Food Industry

OCEAN FRESH WATER to unveil a novel approach to bottled water with Ôdeep at Gulfood 2019

Rejula ARUN - 03-févr.-2019 11:20:30

• Participation marks a first for the company at the international annual food & beverage trade show (stand Z4-B38) Dubai, UAE – February 3, 2019 : OCEAN FRESH WATER, the French beverage company is proud to announce their inaugural participation at Gulfood 2019 with the reveal of their revolutionary bottled deep sea water brand, Ôdeep. Marking the 24th edition of Gulfood, the event will be taking place from the 17th to the 21st of February 2019 at the Dubai World Trade Centre. Dubbed as the most anticipated annual food & beverage trade exhibition, Gulfood 2019 is set to welcome over 5,000 exhibitors and 98,000 attendees to showcase their latest products and cutting-edge innovations across eight of the biggest commodity trading sectors: Beverages; Dairy; Fats & Oils; Health, Wellness & Free-From; Pulses, Grains & Cereals; Meat & Poultry; Power Brands and World Food. Extracted from a depth of over 200m, Ôdeep reveals the richness of the ocean depths. Out of the reach of solar rays, the brand offers the market the purest water source rich in minerals. In fact, the composition of Ôdeep matches the natural minerality of the human body. The original balance of marine minerals enables an improved assimilation compared with terrestrial minerals. One single glass of Ôdeep will provide you with the same benefits as two glasses of conventional water. Commenting on the reveal and participation, Jacques Le Moigne, Chief Executive Officer of Ôdeep, stated: “With over 70% of the planet covered in water and the human demand continuing to grow, it was becoming evident that we needed to find an alternative to land-based water resources. To offer a more sustainable resource for the future, deep ocean water presented a more reliable and secure alternative, rich in minerals and lower in sodium than the best waters in the market. We are proud to be at the forefront of this discovery with the launch of  Ôdeep and are eager to showcase our product to the region’s growing market at Gulfood 2019.” Collected across the five oceans, Ôdeep is harvested, processed, bottled and palletized all onboard the bottling vessel. Such a technology stands as a breakthrough in eco-aware bottling approach, thus freeing itself from a mainland production site in order to turn seas and oceans into an ocean of opportunities. Available in a 0.6L bottle for daily consumption or in 1.5L for convivial table moments, Ôdeep’s fresh taste is a crisp robe of flavor making it a pleasurable drink to be enjoyed with family or friends at any time of day. Representatives will be located at the Ôdeep stand Z4-B38 where there will be tasting sessions throughout the five days of the exhibition.  - END -


