the General Council of the Economy (CGEIET) to the Ministry of Economy and Finance. • Jacques Mayor - Member of the 8th district of the Hauts-de-Seine. • Frédéric Sanchez - Chairman of the Executive Board of FIVES. • Eric Scotto - President of Akuo. About COFREX: COFREX, French company of exhibitions, has been created on January 23rd, 2018. Chaired by Erik Linquier, the enterprise has for mission preparation, organization and achievement of French participations to the exhibitions organized by the Bureau International des Expositions (BIE), and Expo 2020 in Dubai. It implements all manifestations annex and in a general way, all financial, commercial, industrial, real estate and securities operations that can relate directly or indirectly to this objective or apt to facilitate its achievement. Media contacts: Nathalie.mercier@francedubai2020.fr Lorene.soyer@francedubai2020.fr


About
Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 personnel, both in France and in 70 countries throughout the world, who work with a network of public- and private-sector partners. For further information, please visit:  www.businessfrance.fr Consulting:  Law and regulation Market benchmarking Projects and requests for proposals Contacts : Market prospection Exhibitions and B to B meetings Technologic partnerships Communication : Press and public relations Professional advertisements Commerc

READ MORE

    
    You Buy France 

    

    Vivapolis  

   

    Healthindustry

   

    Axema

Facebook
Press area & Media Gallery