French Culinary Innovations take Center Stage once again at Gulfood 2019

Rejula ARUN - 17-janv.-2019 11:06:36

From February 17th to 21st 2019, DWTC • Over 70 F&B companies to showcase their culinary products • 4 French pavilions will be dedicated to a specific sector: dairy, meat & poultry, beverages, world food United Arab Emirates: Business France, the national agency supporting the international development of the French economy, will be exhibiting across 4 French pavilions at Gulfood 2019. The region’s renowned F&B trade show will showcase products of over 70 French brands and companies. This year, many of them that introduced their products in the year’s past are returning, whilst new companies have come on board to present their new offerings in the world of F&B.  France renews its participation to Gulfood this year to offer the region the best F&B products while introducing new brands and the latest developments from other popular and well-established companies. On an area of 900 square meters, 4 sections will be dedicated to showcase a variety of the exhibitors categorized by dairy products in Hall 1, meat & poultry in Hall 3, beverages in Za’beel Hall and world food in Sheikh Saed Hall. The Middle East market is gaining importance for France and this year’s strong French participation in Gulfood demonstrates that fact.  More than 1,4 billion USD were exported directly into the GCC area, with Saudi Arabia being the 17th market for French savoir-faire and UAE as the 24th. Imports into the UAE from France have grown by over 213 % since 2010 to reach more than USD 446 million in 2017. France is the second largest European supplier to the UAE F&B sector. Globally, France is a key player in numerous F&B segments and has a variety of product ranges that are well tailored for the region. Out of the most famous are the dairy and the bakery sectors. It is also a worldwide leading country in breeding cattle, sheep, goat and poultry holds, whose sector forms a large portion of the country’s gross national product. European leader in fruit & vegetable (with an average of 9 millions of tons produced per year), France leads by investing in innovation, to exploit the benefits of these products in terms of a healthy and responsible diet and to increase consumer orientation towards health, well-being, authenticity and biodiversity. French foodstuff companies specializing in such products will particularly be of focus at Gulfood 2019. Marc Cagnard, Managing Director at Business France Middle East stated: “In France the F&B export industry is vital for our sustainability and it is something we work on and produce with passion. We will be bringing this passion once again to Gulfood with our participation in 2019. We have been strong supporters of this trade show since 1987 and will continue our commitment to foster everlasting F&B business between France and the region. Our returning and new exhibitors are very excited to present some of their latest products that have been launched and to meet with prospective partners from across the region”.    Food industry is the first industrial sector in France. As a traditional strength of the French economy, it is the 6th largest direct exporter worldwide with USD 68.5 billion; furthermore, a large range of products are traded by other market places, showing the importance of French production interest in making business. French companies deem Gulfood as an essential part of the regional and global F&B landscape and many are keen to be represented in this year’s show. Key management and decision makers will be on the stands to meet with local partners & clients, confirm deals and to further expand on the growth of business between France and the various countries of region. “Agri-food is France’s largest industry sector in terms of both revenue and jobs. By 2040, the global population is likely to be approaching 9 billion and the French agri-food market is estimated to be growing by an average of 4% a year, with health food alone set to grow 2.5% a year over the next three years”, Cagnard added. This year, the regional partner agencies - DEV’UP Centre Val de Loire (Center of France), Hauts de France (North of France), Aquitaine Food Agency (South West of France) and Bretagne Commerce International (West of France) - will also be in attendance to support companies from their region during Gulfood. Key partners with fine products contributing to the show’s success include EVIAN, the number one mineral water in the world and in the Middle East, BADOIT, the sparkling mineral water brand for fine dining and endorsed by top Chefs globally, and CAFES RICHARD, a traditional “French-style” coffee roaster linked to the French gastronomy, Art de Vivre and to Paris (the leader on its market). Note to Editors: Furthermore, in France, in 1905, official certifications were created to enable recognition and identification of products for quality and origin: guarantee to be food products that offer high quality, that are typical of a geographical area or have been produced in a manner protective of the environment and animal welfare. In 2017, more than 1 100 food products were submitted to official label and around 10 % of farms were organic. ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Social Media: Account Most common used hashtags Twitter : @BF_MiddleEast #InfoBF #FrenchPavilion #MadeInFranceMadeWithLove #MadeInFrance #MadeWithLove For more info, feel free to contact Business France: Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15 Mail : miryem.oukasmessidi@businessfrance.fr


Gulfood Manufacturing 2018: French food and beverage processing industry to be displayed on two national pavilions!

Rejula ARUN - 04-nov.-2018 08:37:06

From November 6th to 8th 2018 at Dubai World Trade Centre United Arab Emirates,  2018:  Business France, the national agency supporting the international development of the French economy is once again running two pavilions and an innovation corner during the Gulfood Manufacturing tradeshow. This regional event is dedicated to the ingredients and equipments of the food industry and will bring together nearly 50 French companies to highlight their products and know-how. For the 2nd year running, Business France unveils a French Innovation Corner to be located at the Ingredients pavilion. For this new edition, the packaging & processing machinery French Trade Association, GEPPIA, along with the French organization for intermediate food products, Club PAI and Bpifrance, the French Public Investment Bank are teaming up as partners and members of the jury. This contest is geared first and foremost to promote France’s innovations that meet the needs and trends of the Near and Middle East markets. The announcement of the winners will take place on Tuesday, November 6th at 4pm on the French pavilion located stand S1-C65. The French agri-food products and equipment perfectly match the consumers’ needs in the region. French imports to the United Arab Emirates are based mainly on beverages (28% of market share) followed by dairy products (15% of market share). • The French Ingredients Pavilion located on Sheikh Saeed 1 Stand C65 features a space of 360 square meters in partnership with the Hauts-de-France and Brittany regions. Visitors of Gulfood Manufacturing will be able to meet innovative French companies keen on showcasing the diversity of French products, from dairies and cereals, to egg products and fruit preparations. Exports of Ingredients and Intermediate Food products (IFP) from France to the UAE account for nearly 81 million euros. The quality of French products anticipates the requirements of traceability of UAE partners. The dairy ingredients, cakes and pastries are particularly as major ingredients in export flows for France. The catalog of the French Ingredients Pavilion is available through this link: http://businessfrance.jpm-associes.com/gulfood2018/ The French Equipments located at Hall 8 Stand B8-32 is dedicated to French equipment manufacturers over 440 square meters. Nearly 30 French companies will be showcasing products that are both innovative and adapted to local needs. The diversity of the French offer will be highlighted as the leading companies exhibiting come from a wide array of industries including water treatment, the cold chain, labeling, packaging, packing lines, sterilization, water jet cutting, extrusion and engineering, in addition to baking equipment such as ovens, molds and crepe machines. The catalog of the French Equipments Pavilion is available through this link: http://businessfrance.jpm-associes.com/gulfood2018/ About Business France: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Social Media: Account Most common used hashtags Twitter: @BF_MiddleEast                @BF_Food                @BF_Agrotec  #FrenchFab #FrenchEquipment #FrenchIngredient   For more info, feel free to contact: Business France Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15 Mail : miryem.oukasmessidi@businessfrance.fr


France renews commitment to UAE’s industrial F&B sector by hosting 2 pavilions at GULFHOST and the Specialty Food Festival

Rejula ARUN - 03-oct.-2018 14:53:14

- Visit France’s grand pavilion at Gulfhost which will be accessible from Sheikh Saeed Hall 2 from October 30th to November 1st at the Dubai World Trade Center. - Meet the French fine and specialty foods suppliers at the Specialty Food Festival in Hall 3. United Arab Emirates- Business France , the national agency supporting the international development of the French economy, will be taking center stage at Gulfhost and the Specialty Food Festival with 2 large pavilions exhibiting products of over 40 companies. Top industrial catering and hospitality companies from France will be showcasing their premium ranges of food service equipment and fine foods. Visitors will have the chance to meet company leaders who will reveal products and know-how and create opportunities to develop business with their Emirati and regionals counterparts. France is committed to UAE’s industrial F&B sector as it maintains its status as second largest partner. With 85% of UAE’s food requirements imported, French exports represent around €400 million in sales annually. France’s leading exports include mainly beverages (30%), dairy products (16%) and fruits (9%). Marc Cagnard, Managing Director, Business France Middle East commented: “France is fully committed to the success of the 2018 edition and is planning for a larger contribution at the next GULFHOST which will take place in 2020, during the World Expo”. The French Pavilion at Gulfhost will gather companies which will showcase the latest innovation of industrial kitchen equipment, cooking utensils and ranges of tools created for culinary professionals. The French syndicate of the food process equipment makers (SYNEG) will again this year, be one of the main partners supporting the initiative. Another pavilion gathering  French companies at the specialty food festival will be exhibiting this year including companies representing confectionary, bakery-pastry, condiments and fine products. Horizon International, a regional partner of Business France, will support the culinary campaign by introducing 6 companies to the show. Other key partners contributing to the show’s success include EVIAN, the number one mineral water in the world and in the Middle East, BADOIT, the sparkling mineral water brand for fine dining and endorsed by top Chefs globally, and CAFES RICHARD, a traditional “French-style” coffee roaster linked to the French gastronomy, Art de Vivre and to Paris (the leader on its market). ~END~ Note to Editors: ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Social Media: Account Most common used hashtags Twitter : @BF_MiddleEast #InfoBF #FrenchPavilion #CreativeFrance For more info, feel free to contact Business France: Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15 Mail : miryem.oukasmessidi@businessfrance.fr A full list of participating companies are below for reference: GULFHOST 2018: ADVENTYS CHARVET DANUBE INTERNATIONAL CROUST’WICH DUPONT (new) EVOLIS (new) HORIS KRAMPOUZ L2G LELU (new) OREQUIP ROBOTCOUPE ROLLER GRILL SANTOS SONOLYS (new) TELLIER GOBEL TOURNUS SFF 2018: FINGER FOODS (new) DRAGEES REYNAUD PATRELLE (new) FAMILLE MARY (Miel) (new) PASTORALE CANASUC (new) LOU PRUNEL (new) LA CHAMBRE AUX CONFITURES (new) HORIZON INTERNATIONAL (regional partner) : • LES P’TITS AMOUREUX  • LES CONFITURES DU CLOCHER • LA BONBONNIERE (new) • LA SECTION REGIONAL CONCHYLICOLE (new) • LA MOUTARDERIE (new) • ESPRIT DU SEL


Luxurious Fine Sparkling Grape PEARL’s Vignes de France launches in the Middle East

Rejula ARUN - 17-juil.-2018 15:08:19

• The luxurious sparkling grape beverage, 100% Natural, Alcohol Free and Halal certified, while preserving French premium quality and incomparable taste Dubai, United Arab Emirates: 17 July 2018 - Pearl’s Vignes de France, from the heart of the vineyards in Burgundy, is launching a premium grape based sparkling beverage made with pure grape juice and infused with carbon bubbles. Pearl’s is a sparkling 100% Natural, Alcohol Free and Halal Certified drink, a new alternative to the alcoholic bubbly beverages, Pearl’s is 100% halal.  Designed for the Middle East and in line with cultural tastes and preferences, the name Pearl’s is in honor of the region’s historical pearl trading background and the packaging is designed in white as a symbol for purity and gold to portray the true splendor of the product. Pearl’s brings French elegance and lifestyle to consumers in the Middle East who have a distinctive appreciation and love of luxury and high-quality offerings. “We are very excited to launch Pearl’s on the occasion of the French National Day on July 14th in partnership and hosted by the French Embassy in Abu Dhabi and the Consulate General of France in Dubai. This is a great opportunity to introduce this unique sparkling grape beverage which is a reflection of French indulgence and heritage, linking French vines to regional consumers,” explained Alexandre Mensuelle, founder of Pearl’s. Created with an assortment of the finest grape selection of Chardonnay & Folle Blanche, picked exclusively from the French vineyard, Pearl’s taste is the perfect balance of a relatively dry, medium-bodied white grape emanating fresh aromas with crisp notes of fruity flavors. Pearl’s works in close collaboration with the vineyard’s growers to ensure that the highest-quality of grapes are selected. With only one production per year and each bottle having a biennial shelf life, Pearl’s crystallizes the great skills and mastery of French vineyards to produce a beverage that meets the codes of luxury and celebration whilst adhering to sacred religious commitments. Created to celebrate key moments during life events, Pearl’s is a prestigious and festive drink that is made with natural products, using traditional methods. For more information, please contact Pearl’s: Michel Karkour michel@pearlsdefrance.com Alexandre Mensuelle amensuelle@pearlsdefrance.com - End  


High turn-out for France at Gulfood 2018, From February 18 to 22nd 2018, DWTC

Rejula ARUN - 12-févr.-2018 05:29:35

• 1st live cooking show held by the prestigious French Culinary Arts and Hotel Management institutes, Cordon Bleu (Sheikh Saeed Hall) • 4 French pavilions each dedicated to a specific sector (dairy, meat & poultry, drinks, fine food) • 70 companies to cover an area of 800 square meters United Arab Emirates,: Business France, the national agency supporting the international development of the French economy, will be running 4 French pavilions at Gulfood this year. This trade show devoted to new F&B products will feature around 70 French companies, all eager to present their latest offerings and know-how.  France renews a strong participation at the Gulfood this year, highlighting the latest French products on a surface area of 800m² across four halls: fine food in the world food section in Sheikh Saeed Hall ; dairy products in Hall 1; meat and poultry in Hall 3; drinks in Za’Abeel Hall.  For the first time at Gulfood, visitors will be able to discover a live cooking show provided by Cordon Bleu, the world renowned French Culinary Arts and Hotel Management institute, it will be held the whole week in Sheikh Saeed Hall and undertaken by the select Chefs Nicolas Houchet and Emil Minev. The role of Le Cordon Bleu is to teach a whole range of technical and University training programmes for working in the restaurant, hotel and tourism industry since 1895. Le Cordon Bleu’s teaching method is based on practical learning with demonstrations and practical classes. The institute is developing its network year after year attracting 100 nationalities across the campuses. Le Cordon Bleu has a presence in the Middle East, with two institutes in Lebanon, awaiting other expansions in the region. France is a major player in numerous segments, including dairies, fruits, vegetables, meat, and products for bakery to name just a few, agri-food products combine quality and excellence to cater closely to the requirements of consumers in the region. Marc Cagnard, Business France Director in the Middle East stated: “Agri-food is France’s largest industry sector in terms of both revenue and jobs. By 2040, the global population is likely to be approaching 9 billion and the French agri-food market is estimated to be growing by an average of 4% a year, with health food alone set to grow 2.5% a year over the next three years”. France is the 6th largest exporter worldwide with USD 65 billion. The Middle East region boasts a market share of more than 3,4% for French food exports which represents a value of 2.2 billion USD. The two first partners in the area are Saudi Arabia and UAE, making both a value of 1.1 billion USD. They are followed by Egypt and Lebanon. In 2016, the UAE imported USD 400 million of food and beverage products from France, making the Emirates the 24th export market for the French industry. French exports of F&B products to UAE have doubled since 2010. Saudi Arabia is the 20th export market for France. More in details, for UAE imports, France is the 11th largest supplier and the 2nd from Europe. This year, the regional partner agencies DEV’UP Centre Val de Loire and Bretagne Commerce International will also be in attendance to support companies from their region during Gulfood. Other partners that will contribute to the show’s success include EVIAN, the number one mineral water in the world and in the Middle East, BADOIT, sparkling mineral water talented for fine dining and endorsed by top Chefs worldwide, and CAFES RICHARD, a traditional “French-style” coffee roaster linked to the French gastronomy, Art de Vivre and to Paris (the leader on its market). ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and runs the VIE international internship program. Social Media: Account Most common used hashtags Twitter : @BF_MiddleEast  #InfoBF #FrenchPavilion #MadeInFranceMadeWithLove #ZeroFoodWaste For more info, feel free to contact Business France: Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15 Mail : miryem.oukasmessidi@businessfrance.fr    


Come and discover the French pavilion at the VIV Middle East and Africa exhibition! United Arab Emirates - February 2018

Rejula ARUN - 28-janv.-2018 13:10:20

United Arab Emirates- Business France, the national agency supporting the international development of the French economy, will be running a French pavilion at VIV Middle East Africa, which takes place in Abu Dhabi on February 5-7.  This trade fair devoted to livestock will feature almost 20 French companies, all eager to present their latest offerings and know-how.  Thanks to the genetic quality of its livestock and the strength of its livestock industry, France is a major breeder and a leader in the European Union for its productivity, value-added products and the global distribution of its exceptionally diverse range of breeds, meats and dairy products (included the 1 000 different cheeses). France is also one of the world’s leading producers of milk and meat thanks to the vitality of its livestock which contribute to name France as an international excellence and reference in this industry. This regional exhibition, whom the first edition was held in 2016, became a major event in the country gathering every poultry and cattle sector’s players from upstream to downstream. This biennial event allows the connection between more than 270 international exhibitors and a high quality trade show’s visitors, with more than 6 000 visitors expected. Some of the latest French products and innovations will be presented at the French pavilion, which will cover a surface area of 248m² across halls 6 and 7. The French exhibitors will show the diversity of the French offer since there will be players from the sectors of: - Animal nutrition - Hygiene and animal health - Equipment and innovative solutions for hatchery & laboratory, - Equipment for the pasteurization and sterilization of food liquids for milk and dairy products - Efficient egg processing lines This year, again, the Brittany Region of France, has a strong presence since the Region is one of the leaders in Livestock industry in France (specifically in poultry). Being a partner of Business France, Bretagne Commerce International will support 11 companies during the exhibition. Few figures for France : - nearly 20 million of bovine heads; - 200 000 beef farmers ; - 1rst producer in Europe (1,5 million of tonnes of meat); - exports of 1,5 million of baby beef (alive for growing); - at least 12 different breedings unlike other producers in the world (Charolais, Limousine, Blonde d’Aquitaine, Salers….) ; - 7 millions of sheep heads and 1,5 million of goat population ; - 142 millions of poultry population (chickens, ducks, gooses, guinea fowl, turkey): France is Europe’s leading producer of poultry, producing a combined total of just over 1.8 million tonnes (13.5% of total production in the European Union) and exporting more than 31% of its production. The ever-growing demand for French exports speak for the high quality of its produce. This is thanks to the excellent health guarantees, high appreciation worldwide for the French know-how, the growing success of their farms and reputation of their products as well as high customer satisfaction. ABOUT BUSINESS FRANCE: Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Social Media: Account Most common used hashtags Twitter : @BF_MiddleEast  #InfoBF #FrenchPavilion #CreativeFrance For more info, feel free to contact Business France: Miryem Oukas Messidi Head of Communications – Middle East Mobile: +971 (0)55 478 32 15 Mail : miryem.oukasmessidi@businessfrance.fr


About
Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program. Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 personnel, both in France and in 70 countries throughout the world, who work with a network of public- and private-sector partners. For further information, please visit:  www.businessfrance.fr Consulting:  Law and regulation Market benchmarking Projects and requests for proposals Contacts : Market prospection Exhibitions and B to B meetings Technologic partnerships Communication : Press and public relations Professional advertisements Commerc

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